Warner Bros./DC Entertainment join forces with Hendrick (UPDATED)

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Both Dale Earnhardt Jr. and Jimmie Johnson released new “Superhero” illustrated Twitter avatars, rather than their standard ones, Thursday morning.

Here’s what they both look like now.

Dale Jr. gave another tease when someone brought DC Comics into the mix.

For Dale Jr., the avatar wasn’t the only change.

His Twitter bio now reads: “Retired dealership service mechanic. Former backup fullback for the Mooresville Blue Devils varsity soccer team. Aspiring competition BBQ Pitmaster.”

But beyond that, the tease did build up to an announcement that comics and Hendrick Motorsports are coming together.

Warner Bros. Consumer Products (WBCP), in conjunction with DC Entertainment (DCE), Hendrick in a three-year agreement that will allow the team and its partners to develop consumer promotions and original content to engage youth, drive fan excitement and energize licensed merchandise initiatives.

The partnership will see on and off-track programs featuring Earnhardt, Johnson, Jeff Gordon and Kasey Kahne, along with characters such as Batman, Superman, The Flash and The Green Lantern. Potential programs include co-developed car paint schemes, comic books and digital content incorporating DC Comics Super Heroes and illustrated likenesses of Hendrick Motorsports drivers.

“Working with Warner Bros. Consumer Products and DC Entertainment will make for an innovative and impactful partnership,” Rick Hendrick, Hendrick Motorsports team owner, said in a release. “Adding value to sponsor relationships, developing an even stronger retail licensing platform and engaging with young people are high priorities for us. This collaboration will generate many opportunities in those areas.”

Here’s a full-size shot of the DC Entertainment picture unveil:

source:
Photo via Hendrick Motorsports

Recapping the 2018 Dakar Rally with “best of” video highlights

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EDITOR’S NOTE: NBCSN will air additional Dakar Rally highlights on Monday at 7 p.m. ET.

As it has done so for four decades, the 40th annual Dakar Rally – the most grueling test of man and machine anywhere – produced a number of surprise finishes and also several disappointments for drivers or riders who were expected to do well in the nearly 5,600-mile trek that began in Peru and continued through Bolivia and ending in Argentina.

NBCSN has aired highlights from all 14 stages (actually 13, because one stage was completely rained out) during the Rally’s two-week run, which concluded Saturday.

Here’s some of the “best of” highlights from the overall Rally highlights, followed by a quick guide that gives you wrapups to all 14 stages.

So, without further adieu, here’s NBCSN’s “best of” the 2018 Dakar Rally:

2018 Dakar Rally: Best of cars

2018 Dakar Rally: Best of bikes

2018 Dakar Rally: Best of trucks

2018 Dakar Rally: Best of quads

Lastly, here’s a day-by-day wrapup of how the Rally played out.

MORE: Dakar Rally daily stages schedule, NBCSN broadcast schedule, list of all competitors.

MORE: Stage 14 overall Rally wrapup

MORE: Stage 13 wrapup

MORE: Stage 12 wrapup

MORE: Stage 11 wrapup

MORE: Stage 10 wrapup

MORE: Stage 9 cancelled due to weather, impassible course conditions

MORE: Stage 8 wrapup

MORE: Stage 7 wrapup

MORE: Stage 6 wrapup

MORE: Stage 5 wrapup

MORE: Stage 4 wrapup

MORE: Stage 3 wrapup

MORE: Stage 2 wrapup

MORE: Stage 1 wrapup