Sonoma Raceway to honor memory of late PR chief John Cardinale

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Sonoma Raceway will honor its late public relations director, John Cardinale, during this weekend’s 25th Toyota/SaveMart 350 activities.

Cardinale passed away in March after a two-year fight with stage IV gastric cancer. He had worked at the track since 1998 and was promoted to Vice President of Media and Community Relations in 2003, a post he held until his death. He also held the dual role of Vice President of Marketing from 2007 through 2012, as well.

Cardinale will be inducted into the track’s Wall of Fame and the media center will be renamed as the “John Cardinale Media Center” in his honor this Friday. His wife Andrea and daughters Emma and Lauren will accept the honors on his behalf.

Cardinale was one of the most popular and respected PR directors in NASCAR. Among the many honors the Bay Area native received during his career included NASCAR Track PR Representative of the Year in 2009 and posthumously received the National Motorsports Press Association “Spirit Award” last month. He also was an award-winning sportswriter for 10 years before joining the track’s administrative staff.

“John was not only our dear friend and colleague, he was a major contributor to the growth and success of this organization,” Steve Page, president and general manager of Sonoma Raceway, said in a statement. “Although he is not with us physically, his spirit surrounds us and carries forward in everything we do. These two tributes will ensure John has a permanent presence at the raceway and provide us a daily reminder of how fortunate we were to have him in our lives.”

Among the more popular media events and promotions that were Cardinale’s brainchild was to have drivers like NASCAR Hall-of-Famer Rusty Wallace ride along with officers from the California Highway Patrol and “ticket” drivers who were obeying all traffic laws behind the wheel. Only in this case, drivers pulled over received free tickets to the race from Wallace rather than an actual citation.

Cardinale also held a number of media events that included NASCAR drivers piloting their race cars — at the posted speed limit, in case you wondered — across the world famous Golden Gate Bridge.

Dakar Rally Stage 13: Carlos Sainz has second overall victory in sight

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Editor’s note: Check out expanded video highlights of Stage 13 Saturday at 6:30 p.m. ET on NBCSN.

Carlos Sainz is nearing his second Dakar Rally victory while Nasser Al-Attiyah strengthened his bid for second by winning Friday’s 13th stage of the endurance race.

Sainz finished sixth in his Team Peugeot ride and holds a lead of 46:18 over Al-Attiyah’s Toyota.

“I tried to play it safe, even if there were plenty of tricky parts,” said Sainz, who won the Dakar Rally in 2010 but had failed to finish the past five races because of mechanical problems. “Since the start, there has been a lot of drama in this race and it’s not over until we’ve crossed the finishing line. It’s not a crazy Dakar, but it’s very difficult. I hope everything will go OK (Saturday).”

Defending race winner Stephane Peterhansel is in fourth overall, trailing by 1:28:08 after crashing and finishing 20th in the penultimate stage. The Frenchman has a record 13 overall wins in the Dakar but is unlikely to earn another despite rebounding well from a crash in the seventh stage that had knocked him from the overall lead.

In other divisions, Eduard Nikolaev (trucks), Matthias Walkner (motorcycles), Ignacio Casale (Quads) and Reinaldo Varela (SxS UTV) are on the cusp of capturing overall wins entering the final stage.

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STAGE 13 RESULTS, CARS

  1. Qatar’s Nasser Al-Attiyah, Toyota, 5:02:22
  2. Argentina’s Lucio ALvarez, Toyota, 5:13:38
  3. South Africa’s Giniel de Villiers, Toyota: 5:15:28
  4. Poland’s Jakub Przygonski, X-Raid, 5:17:29
  5. Finland’s Mikko Hirvonen, X-Raid, 5:21:46

OVERALL 

  1. Spain’s Carlos Sainz
  2. Qatar’s Nasser Al-Attiyah, 46:18 behind
  3. South Africa’s Giniel de Villiers, 1:20:00 behind
  4. France’s Stephane Peterhansel, 1:28:08 behind
  5. Poland’s Jakub Przygonski, 2:46:32 behind

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TRUCKS

  1. Russia’s Eduard Nikolaev, Kamaz, 5:59:02
  2. Russia’s Airat Mardeev, 5:59:52
  3. Czech Republic’s Martin Kolomy, Tatra, 6:05:08
  4. Belarus’s Siarhei Vlazovich, 6:26:47
  5. Czech Republic’s Dmitry Sotnikov, 6:31:56

OVERALL 

  1. Russia’s Eduard Nikolaev
  2. Belarus’s Siarhei Vlazovich, 3:53:59 behind
  3. Russia’s Airat Mardeev, 5:21:05
  4. Czech Republic’s Martin Kolomy, 9:01:18
  5. Czech Republic’s Dmitry Sotnikov, 10:04:29

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MOTORCYCLES

  1. Australia’s Toby Price, KTM, 4:48:33
  2. Argentina’s Kevin Benavides, Honda, 4:50:36
  3. France’s Antoine Meo, KTM, 4:51:17
  4. Austria’s Matthias Walkner, KTM, 5:00:05
  5. Spain’s Juan Pedrero Garcia, 5:03:45

AMERICAN RIDERS

15th: Mark Samuels (Honda), 5:19:40

18th: Shane Esposito (KTM), 5:27:14

37th: Andrew Short (Husqvarna), 5:58:14

68th: Bill Conger (Husqvarna), 7:16:00

OVERALL 

  1. Austria’s Matthias Walkner
  2. Argentina’s Kevin Benavides, 22:31 behind
  3. Australia’s Toby Price, 27:45
  4. France’s Antoine Meo, 50:17
  5. Spain’s Gerard Farres, 1:01:19

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QUADS

  1. Argentina’s Jeremias Gonzalez Ferioli, 5:55:16
  2. Paraguay’s Nelson Augusto Sanabria Galeano, 5:58:34
  3. Chile’s Ignacio Casale, 5:59:19
  4. Argentina’s Nicolas Cavigliasso, 6:02:22
  5. Brazil’s Marcelo Medeiros, 6:02:23

OVERALL

  1. Chile’s Ignacio Casale
  2. Argentina’s Nicolas Cavigliasso, 1:37:16 behind
  3. Argentina’s Jeremias Gonzalez Ferioli, 2:05:12
  4. Brazil’s Marcelo Medeiros, 4:25:26
  5. Peru’s Alexis Hernandez, 4:34:37

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SxS UTV

  1. France’s Patricie Garrouste, Polaris, 6:29:40
  2. Brazil’s Reinaldo Varela, Can-Am, 6:39:39
  3. France’s Claude Fournier, Polaris, 7:33:17
  4. Spain’s Jose Pena Campos, Polaris, 7:41:200

OVERALL 

  1. Brazil’s Reinaldo Varela
  2. France’s Patricie Garroueste, 53:28 behind
  3. France’s Claude Fournier, 10:02:12
  4. Spain’s Jose Pena Campos, 10:06:01

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SATURDAY’S SCHEDULE

Champions in all five classes will be crowned Saturday after the 14th and final stage concludes in Cordoba, Argentina.

MORE: Dakar Rally daily stages schedule, NBCSN broadcast schedule, list of all competitors.

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