NASCAR Daytona 500 Auto Racing

Primetime, Twitter, and 3 Steves play key role in Daytona 500 “meta” marathon

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The first 38 laps of the Daytona 500 on Sunday afternoon were fairly uneventful, save for Martin Truex Jr.’s engine failure and rookie Kyle Larson’s early race struggles.

Then the rain fell, tornado warning sounded, and things got interesting.

Social media can be a boon during a rain delay, and Sunday was no exception.

You can argue whether Stewart-Haas Racing’s “AirTitan” jokes – essentially substituting the AirTitan track drying system in for Chuck Norris – were actually funny or not.

But without question, the team was “winning” – to borrow another years-old joke (thanks, Charlie Sheen) – because during the rain delay, that was what people were talking about, sharing and retweeting on Twitter.

They had a social media strategy and game plan, had all these dozens of jokes in the canister ready to deploy at the moment there was going to be a long delay, and then made “AirTitan” the top non-sponsored trending topic on Twitter later that afternoon.

As the team tweeted at the end of it all, “our work is complete.”

Then there was the other part of the six-hour, 22-minute rain delay – the FOX TV coverage, which opted to run a replay of the 2013 Daytona 500 in the break.

From there, hilarity ensued, thanks to NASCAR fan and Twitter user @SteveLuvender.

Luvender started retweeting fans who thought they were watching a live race, even though the crawl at the bottom of the TV screen clearly indicated it was a replay of the 2013 race. And even though there were several interruptions from the FOX Sports 1 studios saying “the 2014 race is in a rain-delay, and you’re watching an encore of the 2013 race.”

No matter. The tweets keep coming, as did Luvender’s retweets, and the story grew so big it made to both the AP and Deadspin.

There was hilarity during the break, but there was also a constant update of information from another Steve, NASCAR executive vp of racing operations Steve O’Donnell. O’Donnell (@odsteve) spent the delay providing pertinent and key time updates before the race eventually resumed.

By the time the actual 2014 Daytona 500 was set to restart, even the drivers were riffing off it. Jimmie Johnson cracked that he had a chance to “win his second ‘500 of the day.”

And suddenly NASCAR garnered 12 hours worth of entertainment and chatter out of a race that officially ran for only 3 hours, 26 minutes and 29 seconds.

It featured the sport’s biggest name, Dale Earnhardt Jr., taking the win. And it featured another Steve – his crew chief, Steve Letarte – earning a win in his last Daytona 500 on the box before he heads to NBC’s NASCAR coverage in 2015.

Luvender, fittingly, had the perfect tweet to sum it all up later in the day.

That was, of course, before Dale Jr. decided to one-up the three Steves and start tweeting himself.

Still, the primetime race is NASCAR’s second unintentional primetime Daytona 500 in the last three years, and fair to say, a fairly big deal.

With all the build-up and hoopla to the Super Bowl, which starts later into the evening, could the results – and ratings – of the 2012 and 2014 Daytona 500s provide an impetus to eventually turn this race into a night race, permanently?

Or were these two Daytona 500s just fitting one-offs that will grow in stature by the oddities that made them head to primetime?

It’s certainly something the brass at NASCAR could consider in the days and weeks to come.

But if nothing else, it gives us something to discuss in 140-character bites on Twitter.

REMEMBER: You can see the premiere of NASCAR AMERICA at 5 p.m. ET on NBCSN tonight.

Greaves car, lineup confirmed for FIA WEC’s Mexico City race

MONTEREY, CA - MAY 03:  Bruno Junqueira prepares to drive during practice for the Continental Tire Monterey Grand Prix Powered by Mazda at Mazda Raceway Laguna Seca on May 3, 2014 in Monterey, California.  (Photo by Brian Cleary/Getty Images)
Junqueira (above) back in action. Photo: Getty Images
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The LMP2 grid will grow by one for the next FIA World Endurance Championship race, the 6 Hours of Mexico City, with the confirmation of the Greaves Motorsport Gibson 015S Nissan.

Greaves will run the lineup of Roberto Gonzalez, brother of race promoter and RGR Sport by Morand team owner and co-driver Ricardo Gonzalez, along with Bruno Junqueira and Luis Diaz.

Junqueira and Roberto Gonzalez have been co-drivers in the past with the Rocketsports (RSR) team in the Prototype Challenge class of the American Le Mans Series.

Photo by Brian Cleary/Getty Images

Diaz (right) is another prototype class veteran, with recent PC experience (8Star Motorsports and PR1/Mathiasen Motorsports) added to his LMP2 days with Fernandez Racing.

All three of them also competed in Champ Car World Series races in Mexico City, with Gonzalez and Diaz part of a six-Mexican driver entry in the 2003 race (Adrian Fernandez, Michel Jourdain Jr., Mario Dominguez and Rodolfo Lavin).

Ricardo Gonzalez co-drives the No. 43 RGR Sport Ligier JS P2 Nissan with Bruno Senna and Filipe Albuquerque in the WEC.

Sainz pleased to match McLaren’s pace in Hungary

BUDAPEST, HUNGARY - JULY 24:  Carlos Sainz of Scuderia Toro Rosso and Spain during the Formula One Grand Prix of Hungary at Hungaroring on July 24, 2016 in Budapest, Hungary.  (Photo by Peter Fox/Getty Images)
© Getty Images
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Carlos Sainz Jr. was pleased with a “solid” performance in Sunday’s Hungarian Grand prix that saw him finish eighth for Toro Rosso.

Sainz spent much of the race in close contention with his childhood racing hero Fernando Alonso, finishing just three seconds behind the McLaren driver at the checkered flag.

The result means that Sainz has scored points in all but one race he has finished in 2016, leading Toro Rosso’s charge in the constructors’ championship.

“[A] solid race again, up to [the] pace of McLarens. Pretty pleased with that,” Sainz told NBCSN after the race.

“Fernando got us at the start and that was about it. Impossible to pass from there and he controlled it.

“But it’s a very solid weekend from the team to close the first half of the season quite well, and we’re pretty happy.”

Toro Rosso is just five points clear of McLaren in the constructors’ championship, but Sainz hopes that a step in performance next weekend in Germany will help him to open up the gap once again.

“We have a step hopefully coming in Germany, and a step forward in performance,” Sainz said.

“McLaren has got ahead of us which is a bit worrying.

“But we will try to compensate that and see if we can hold them back.”

FIA WEC confirms July date for 2017 Nürburgring round

Audi R18 (2016) #7 (Audi Sport Team Joest), Marcel Fässler, André Lotterer
Audi R18 (2016) #8 (Audi Sport Team Joest), Lucas di Grassi, Loïc Duval, Oliver Jarvis
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FIA World Endurance Championship officials have confirmed that next year’s 6 Hours of Nürburgring will take place on July 16.

The WEC ventured to the Nürburgring for the first time in 2015 before enjoying a successful return over the weekend, with a crowd of 58,000 fans turning up on Sunday.

During the race won by the no. 1 Porsche crew of Mark Webber, Brendon Hartley and Timo Bernhard, it was confirmed that the WEC will return to the Nürburgring in 2017 over the July 14-16 weekend.

 

However, it was flagged up on Twitter that this is the same weekend scheduled to host the Formula E double-header in Montreal.

Around two-thirds of the Formula E grid also race in the WEC, with the two championships preventing clashes so that drivers do not have to pick between them. As a result, it seems inevitable that one of the races will have to change date.

Palmer ‘gutted’ after spin costs him first F1 points in Hungary

BUDAPEST, HUNGARY - JULY 24:Jolyon Palmer of Great Britain driving the (30) Renault Sport Formula One Team Renault RS16 Renault RE16 turbo on track  during the Formula One Grand Prix of Hungary at Hungaroring on July 24, 2016 in Budapest, Hungary.  (Photo by Charles Coates/Getty Images)
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Jolyon Palmer felt “gutted” after a likely top-10 finish in Sunday’s Hungarian Grand Prix was lost following a spin in the closing stages, costing him his first Formula 1 points.

2014 GP2 champion Palmer joined Renault for its return to F1 as a constructor in 2016, but arrived in Hungary without a point to his name from the opening 10 races of the season.

Palmer was left disappointed on Saturday after a red flag knocked him out of qualifying at the first hurdle, but a long first stint brought him into contention for points.

Palmer moved into the top 10 after jumping Nico Hulkenberg in the pits, only for Renault’s hard work to be undone when he spun off at Turn 4, losing three positions in the process.

The Briton was ultimately classified 12th after Esteban Gutierrez’s time penalty, extending his points drought to 11 races.

“I’m gutted as my first points in Formula 1 were there for the taking,” Palmer said.

“The car was good and I was driving well within myself in P10. I turned in the same as normal at turn four – I wasn’t hanging everything out and I was looking after the tires – but for some reason I lost the car in a massive snap.

“I need to look at everything with my engineers to see if there is anything we could have done to prevent it.

“I was running tenth, we had completed all our pit stops, we had good pace relative to those ahead and behind so it looks like we’ve made a real step forward this weekend.

“It was the best drive of my career today and just one small spin took away those points.

“I’m gutted today but I’ll be fighting to get in the same position or better in Hockenheim.”