Report: NASCAR asking for $12-15 million for sponsorship of current N’Wide Series

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With Nationwide Insurance ending its sponsorship of NASCAR’s No. 2 national series following the 2014 season, the sanctioning body is hunting for a new backer that can kick in $12-$15 million for title sponsorship of the category.

Additionally, the Sports Business Journal reports that NASCAR is also telling potential prospects that they also expect a 10-year deal that includes a media commitment of more than $10 million as well as an activation commitment of more than $10 million. Altogether, that puts the annual price tag at more than $30 million.

Post-2014, Nationwide will focus its NASCAR efforts on Sprint Cup while maintaining its status as the series’ official insurance company through 2017. The company sponsored Ricky Stenhouse Jr. in several Cup events this past season.

Per the SBJ, NASCAR plans to approach companies that were in the mix for the NNS’ title sponsorship when it was last available in 2007. Among that group was Subway (a prominent sponsor of Cup driver Carl Edwards and Roush Fenway Racing’s No. 99 team), which was on the verge of striking a deal for the sponsorship but then decided to back out.

The new sponsor’s debut in 2015 would also coincide with a new TV deal that features the NBC Sports Group. The Group will carry the final 19 NNS races of the season, with 15 of those races on NBCSN and the remaining four on NBC.

MRTI: Telitz gets creative to help racing career

Photo: Indianapolis Motor Speedway, LLC Photography
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To say that Belardi Auto Racing’s Aaron Telitz has endured a difficult start to the 2018 Indy Lights Presented by Cooper Tires season would be an understatement. The Wisconsin native only completed four corners through the first three races – Races 1 and 2 at St. Petersburg, and Race 1 at Barber Motorsports Park – with St. Pete being especially problematic.

He took the pole for Race 1, but a crash during qualifying for Race 2 prevented him from actually starting. What’s more, the damage was so severe that the Belardi team needed a brand new chassis, with Telitz’s Dallara IL-15 damaged beyond repair.

They also had to borrow a car from Carlin for Race 2, but Telitz’s race ended after he got tangled up with Victor Franzoni in Turn 2 on Lap 1.

With the damage bill well into the six figures as a result, Telitz has taken to some unique, or rather, creative ways to raise money in the aftermath to help cover the costs. “Creative,” in this case, meaning Telitz is using his art skills.

An artist in his spare time, Telitz has begun selling his own original paintings to help raise money.

 “I’ve been to a lot of art shows and I see stuff and I go, ‘Holy cow, someone’s going to pay a thousand dollars for that thing?’” Telitz quipped in a story posted on the Milwaukee Journal.

In discussing his artistic abilities, Telitz added, “I’m working at getting better. I’d like to be able to paint some animals, those types of things. I got a request from Alexander Rossi to see if I could paint his dog. Unfortunately I can’t do that yet.”

Further, in a partnership with The Styled Garage, Telitz is selling his own merchandise, and accepting donations, to help his cause.

Telitz finished fourth in Race 2 at Barber on Sunday, and sits seventh in the Indy Lights championship, 59 points behind leader Pato O’Ward.

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