Walker: Getting fans “re-ignited” is IndyCar’s biggest challenge


Five years after open-wheel racing unified in North America, the IZOD IndyCar Series continues to face a uphill climb in regards to growing its mainstream presence. The split between the series (then known as the Indy Racing League) and Champ Car that lasted from 1996 to 2008 had a disastrous impact on the sport, causing many longtime fans to abandon it and helping to accelerate NASCAR’s rise to prominence as the country’s most popular form of racing.

Not that everything is grim for IndyCar, which boasts a diverse driver grid and schedule of tracks as well as perhaps the best racing product in the whole of motorsports today. But Derrick Walker, the sport’s new head of racing competition, realizes that many challenges are still to be contended with — and getting the fans back is the biggest one of all.

“There are a number of challenges and I’m not sure if there’s any one ahead of the others, but if I had to pick one, I’d say the biggest challenge we’ve got is to get the fans re-ignited with what we’re doing,” Walker said in an interview with NBC Sports Network’s Marty Snider during this afternoon’s Bump Day proceedings.

“We need to appeal to a bigger fan base and we’ve got to get some of those fans who have gone off to some other sport or have choices that they didn’t have before and now have them — they don’t all tune in when we want them, so we’ve got to find a way to connect with the fans…We’re charged with that responsibility: Get the fans back.”

As for his potential impact on the series’ current relationship with its teams, Walker hopes to have more positive dialogue with them as well as the entirety of the sport’s partners. The sport’s off-track headlines have sometimes had a tendency to overshadow positives achieved on the track, and Walker recognizes that such a situation can’t exist going forward.

“The team owners have not felt the love, shall we say, for a number of years,” said Walker, who is still the team manager for “500” pole sitter Ed Carpenter’s squad through the month of May. “So hopefully I can bridge that gap…We can’t do it in a vacuum. We’ve got to be all together and we’ve got to get behind a common purpose, a common goal.

“That’s what the fans want. They don’t want us to be out there duking it out while they’re losing interest. They want us all together — unite the series across the board.”

Get your motor running: American Flat Track’s new season premieres Sunday on NBCSN

Photo courtesy American Flat Track
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If you like racing two-wheel style, make sure you catch the debut of a new multi-year TV broadcast deal featuring the American Flat Track motorcycle racing series on NBCSN.

The 18-round series debuts this Sunday at 2 p.m. ET on NBCSN with the season-opening race that was held at Daytona International Speedway on March 15.

Going forward, all 18 rounds of the series will be televised on NBCSN in highly-coveted weekend afternoon programming slots without two weeks of each event.

Last season, AFT drew nearly two million viewers on NBCSN with regular primetime coverage on Thursday nights.

This season, the one-hour, tape-delayed telecasts will be part of NBCSN’s regular weekend programing, following or preceding coverage of NASCAR, INDYCAR and Pro Motocross.

AFT is now in its 65th season, with two distinct classes: powerful, twin-cylinder rides in the AFT Twins presented by Vance & Hines division, and the competition in the 450cc AFT Singles division.

“We are very excited to kick-off our second season of AFT on NBCSN,” NBC Sports Group Senior Director of Programming Jeff Macaluso. “The 2017 season provided us with some incredible racing and showed us how passionate the riders and fans are of this historic sport.

“The move to weekends this year, around other marquis motorsports properties, is sure to raise the level even higher.”

Here’s the 2018 AFT schedule on NBCSN:

Round Track, Location Track Type Premiere Time (ET) Time (PT)
1 Daytona International Speedway, Daytona Beach, FL TT Sun, 3/25 2:00 PM 11:00 AM
2 Dixie Speedway, Woodstock, GA Short Track Sat, 4/14 5:30 PM 2:30 PM
3 Texas Motor Speedway, Fort Worth, TX Half-Mile Sun, 5/06 4:00 PM 1:00 PM
4 Calistoga Speedway, Calistoga, CA Half-Mile Sun, 5/20 12:00 PM 9:00 AM
5 Turf Paradise, Phoenix, AZ Mile Sat, 5/26 3:00 PM 12:00 PM
6 Cal Expo, Sacramento, CA Mile Sun, 6/03 2:00 PM 11:00 AM
7 Illinois State Fairgrounds, Springfield, IL Mile Sat, 6/09 5:00 PM 2:00 PM
8 Red Mile, Lexington, KY Mile Sat, 6/16 12:00 PM 9:00 AM
9 Remington Park, Oklahoma City, OK Mile Sat, 6/23 5:00 PM 2:00 PM
10 Allen County Fairgrounds, Lima, OH Half-Mile Sat, 7/07 2:30 PM 11:30 AM
11 Weedsport Speedway, Weedsport, NY Short Track Sun, 7/15 6:00 PM 3:00 PM
12 Buffalo Chip Campgrounds, Sturgis, SD TT Sat, 8/11 12:30 PM 9:30 AM
13 Black Hills Speedway, Rapid City, SD Half-Mile Sat, 8/18 2:00 PM 11:00 AM
14 Peoria Motorcycle Club, Peoria, IL TT Sat, 9/01 3:00 PM 12:00 PM
15 Illinois State Fairgrounds, Springfield, IL Mile Sat, 9/22 2:30 PM 11:30 AM
16 Williams Grove Speedway, Mechanicsburg, PA Half-Mile Sun, 9/23 5:00 PM 2:00 PM
17 Canterbury Park, Shakopee, MN Mile Sun, 10/14 5:00 PM 2:00 PM
18 Meadowlands Racetrack, East Rutherford, NJ Mile Sun, 10/21 2:00 PM 11:00 AM


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