What’s next for Tony Stewart, business-wise?

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The personal impact of what will happen to Tony Stewart, and how he recovers after the accident at Canandaigua (N.Y.) Motorsports Park, will be interesting to watch.

Additionally, Stewart has a number of vested business interests that could be impacted as well, depending on the outcome of the legal investigation in Ontario County (N.Y.) (see court case here).

In the short-term, Stewart has four more races to make the 2014 Chase for the Sprint Cup. He’s winless since Dover in June 2013; this year, he stands a winless 21st in points and will have to win at least once to be among the 16 drivers in NASCAR’s new for 2014 Chase grid.

[MORE: Stewart’s driving status for weekend is TBD]

Sponsors live and breathe with teams whether their driver makes the Chase; there can be financial incentives in play for making it. Stewart-Haas Racing will have at least two cars, Kevin Harvick and Kurt Busch, in the field of 16 thanks to their wins earlier this year. But Stewart’s presence would ensure the team hit its preseason target of getting three of the four SHR cars in the Chase (Danica Patrick aside).

Realistically though, that’s the least of Stewart’s concerns. In the longer term, Stewart’s livelihood and those of the hundreds of families he employs could be at stake (more here from NBCSN contributor Nate Ryan for USA Today).

The legal story will continue, as the investigation into what precisely happened Saturday night beyond witness reports and a YouTube video (we’re not going to link to it out of respect) continues in New York.

The sponsors Stewart has managed to put together for his and Gene Haas’ Stewart-Haas Racing empire, and for the dirt track he owns – Eldora Speedway in Rossburg, Ohio – all have to take another step back and say, is this someone we want to be affiliated with?

NAPA pulled out of the Cup level after a mere race-fixing scandal last year. Does Bass Pro Shops, Mobil 1 or anyone else want to look at Stewart and say they don’t want to get dragged through the mud throughout this process?

The sponsor impact is where the families come into play. SHR has gone from also-ran to a top-flight NASCAR championship winning team in five seasons since Stewart and Haas joined forces ahead of the 2009 season.

[MORE: Sheriff says no evidence of criminal intent from Tony Stewart at this time]

It has a four-car operation and if there are any sponsor withdrawals, or scaling back, that will force the team to find new ones to keep all four cars in operation. This would undoubtedly be a tougher task now than 48 hours ago.

The outcome of this process could also have a financial impact on short tracks around the country, where Stewart’s presence could enhance their business. When a megastar like Stewart opts to moonlight at these one-off dirt race events, it generally provides a boost in ticket sales as one of NASCAR’s biggest stars races against local heroes.

But now there will be hard choices – there have to be. The contact between Stewart and Kevin Ward Jr. will have enduring ripple effects that not only affect the individuals, but the bottom line.

Ricciardo set to see Dale Jr.’s final Texas ride in two weeks (VIDEO)

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We’ve written before about Daniel Ricciardo’s love of Dale Earnhardt and his love of the No. 3, which Ricciardo has selected as his permanent number for the duration of his Formula 1 career. And additionally, Dale Earnhardt Jr. has offered up the opportunity that one day Ricciardo could race a JR Motorsports car in NASCAR Xfinity Series competition, and Ricciardo has said he’d be up for it.

And although Earnhardt Jr. has only used the No. 3 on a handful of occasions in his career in the NASCAR Xfinity Series, Ricciardo knows how much the number means to the NASCAR veteran as he prepares for his final few starts in the Cup Series the tail-end of this year.

After the Mexican Grand Prix next week, Ricciardo is set to stay in North America for the off-week between the Mexican and Brazilian Grands Prix.

In that break, he said he’ll see Earnhardt Jr. in person at the Cup race at Texas Motor Speedway (Sunday, Nov. 5, 2 p.m. ET, NBCSN) to ensure he gets to see him before he retires from full-time competition.

Ricciardo explained his planning during Thursday’s pre-race edition of the NBC Sports Group original digital series Paddock Pass, speaking to NBCSN’s Will Buxton at the United States Grand Prix at Circuit of The Americas in Austin.

“Well I’ll see him for the first time in Dallas. I’m gonna go to the NASCAR race in two weeks time at Texas Motor Speedway,” Ricciardo told NBCSN.

“Yeah, so, I gotta see him race before he hangs up the helmet.

“The Earnhardt family is a huge name in motorsport, not only in America but all over the world. Yeah I wish him well.”

Ricciardo is also optimistic he’ll get the chance to do a helmet swap with Earnhardt Jr. at the event.

“Hopefully I get to see him perform well in Texas. I’m gonna try to do a helmet swap with him. We’ll see how we go.”

Stay tuned for more on this over the coming weeks.