NASCAR: Kevin Harvick most mentioned driver in TV broadcasts


What? You thought it’d be Dale Earnhardt Jr. or Danica Patrick?

According to Joyce Julius & Associates data, the most mentioned driver in NASCAR Sprint Cup TV broadcasts during the first half of the 2014 season was…Kevin Harvick, who was mentioned 2,533 times over the opening 18 races.

As for Earnhardt, he garnered the most interview time in that time frame with 26 minutes, 21 seconds worth.

However, he was only the fifth-most mentioned driver (1,950) behind Harvick, Jimmie Johnson (2,326), Jeff Gordon (2,181), and Brad Keselowski (2,056); Johnson earned the most TV interviews overall with 32 and was second in overall interview time behind Earnhardt (21:53).

And Patrick? She may command a solid following within NASCAR Nation, but she wasn’t even in the Top 10 in mentions – which you can peruse below.


Harvick topping the list may be a surprise to some but when you factor in his two wins, his multiple near-misses, and his strong pace throughout the year, it seemingly becomes as good an explanation as any.

And if one or two of those near-misses instead played out into wins for Harvick, it’s safe to assume he would’ve been mentioned even more.

Get your motor running: American Flat Track’s new season premieres Sunday on NBCSN

Photos courtesy American Flat Track
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If you like racing two-wheel style, make sure you catch the debut of a new multi-year TV broadcast deal featuring the American Flat Track motorcycle racing series on NBCSN.

The 18-round series debuts this Sunday at 2 p.m. ET on NBCSN with the season-opening race that was held at Daytona International Speedway on March 15.

Going forward, all 18 rounds of the series will be televised on NBCSN in highly-coveted weekend afternoon programming slots without two weeks of each event.

Last season, AFT drew nearly two million viewers on NBCSN with regular primetime coverage on Thursday nights.

This season, the one-hour, tape-delayed telecasts will be part of NBCSN’s regular weekend programing, following or preceding coverage of NASCAR, INDYCAR and Pro Motocross.

AFT is now in its 65th season, with two distinct classes: powerful, twin-cylinder rides in the AFT Twins presented by Vance & Hines division, and the competition in the 450cc AFT Singles division.

“We are very excited to kick-off our second season of AFT on NBCSN,” NBC Sports Group Senior Director of Programming Jeff Macaluso. “The 2017 season provided us with some incredible racing and showed us how passionate the riders and fans are of this historic sport.

“The move to weekends this year, around other marquis motorsports properties, is sure to raise the level even higher.”

Here’s the 2018 AFT schedule on NBCSN:

Round Track, Location Track Type Premiere Time (ET) Time (PT)
1 Daytona International Speedway, Daytona Beach, FL TT Sun, 3/25 2:00 PM 11:00 AM
2 Dixie Speedway, Woodstock, GA Short Track Sat, 4/14 5:30 PM 2:30 PM
3 Texas Motor Speedway, Fort Worth, TX Half-Mile Sun, 5/06 4:00 PM 1:00 PM
4 Calistoga Speedway, Calistoga, CA Half-Mile Sun, 5/20 12:00 PM 9:00 AM
5 Turf Paradise, Phoenix, AZ Mile Sat, 5/26 3:00 PM 12:00 PM
6 Cal Expo, Sacramento, CA Mile Sun, 6/03 2:00 PM 11:00 AM
7 Illinois State Fairgrounds, Springfield, IL Mile Sat, 6/09 5:00 PM 2:00 PM
8 Red Mile, Lexington, KY Mile Sat, 6/16 12:00 PM 9:00 AM
9 Remington Park, Oklahoma City, OK Mile Sat, 6/23 5:00 PM 2:00 PM
10 Allen County Fairgrounds, Lima, OH Half-Mile Sat, 7/07 2:30 PM 11:30 AM
11 Weedsport Speedway, Weedsport, NY Short Track Sun, 7/15 6:00 PM 3:00 PM
12 Buffalo Chip Campgrounds, Sturgis, SD TT Sat, 8/11 12:30 PM 9:30 AM
13 Black Hills Speedway, Rapid City, SD Half-Mile Sat, 8/18 2:00 PM 11:00 AM
14 Peoria Motorcycle Club, Peoria, IL TT Sat, 9/01 3:00 PM 12:00 PM
15 Illinois State Fairgrounds, Springfield, IL Mile Sat, 9/22 2:30 PM 11:30 AM
16 Williams Grove Speedway, Mechanicsburg, PA Half-Mile Sun, 9/23 5:00 PM 2:00 PM
17 Canterbury Park, Shakopee, MN Mile Sun, 10/14 5:00 PM 2:00 PM
18 Meadowlands Racetrack, East Rutherford, NJ Mile Sun, 10/21 2:00 PM 11:00 AM


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