NASCAR confirms 7-year deal with Camping World for Truck Series sponsorship

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The NASCAR Camping World Truck Series will remain as such through the 2022 season, as NASCAR has confirmed a seven-year agreement with the company to remain the title sponsor for its No. 3 national series.

Camping World took over the Truck Series sponsorship in 2009 from Sears’ Craftsman tool brand, which was the series’ initial backer.

Earlier this year at Phoenix, company CEO and CNBC “The Profit” star Marcus Lemonis had said Camping World would be going in for a major extension of its sponsorship deal.

NASCAR promptly issued a statement that said while it was pleased with how discussions were going, an agreement had not been signed and that “as soon as we have news to share, we will let you know.”

Today, they did just that.

“The NASCAR Camping World Truck Series has one of the most consistent and durable audiences in all of sports, averaging approximately 800,000 or more television viewers per event over the past six years,” NASCAR chief marketing officer Steve Phelps said in a statement.

“Camping World’s seven-year continued commitment to our sport demonstrates its confidence in our on-track product and strength of our brand loyal fan base.”

The continued partnership should pay more dividends for Lemonis’ company, which has been able to expand its store count by 35 percent since landing the Truck Series sponsorship.

“Camping World and NASCAR are mutually invested in the growth of a national series that is celebrated for its exciting brand of racing and the most loyal fan base in the country,” Lemonis said in his thoughts.

“Six years ago, we felt strongly that the sponsorship would dramatically increase our customer base and it’s delivered. We expect to see continued success in the coming years.”

The CWTS returns to action this Friday night at Kansas Speedway in the SFP 250.

Recapping the 2018 Dakar Rally with “best of” video highlights

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EDITOR’S NOTE: NBCSN will air additional Dakar Rally highlights on Monday at 7 p.m. ET.

As it has done so for four decades, the 40th annual Dakar Rally – the most grueling test of man and machine anywhere – produced a number of surprise finishes and also several disappointments for drivers or riders who were expected to do well in the nearly 5,600-mile trek that began in Peru and continued through Bolivia and ending in Argentina.

NBCSN has aired highlights from all 14 stages (actually 13, because one stage was completely rained out) during the Rally’s two-week run, which concluded Saturday.

Here’s some of the “best of” highlights from the overall Rally highlights, followed by a quick guide that gives you wrapups to all 14 stages.

So, without further adieu, here’s NBCSN’s “best of” the 2018 Dakar Rally:

2018 Dakar Rally: Best of cars

2018 Dakar Rally: Best of bikes

2018 Dakar Rally: Best of trucks

2018 Dakar Rally: Best of quads

Lastly, here’s a day-by-day wrapup of how the Rally played out.

MORE: Dakar Rally daily stages schedule, NBCSN broadcast schedule, list of all competitors.

MORE: Stage 14 overall Rally wrapup

MORE: Stage 13 wrapup

MORE: Stage 12 wrapup

MORE: Stage 11 wrapup

MORE: Stage 10 wrapup

MORE: Stage 9 cancelled due to weather, impassible course conditions

MORE: Stage 8 wrapup

MORE: Stage 7 wrapup

MORE: Stage 6 wrapup

MORE: Stage 5 wrapup

MORE: Stage 4 wrapup

MORE: Stage 3 wrapup

MORE: Stage 2 wrapup

MORE: Stage 1 wrapup