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NASCAR: Panasonic expands partnership with Hendrick Motorsports

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Already a technology partner with Hendrick Motorsports, Panasonic has expanded their pact with the NASCAR juggernaut to include primary sponsorship for Jeff Gordon.

The three-year agreement will see Panasonic serve as the primary backer for Gordon’s No. 24 Chevrolet in two Sprint Cup events during the 2014, 2015, and 2016 seasons.

Gordon will race the Panasonic colors this weekend at Sonoma Raceway and again on Aug. 31 at Atlanta Motor Speedway. In all other events, Panasonic will be an associate sponsor for the No. 24.

Panasonic has worked with Hendrick since the 2007 season, providing the team with items such as laptops, cameras, projection units, and video production tools for their North Carolina headquarters.

However, this will be the company’s first foray into on-car branding since the alliance began.

“We use their technology across the organization, and it provides the best possible tools in every area, from competition to marketing to IT,” team owner Rick Hendrick said of Panasonic.

“To have them see more opportunities for their business and want to grow the relationship sends a very positive message.”

For Sonoma, the company will have its Toughbook line of computers on the No. 24’s quarter panels. You can check out the paint job below.

source:
Jeff Gordon will drive the No. 24 Panasonic Chevy this weekend at Sonoma and at Atlanta on Aug. 31. Credit: @JeffGordonWeb on Twitter.

Repsol extends MotoGP title sponsorship with Honda Racing Corporation

VALENCIA, SPAIN - NOVEMBER 11:  Marc Marquez of Spain and Repsol Honda Team rounds the bend during the MotoGP of Valencia - Free Practice at Ricardo Tormo Circuit on November 11, 2016 in Valencia, Spain.  (Photo by Mirco Lazzari gp/Getty Images)
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Spanish energy company Repsol has extended its title sponsorship agreement with Honda Racing Corporation (HRC) in MotoGP, the premier class of motorcycle racing.

Repsol and Honda have worked together since 1995, with the extended contract now set to run to the end of the 2018 season.

Repsol and Honda have won 12 rider world championships during their time together, the latest coming in 2016 courtesy of Marc Marquez.

“We are very proud to be part of this team and to renew an alliance that has borne so much fruit in the fields of sports and technology,” Repsol’s Begona Elices said.

“We have two exceptional riders in Marc Marquez and Dani Pedrosa, who perfectly represent Repsol’s values such as teamwork and the spirit of improvement.

“High competition is the best incentive to improve as a global company, to research and develop state-of-the-art fuels and lubricants, and to achieve the goals we set for ourselves.”

Both Marquez and Pedrosa are contracted to race for Repsol Honda to the end of the 2018 season, matching the length of the sponsorship agreement.

They’re back for more: ‘Dinner with Racers’ 2 kicks off today

dwr2promo
Photo courtesy Dinner with Racers
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The second season of “Dinner with Racers,” presented by Continental Tire, drops its first batch of episodes today.

The 28-episode season follows the first 28 episodes released last year. This year, podcast hosts and sports car veterans Sean Heckman and Ryan Eversley saddled up in a Honda Odyssey minivan for the cross-country tour, while riding on Continental Tires.

There’s some great guests and details. Here’s the full breakdown, plus a video, below:

One year after the successful debut of the motorsport podcast series “Dinner with Racers,” the antics of Ryan Eversley and Sean Heckman have returned for the binge release of “Season Two,” launching today. Following their 2015 debut that featured a month-long road trip recording 26 conversations “over dinner” with some of the most interesting characters in motorsports, the duo will launch another 28 recordings for their 2016 adventure. The second season will be released in two waves, with “Release One” launching the first 14 recordings immediately, and “Release Two” featuring an additional 14 recordings slated to release on December 16. All episodes can be found at www.dinnerwithracers.com or via iTunes.

Traveling for 40 days across 29 states, and covering 12,000 miles in 2016, the trip was made possible in part by the Honda Odyssey that was lent to the team by American Honda Motor Co., Inc, and most importantly thanks to a continuing title partnership with Continental Tire, who not only provided Cross Contact LX20 tires for the trip but covered the team’s expenses, as well as every meal.

Continuing the same theme from the debut season, #DWR2 follows a nearly identical format. A factory racing driver for Acura in the World Challenge series, Ryan Eversley makes up half of the hosting lineup, with motorsport marketing / creative content veteran Sean Heckman completing the duo. Using their unique blend of humor, insight, experience, as well as genuine love of the sport, Eversley and Heckman pick up right where they left off in Season One, exposing some of the most unique and entertaining stories from their variety of guests.

Meeting up with 28 different characters “over dinner,” listeners will exposed to a variety of personalities, everything from NASCAR and IndyCar star drivers, to some of the most respected engineers and mechanics, journalists, and broadcasters in the business. Stories cover everything from what it was like to be the first woman to qualify for the Indianapolis 500 and then Daytona 500, to giving up a contract worth over $2mil just to be a “good guy,” to turning a satiric twitter account in to a full-time job, as well as enjoying life after nearly three decades in prison. Topics include everything from a transgender pig, to being given dead cat whiskers as a good luck charm, to having guns pulled in the middle of a race shop, and even buying a race track in the hopes of laundering money through it.

For Ryan Eversley, a chance to continue the series was a welcome one.

“I know it’s a cliché, but It truly is such an honor and a privilege to be able to do this,” stated Eversley. “Both Sean and I were truly blown away by the fan support from Season One, it’s honestly something we weren’t expecting. It really meant a lot to get so many nice comments, and that kept us very motivated for Season Two. I think our genuine love of the sport translates when people listen, because we really enjoy hearing the real back stories in what makes everyone so unique. This season did not disappoint us at all. This show lives and dies by its guests, and we couldn’t have been luckier to have such a great group who were not only engaging and interesting, but also incredibly gracious with their time. It’s an absolute blast doing this, and we really appreciate Continental for continuing their support, as well as Honda for giving us an incredibly comfortable car for such a long trip.”

For Sean Heckman, a similar sentiment is shared.

“What he said,” stated Heckman.

Additionally, the series will continue to support less exposed musical acts, with each episode promoting a variety of musicians and bands at the close of every episode.

THE FULL GUEST LIST

RELEASE ONE (available now):
Johnny O’Connell
John Eversley
Calvin Fish
Joey Hand
Janet Guthrie
Brad Kettler
Mike Shank
Marc Miller
Landon Cassill
Dan Binks
Kenny Wallace
Kevin “Rocket” Blanch
Mike Hull
Ed Carpenter

RELEASE TWO (coming soon):
NASCARCASM
Matt Hardigree
Justin Marks
Marty Smith
Max Jones
David Hobbs
Hurley Haywood
Don Whittington
Randy Lanier
Eddie Gossage
PD Cunningham
Ricky Stenhouse, Jr. (with Kyle Larson and Ryan Blaney)
Brendan Gaughan
Alex Gurney

Wolff: Mercedes was wrong to issue Hamilton orders in F1 title decider

ABU DHABI, UNITED ARAB EMIRATES - NOVEMBER 27:  Race winner Lewis Hamilton of Great Britain and Mercedes GP celebrates on the podium  during the Abu Dhabi Formula One Grand Prix at Yas Marina Circuit on November 27, 2016 in Abu Dhabi, United Arab Emirates.  (Photo by Lars Baron/Getty Images)
© Getty Images
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Toto Wolff has conceded that Mercedes was wrong to issue orders to Lewis Hamilton in his Formula 1 championship showdown in Abu Dhabi with Nico Rosberg.

Hamilton risked angering Mercedes’ management when he went deliberately slow during the closing stages of the final race of the year, in a bid to cause teammate and title rival Rosberg to lose positions.

Hamilton was told on multiple occasions to pick up speed, with Mercedes fearing that it could lose the race win to Ferrari’s Sebastian Vettel.

Speaking to Sky Sports, Mercedes F1 chief Wolff admitted that the team was wrong to tell Hamilton to pick up speed, adding that the title contenders should have been left to fight it out on-track.

“In the heat of the moment, sometimes when you make decisions you get them wrong,” Wolff said.

“In our mind, the way we think, this race is giving us the same number of points as other races and we try to win that one, not considering that there was much more at stake for the drivers.

“How the race panned out, we should have communicated differently and in hindsight let them race in the way they deemed to be appropriate.”

Hamilton held on to win the race in Abu Dhabi, but Rosberg clinched the championship by finishing second ahead of Vettel and Red Bull’s Max Verstappen.

Rosberg announced five days later that he would be retiring from racing with immediate effect, freeing up a seat alongside Hamilton for the 2017 season.

Hamilton has previously said that he was not concerned who his new teammate was, so long as he had equal rights within the team.

However, Wolff acknowledged that Mercedes’ new driver would need to create a good balance with the three-time world champion.

“He has been a great pillar in the team’s success. When he came, everything changed, so he has played a role,” Wolff said of Hamilton.

“It’s very important to keep him in a good place. The dynamics between the two drivers is one of the factors we will consider.”

Sim racers join Formula E teams ahead of Las Vegas eSports event

2016/2017 FIA Formula E Championship.
Marrakesh ePrix, Circuit International Automobile Moulay El Hassan, Marrakesh, Morocco.
Saturday 12 November 2016.

Photo: Sam Bloxham/LAT/Formula E
ref: Digital Image _SLA8272
© FIA Formula E
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Ten sim racers have joined up with teams on the Formula E grid ahead of the Las Vegas eSports event at the beginning of January.

Formula E announced last summer that it would be holding a non-championship event in Las Vegas that would pit its drivers against racers from the virtual realm.

With $1 million in prize money on offer, the race is poised to be one of the most lucrative eSports events.

Ahead of the event in Las Vegas, each of the 10 of the sim racers that have qualified have been paired up with a Formula E team.

“I’d like to officially welcome the sim racers who qualified through the Road to Vegas Challenge to participate in the inaugural Visa Vegas eRace,” Formula E CEO Alejandro Agag said.

“I’ve been following the progress of the sim racers throughout the qualification process, and I can’t wait to see them on the same track as the rest of the Formula E grid.

“Accessibility and fan engagement are two of the key cornerstones of Formula E, and what better way to promote this than getting the sim racers to compete in the same colours as their Formula E counterparts – it will be fascinating to see who comes out on top.”

The sim racers in the event are:

  • Gregor Huttu (FIN) – Panasonic Jaguar Racing
  • Aleksi Uusi-Jaakkola (FIN) – Andretti
  • Olli Pahkala (FIN) – Mahindra
  • Enzo Bonito (ITA) – Techeetah
  • David Greco (ITA) – Renault e.dams
  • Graham Carroll (GBR) – DS Virgin Racing
  • Aleksi Elomaa (FIN) – Venturi
  • Bono Huis (NED) – Faraday Future Dragon Racing
  • Petar Brljak (CRO) – NextEV NIO
  • Patrick Holzmann (DEU) – ABT Schaeffler Audi Sport

The Vegas eRace will take place on January 7.