Brandon Davis, majority owner of what is now the essentially defunct Swan Racing. (Photo courtesy Swan Racing)

Too much, too fast, too soon: The sad saga of Swan Racing

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Brandon Davis did all he could to keep Swan Racing afloat. But even a multi-millionaire oil and gas industrialist can only bleed so much money before deciding to throw a red flag on the operation.

When anticipated funding and sponsorship failed to materialize, the two-team Sprint Cup operation sank so fast that Davis had no other choice but to essentially go out of business.

That’s what Davis told NASCAR.com’s David Caraviello in the most revealing and expansive explanation of why the two-car Swan operation failed, and why Davis was forced to sell or merge its two cars with other organizations.

“It went from a lot of fun to a nightmare in a matter of months,” Davis told NASCAR.com. “I’m not going to point my finger in any one direction. It was just the overall thing, probably adding two cars, etc. … There were challenges there.”

After Davis purchased the assets of Inception Motorsports in 2012, he continued to field a one-car operation in 2013 with several different drivers through the course of the season.

However, Davis had bigger aspirations for Swan in 2014.

After taking on minority investors/partners Anthony Marlowe and former NFL great Bill Romanowski, and then securing an investment/sponsorship deal with rapper Curtis “50 Cent” Jackson, Swan grew to a two-car operation in 2014 with rookies Parker Kligerman and Cole Whitt behind the wheel.

As both drivers struggled on the racetrack, so did efforts to attract sponsorship or additional investors. Little success on the racetrack isn’t exactly a great lure for companies to spend their money on. All the while, Davis tried to continue bankrolling the team from his own oil and gas company, Swan Energy (hence the name of the team).

But it quickly became much more of a financial drain than Davis anticipated, essentially twice the amount of what he spent on a one-car operation last season. Everything was doubled from 2013 to 2014, including cars, drivers, expenses, employees and overall costs. And when anticipated sponsorship failed to come through, things went from bad to worse in a hurry.

“It started in Daytona, and things that were supposed to happen didn’t,” Davis told NASCAR.com. “It kind of snowballed from there, I guess, and it kept getting worse, not better.”

While his race operation struggled, Davis’ energy company was experiencing growth and demands that took more of his time.

“From a time perspective, my company has grown a lot, even since January as far as Swan Energy, and my other oil company,” Davis said. “The time necessity, for what I needed to do and the time I needed to spend with the race team and working on it, I just haven’t had.

“So it kind of all came to a head the week before Texas, and that’s when we started trying to figure out what do we need to do to ensure as many people stay employed as possible, and to keep the cars on track.”

To his credit, Davis worked feverishly to find jobs with other teams for as many of his now-former employees as he could.

“My first mission was to make sure everybody had a job,” he said. “That was No. 1, and not just kill it and let them go figure it out for themselves.

“From that, we’re going to let the dust settle, I guess, and see. I don’t know. I can’t tell you (what his racing future – if any – holds).”

Davis turned over ownership of Whitt’s No. 26 Toyota to Marlowe, who merged earlier this week with BK Racing, going from a two- to three-car operation.

Whitt will continue driving the No. 26, competing in Saturday’s Toyota Owners 400 at Richmond International Raceway.

Meanwhile, Davis sold the No. 30 team – but without Kligerman as the driver — to John Cohen, owner of XxxTreme Motorsports.

With the sale, Kligerman is out of a job, as J.J. Yeley will drive the No. 30 Toyota starting this weekend in Richmond (the car number will switch back to XxxTreme’s former number of 44 starting next week at Talladega).

“Will I be around the track? Yeah, I plan on helping John as much as I can,” Davis said. “I like John, he’s a great guy, and I want to support him as much as I’m able to. So yeah, I’ll be around. As far as Swan having a race car on the track, at this point I have no loose plans, or any plans.”

XxxTreme has attempted to qualify for four races thus far this season, and failed to do so each time.

As for Kligerman, he’ll remain under contract to Davis for the meantime – although he doesn’t have a car to drive. But Davis is also giving the young driver the opportunity to explore any and all other options.

“For me, it just quit being fun,” Davis said of his ultimate decision to close up shop. “I just didn’t enjoy going to the racetrack.

“Whenever I got to the racetrack and didn’t enjoy it, that’s when all the thoughts started racing through my head of — what did I do here, and how do I fix it? … At the end of the day, this one (parceling off the two teams) kept the most people working and had the most cooperation from the other parties.”

When NASCAR.com asked Davis if expanding to two cars proved to be too much, too fast and too soon, his brief answer told the entire tale:

“Yes. Most definitely.”

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MRTI: Freedom 100, new USF-17 launch highlight Indy oval weekend

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Photo: Indianapolis Motor Speedway, LLC Photography
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INDIANAPOLIS – The Mazda Road to Indy has a double dip of content this weekend with the Indy Lights Presented by Cooper Tires at the Indianapolis Motor Speedway oval and the Pro Mazda Championship Presented by Cooper Tires and Cooper Tires USF2000 Championship Powered by Mazda at the Lucas Oil Raceway short oval in Clermont, Ind., outside Indianapolis.

Both events are on Friday; the Freedom 100 airs at noon ET and local time as part of NBCSN’s Carb Day coverage. Kevin Lee, Anders Krohn and Katie Hargitt will have the call for the Freedom.

The Freedom 100 is arguably the marquee race of the year for Indy Lights, and a good springboard to the Verizon IndyCar Series – no less than 24 of the 33 starters in this year’s Indianapolis 500 field have some degree of Mazda Road to Indy experience.

That being said, the randomness of the Freedom 100 has produced a variety of winners who haven’t exactly gone on to huge things in IndyCar.

Here’s the past winners list:

  • 2015: Jack Harvey
  • 2014: Gabby Chaves
  • 2013: Peter Dempsey
  • 2012: Esteban Guerrieri
  • 2011: Josef Newgarden
  • 2010: Wade Cunningham
  • 2009: Wade Cunningham
  • 2008: Dillon Battistini
  • 2007: Alex Lloyd
  • 2006: Wade Cunningham
  • 2005: Jaime Camara
  • 2004: Thiago Medeiros
  • 2003: Ed Carpenter

That’s three past winners in Carpenter, Newgarden and Chaves who are racing on Sunday. Harvey, Dempsey and Guerrieri have a combined zero starts; meanwhile all of Cunningham, Battistini, Camara and Medeiros had less than a season of in IndyCar.

Polesitters have been random too, with some surprises including Ethan Ringel (last year) and Ken Losch (2007) of note.

Traditionally Schmidt Peterson Motorsports has fielded strong entries at the Speedway, and that puts any of its four cars – talented sophomore RC Enerson, Pro Mazda champion Santiago Urrutia and fellow rookies Andre Negrao and Heamin Choi into contention almost from the off. Enerson, in particular, is due his first win of the year after niggling turbo issues have hampered most of his season.

Belardi Auto Racing, given its engineering strength in depth, is also a strong contender and a winner here twice previously in dramatic fashion with Chaves and Dempsey. This year they have Zach Veach, who topped the 200-mph mark during testing on Monday, and Felix Rosenqvist, who will look for a significantly better second oval start than his first at Phoenix.

Either of Enerson and Veach would make it seven winners in eight races this year. The other six thus far are, in order, Felix Serralles, Rosenqvist, Kyle Kaiser, Ed Jones, Urrutia and Dean Stoneman.

Kaiser expects to be better than both he and the Juncos Racing team were here last year. Another potential surprise is Neil Alberico, who was strong in testing despite a slight incident in the first session.

Choi, replacing Scott Anderson, is the only driver change among the 16 entered for the Freedom 100. It’s the biggest field for this race since 2012, when 18 cars started – only 11 have started each of the last three years.

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Rendering: Andersen Promotions

Arguably the more intriguing part of the weekend from the Pro Mazda or USF2000 perspective is the launch of the new Tatuus USF-17 car, which gets unveiled Friday morning, 9 a.m., at IMS.

It’s the second new car to be unveiled at IMS in recent years, with the Dallara IL-15 Mazda having been unveiled in May 2014 ahead of its race debut for 20115.

The Pro Mazda and USF2000 races occur later in the day on Friday at IMS.

In Pro Mazda, the question is whether anyone can stop the Pato O’Ward roll of awesomeness for Team Pelfrey. The young Mexican has won five of six races to date, although teammate Aaron Telitz is a past winner at Lucas Oil Raceway in USF2000. The remaining six drivers in the field will look to end O’Ward’s run of form.

USF2000 sees its field temporarily cut in half for its lone oval race of the season, down from 27 cars entered at the Angie’s List Grand Prix of Indianapolis weekend to a mere 14 cars on the 0.686-mile oval.

While Cape Motorsports with Wayne Taylor Racing and Pabst Racing have three cars entered apiece – Parker Thompson and Anthony Martin have propelled Cape to four straight wins this year -known oval setup ace John Walko will likely have Victor Franzoni’s car ready to go to contend.

Driver helmets looking very stylish for Sunday‘s Indianapolis 500

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Photo IndyCar
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If it’s spring and time for the Indianapolis 500, the best-dressed man and woman are sporting the newest fashions – on their heads, that is.

There’s a number of fascinating liveries on helmets for this year’s race. Some are tribute liveries, some homages to the race itself and some just switched up for the sake of it.

Here’s some of the more interesting helmets drivers will be wearing in the 100th running of the Indy 500 this Sunday at Indianapolis Motor Speedway.

 

It’s a dog’s life: While ‘dad’ Simon is away, Norman Pagenaud will play

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Current Verizon IndyCar Series points leader Simon Pagenaud — who comes into Sunday’s 100th running of the Indianapolis 500 riding a three-race winning streak — has a new addition to the family: Norman Pagenaud.

The newest Pagenaud already has his own Twitter account and while ‘dad’ was in Detroit Tuesday during the annual NASCAR cross-country media tour day, Norman REALLY got to know his new home away from home: Indianapolis Motor Speedway.

Check out some of Norman’s best tweets of the day, as well as a few from Simon.

Oh, and did we mention that Norman is a puppy? He’s sooooooo cute!

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Cross-country IndyCar media tour pumps up excitement for Indy 500

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(Photo courtesy Mike Kitchel, IndyCar)
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To further pump up the excitement of Sunday’s 100th running of the Indianapolis 500 – which is officially sold-out – all 33 drivers in the race field spent Tuesday flying to various cities for a number of media opportunities.

Some went to baseball games, others to the zoo, and all had countless media interviews as a prelude for Sunday’s milestone event.

The media tour, which began in 2011, scattered the drivers to a variety of markets, from New York City and Chicago to Miami, Phoenix, Toronto, Buffalo, St. Louis and even Bethlehem, Pa.

Pole-sitter James Hinchcliffe kicked off things by taking a bite out of the Big Apple (New York City), along with 2014 Indy 500 winner Ryan Hunter-Reay, 2014 Verizon IndyCarSeries champion Will Power and two-time series race winner Marco Andretti.

Here’s where the contingent of drivers visited, followed by a number of social media posts related to their visits:

Bethlehem, Pa.: Jack Hawksworth, Bristol, Conn. (ESPN): Tony Kanaan, Buffalo: Josef Newgarden, Charlotte, N.C.: Juan Pablo Montoya, Chicago: Helio Castroneves, Cincinnati: Sage Karam, Mikhail Aleshin, Cleveland: Pippa Mann, Columbus, Ohio: Charlie Kimball, Dallas: Graham Rahal, Dayton, Ohio: Stefan Wilson, Detroit: Ed Carpenter, Simon Pagenaud, Sebastien Bourdais, Fort Wayne, Ind.: Bryan Clauson, Buddy Lazier, Louisville: Matt Brabham, Alexander Rossi, Max Chilton, Spencer Pigot, Miami: Oriol Servia, Carlos Munoz, Gabby Chaves, Milwaukee: Conor Daly, New York: Will Power, Marco Andretti, James Hinchcliffe, Ryan Hunter-Reay, Townsend Bell, Phoenix: Scott Dixon, St. Louis: JR Hildebrand, Toronto: Takuma Sato, Alex Tagliani

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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