Big weekend for blu eCigs, Dorff, RLL in Long Beach

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Although the result didn’t come for Mike Conway and Rahal Letterman Lanigan Racing in Sunday’s Toyota Grand Prix of Long Beach, it was still a big weekend for the team and new sponsor blu eCigs.

Blu is a new electronic cigarette that produces none of the tobacco smoke, ash or smell, but also allows for vapor production and consistency to replicate an actual cigarette. It had dabbled in NASCAR with a small associate sponsorship, but Long Beach marked blu’s first race as a primary sponsor in IndyCar. A blu display was hard to miss in the Long Beach Expo Center.

Actor Stephen Dorff, whose credits include “Backbeat,” “Somewhere,” “Blade,” “Cecil B. DeMented” and “Space Truckers,” among others, was on hand to help promote the product.

The event was Dorff’s first IndyCar race and his ride in a two-seater practically blew his mind.

“It was sweet! It was so fast,” Dorff said when describing the ride. “We talked about doing an appearance for blu, and waited for this event. The partnership with Bobby and Letterman’s team provides the whole kit and caboodle. Mike looks sick out there, and the car looks fast just sitting still.”

As blu tests the waters for future races – and Conway certainly helped with a Firestone Fast Six appearance and practice pace – it could mark an opportunity for cigarette sponsorship to re-enter racing more regularly.

For a generation of racing, between Formula 1 and IndyCar, tobacco sponsorship was ubiquitous. But within the last decade, almost all signage has been phased out owing to new regulations, and Marlboro’s naming support finally ended for flagship teams Ferrari and Team Penske.

Dorff, a smoker for 20 or so years, said blu began in more of a grassroots way, and he thought of them when eCigs began popping up.

“It’s a new alternative, and it’s generated more positive reactions,” said Dorff. “If they want, the guys on Mike’s team can smoke the blus at the track, but the people around don’t need to worry. It’s old mixed with the new, and brings in a modern feel. It’s not combustion but still has the flavor.”

NHRA: Tony Schumacher breaks Top Fuel speed record twice, hits a best of 336.57 mph

Photo and videos courtesy NHRA
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The “Shoe” put his foot into it Friday during the first of two days of qualifying for the NHRA Arizona Nationals at Wild Horse Pass Motorsports Park in suburban Phoenix.

Tony Schumacher, an 8-time NHRA Top Fuel champion, rewrote the Top Fuel mph record book twice, while Clay Millican did so once, marking the first time in NHRA history that the national speed record was broken three times in the same day.

Schumacher ran a speed of 334.65 mph in his first qualifying run at 3.649 seconds. Millican surpassed that speed mark in the second round of qualifying with a 335.23 mph effort.

Then Schumacher broke the record yet again in his second qualifying attempt in the U.S. Army Top Fuel dragster with a blistering speed of 336.57 mph at 3.667 seconds.

And with one more day of qualifying Saturday and final eliminations on Sunday, there’s a possibility that the record-setting may not be over.

“It’s only Friday in Phoenix and there is a lot of racing left to be done this weekend, but today tells me that we have an awful lot of power in this car,” Schumacher said. “Working with my crew chief Mike Neff this season continues to pay its dividends, and this team has really gelled so far.”

Also, Brittany Force returned to the track after suffering a hard wreck two weeks ago in the season-opening race in Pomona, California. Force, who did not make a full pass, is currently in the 13th qualifying position with a 4.454-second pass at 172.72 mph.

“It’s going to take a few runs to figure out this car. It is our car from last season. The guys had to haul back to Indy (after the Winternationals), pull this car out, rebuild it and get it here in time,” Force said. “We get two more tomorrow. I’m not worried. Plus, it works better for me, getting slowly back into it.”

In Funny Car, Jack Beckman took the provisional No. 1 qualifying spot with a second qualifying run of 332.43 mph at 3.845 seconds in his Infinite Hero Foundation Dodge Charger R/T.

“When it’s this cold the tracks get so tricky, because it can get so cold that the window for hitting a great run closes,” Beckman said. “I like the fact that we were able to make great back-to-back runs like that, especially after we had some trouble with the car in the semifinals in Pomona.”

In Pro Stock, Alex Laughlin had the hot foot, taking the provisional top spot with a second qualifying run of 209.43 mph at 6.537 seconds in his Hot Wheels Car Care Chevrolet Camaro. Laughlin is looking to earn his first No. 1 qualifying spot of the season and just the second of his Pro Stock career.

“It’s awesome to be able to go to sleep tonight as the current No. 1 qualifier,” Laughlin said. “Obviously anything can change tomorrow, but we ran stellar times during testing and I don’t know if it’s the car or the track but I definitely hope that we are finally connecting the dots.”

Qualifying continues at 3:30 p.m. ET on Saturday.

FRIDAY’S RESULTS:

TOP FUEL — 1. Tony Schumacher, 3.649 seconds, 336.57 mph; 2. Steve Torrence, 3.655, 331.85; 3.

Clay Millican, 3.664, 335.23; 4. Richie Crampton, 3.683, 325.30; 5. Billy Torrence, 3.697, 331.45; 6. Blake Alexander, 3.705, 329.58; 7. Antron Brown, 3.717, 333.66; 8. Mike Salinas, 3.737, 326.32; 9. Terry McMillen, 3.740, 316.45; 10. Leah Pritchett, 3.755, 291.07; 11. Doug Kalitta, 3.786, 321.42; 12. Scott Palmer, 3.788, 326.63; 13. Brittany Force, 4.454, 172.72; 14. Greg Carrillo, 4.553, 176.49; 15. Troy Buff, 4.560, 164.53; 16. Kebin Kinsley, 9.187, 74.21.

FUNNY CAR — 1. Jack Beckman, Dodge Charger, 3.845, 332.43; 2. Courtney Force, Chevy Camaro, 3.845, 328.70; 3. Jonnie Lindberg, Toyota Camry, 3.866, 317.27; 4. Tommy Johnson Jr., Charger, 3.879, 328.62; 5. Cruz Pedregon, Camry, 3.888, 333.25; 6. Matt Hagan, Charger, 3.926, 330.88; 7. Robert Hight, Camaro, 3.927, 329.26; 8. J.R. Todd, Camry, 3.944, 324.20; 9. Bob Tasca III, Ford Mustang, 3.971, 316.75; 10. Jeff Diehl, Camry, 4.148, 306.67; 11. Richard Townsend, Camry, 4.244, 235.27; 12. Shawn Langdon, Camry, 4.333, 209.59; 13. Ron Capps, Charger, 4.474, 188.81; 14. Tim Wilkerson, Mustang, 4.551, 182.82; 15. John Force, Camaro, 6.745, 96.00; 16. Del Worsham, Camry, 7.374, 93.25.

Not Qualified: 17. Jim Campbell, 7.402, 91.58.

PRO STOCK — 1. Alex Laughlin, Chevy Camaro, 6.537, 209.49; 2. Chris McGaha, Camaro, 6.545, 210.54; 3. Greg Anderson, Camaro, 6.546, 211.13; 4. Jason Line, Camaro, 6.553, 210.57; 5. Erica Enders, Camaro, 6.554, 209.49; 6. Drew Skillman, Camaro, 6.558, 210.31; 7. Deric Kramer, Camaro, 6.561, 210.41; 8. Vincent Nobile, Camaro, 6.567, 210.08; 9. Bo Butner, Camaro, 6.572, 210.50; 10. Matt Hartford, Camaro, 6.573, 209.65; 11. Kenny Delco, Camaro, 6.581, 209.36; 12. Jeg Coughlin, Camaro, 6.582, 208.84; 13. Tanner Gray, Camaro, 6.591, 209.65; 14. Val Smeland, Camaro, 6.640, 208.65; 15. Steve Graham, Camaro, 6.659, 208.55; 16. Alan Prusiensky, Dodge Dart, 6.690, 206.83.

Not Qualified: 17. Joey Grose, 6.730, 205.94.

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