Dale Earnhardt Jr. to add Nationwide as a primary sponsor for next three years

Leave a comment

We have our first answer as to what Nationwide Insurance will be doing after it ends its title sponsorship of the NASCAR Nationwide Series: it will move to being a primary sponsor for Dale Earnhardt Jr.’s No. 88 Hendrick Motorsports Chevrolet on the NASCAR Sprint Cup Series side.

The deal is a three-year deal, for 12 races as primary sponsor in 2015 and 13 in each of 2016 and 2017. In all three years, Nationwide will be a major associate sponsor as well.

“The Earnhardt family has trusted Nationwide for their insurance needs for more than 35 years, and Dale Jr. has a positive impact on our brand’s reputation and brings pride to Nationwide members and our associates,” Matt Jauchius, chief marketing officer for Nationwide Insurance said in a release. “Expanding that relationship to incorporate the prestigious operations at Hendrick Motorsports and collaborating with Rick Hendrick and his team is a great fit for Nationwide Insurance.”

Added team principal Rick Hendrick, “Nationwide is always top of mind when you think of companies that truly leverage the power of NASCAR. We’re proud to welcome them to the No. 88 team and grow their relationship with Dale Jr. Working together, we’ll build another program that moves the needle for their business. The opportunities are endless.”

Junior himself, on behalf of Nationwide, released this video this morning:

As for what happens to rival company Farmers’ Insurance, which sponsors Kasey Kahne, that is yet to be determined.

A statement attributed to HMS, via Sporting News’ Bob Pockrass, reads as follows: “The announcement regarding the No. 88 team does not impact our ability to continue the (Farmers) partnership beyond 2014. Our team has a terrific relationship with the people at Farmers Insurance, and we’re having positive discussions about the future.”

Which is about all you’d expect them to say at this moment.

Roush Fenway Racing, which has Nationwide on for Ricky Stenhouse Jr. for selected Cup races as well, has also not made a statement regarding their partnership.

On an actual JR Motorsports-Nationwide Series note, JR Motorsports has hired 20-year-old late model racer Austin Theriault of Fort Kent, Maine, to race in three Nationwide races later this year, starting with Iowa on May 18.

NHRA Gatornationals: John Force has another spectacular motor explosion

Photo courtesy NHRA
Leave a comment

Legendary NHRA Funny Car driver John Force endured yet another spectacular motor explosion – his third in the NHRA’s first three national event races – during Friday’s qualifying at the Amalie Motor Oil Gatornationals in Gainesville, Florida.

It’s the kind of consistency the 16-time NHRA Funny Car champ could do without.

The 68-year-old Force came to Gainesville hoping to break the jinx that saw him endure explosions in both the season-opening Winternationals and the second race of the season in Phoenix.

Both motor explosions sent Force to the hospital for examination before he returned to the race track.

Friday, even though the motor in his Chevrolet Camaro blew up again (in the second round of qualifying), at least this time, Force didn’t wind up in the hospital.

He did have his right hand bandaged from a cut suffered in the explosion, but did not have to go to the hospital this time.

He even joked about not having to add yet another ambulance bill to the nearest Gainesville hospital.

But the explosion still proved costly.

“That was another body and that hurts the financial (bottomline),” Force said. “I was out $500,000 to $600,000, and now we are probably out $800,000, going on a million. In drag racing, you have to be tough.”

He ended the day qualifying 14th, not a very comfortable position with two more rounds of qualifying set for Saturday.

Force continues to be mystified why the motors keep exploding.

“I really thought we had it, I thought we were there,” Force said. “In the first round we drove it 500 feet and shut it off. It looked great. We ran it again that run and I was only going to drive it 800 feet even if we didn’t make The Show.”

Force will attempt to improve his qualifying spot during Saturday’s final two rounds to make Sunday’s eliminations.

Follow @JerryBonkowski