IndyCar posts 34 percent year-on-year viewing increase on NBCSN in 2014


NBCSN’s viewership numbers for its 12 Verizon IndyCar Series telecasts this season posted a 34 percent year-on-year increase over 2013.

The average number of viewers per race was 378,000, up from 282,000 in 2013. Since the series’ 10-year contract began with the network formerly known as VERSUS in 2009, this was the second highest yearly number (402,000 in 2011) in six seasons.

The first race from Toronto shifted to Sunday morning on CNBC due to rain; it was originally set for NBCSN on Saturday. A full release on the viewership gains is linked here, via the NBC Sports Group Press Box website.

“The viewership increases this year clearly demonstrate the benefits of everyone in the industry working together,” Jon Miller, President, Programming, NBC Sports & NBCSN, said in the release. “Our two organizations successfully cooperated to reduce scheduling conflicts; drivers and teams delivered thrilling races week after week; our marketing department drove viewers to telecasts by utilizing all of our motorsports platforms; and our production team continued its best-in-class coverage. We look forward to growing viewership for the sport for many years to come.”

Of note, NBCSN’s coverage reached a total of 4.356 million unique viewers, five races beat the top 2013 race, and Race 2 in Toronto averaged 484,000 viewers to be the most watched since the 2011 Baltimore race (591,000). There were key demographic increases as well:  up 13% among Adults 18-49, and up 21% among Adults 25-54 vs. 2013.

The following is a table of the six most-watched IndyCar races of the 2014 season on NBCSN:

Race 2014 Viewership 2013 Viewership % Change
Toronto 2 484,000 258,000 +88%
Iowa 444,000 253,000* +75%
Texas 424,000 383,000* +10%
Barber 400,000 253,000 +58%
Houston 2 396,000 161,000 +144%
Mid-Ohio 386,000 195,000 +98%


IndyCar 2015 Driver Review: Tony Kanaan

Tony Kanaan
Leave a comment

MotorSportsTalk continues its run through the driver-by-driver lineup in the Verizon IndyCar Series, after the 2015 season, with eighth-placed Tony Kanaan.

Tony Kanaan, No. 10 Chip Ganassi Racing Chevrolet

  • 2014: 7th Place, 1 Win, Best Start 2nd, 6 Podiums, 6 Top-5, 12 Top-10, 407 Laps Led, 9.2 Avg. Start, 9.3 Avg. Finish
  • 2015: 8th Place, Best Finish 2nd, Best Start 2nd, 3 Podiums, 6 Top-5, 10 Top-10, 213 Laps Led, 7.6 Avg Start, 9.9 Avg. Finish

You have to give TK credit. Armed with one of the best cars on the grid, Kanaan has certainly raised his game the last two years, and probably hasn’t received enough credit or enough results for some of his drives he’s put in since joining Chip Ganassi Racing after the 2013 season.

The 2015 season was no exception. All 10 of his top-10 finishes were between second and seventh, so there were plenty of times he was in win and podium contention. The other area where he improved was his qualifying. Kanaan only had two starts outside the top-12 all season, one of which occurred at Detroit race two, where the grid was set by points following a rain cancellation. Detroit was pretty much the only weekend where Kanaan didn’t figure into qualifying or the race. Blame the Taylor Swift-inspired Big Machine Records livery for that one if you want.

Accidents at the Indianapolis 500 and Pocono were costly retirements as Kanaan definitely had a shot to win both those races. But realistically you couldn’t find many other faults. Losing a sure win at Iowa due to a mechanical issue was a gutting blow. He was also unlucky to come up just shy at Fontana, and may have prevailed in a last-lap shootout.

More often that not however, Kanaan was firmly on top of his game, and reliably on par with his championship-winning teammate Scott Dixon, which was all you could ask for. It’s fitting the two of them opened the year as part of the winning lineup in the Rolex 24 at Daytona, with Kanaan then helping out matters by finishing ahead of Juan Pablo Montoya at Sonoma, to ensure Dixon had enough points to win the title on countback.

IndyCar 2015 Driver Review: Josef Newgarden

Josef Newgarden
Leave a comment

MotorSportsTalk continues to run through the driver-by-driver breakdown in the Verizon IndyCar Series field for 2015. Next up on the heels of another breakout year, Josef Newgarden, who has recently re-signed with CFH Racing for 2016.

Josef Newgarden, No. 67 CFH Racing Chevrolet

  • 2014: 13th Place, Best Finish 2nd, Best Start 2nd, 1 Podium, 2 Top-5, 7 Top-10, 20 Laps Led, 10.7 Avg. Start, 13.7 Avg. Finish
  • 2015: 7th Place, 2 Wins, 1 Pole, 4 Podiums, 5 Top-5, 9 Top-10, 345 Laps Led, 8.4 Avg Start, 10.8 Avg. Finish

Josef Newgarden’s fourth year in the Verizon IndyCar Series was firmly, and without question, the year he arrived as the series’ biggest rising star. It followed on nicely after three prior years where he seemed to hit almost all the high points at various stages, but didn’t put together a fully complete season.

Perhaps some of that was due to having a teammate for the first time in his career, although it was not the same driver throughout the year – it was split between Luca Filippi and Ed Carpenter depending on the circuit. Still, there was always a second set of data to study and analyze. Even better, there was a Chevrolet in the back of his car for the first time, and that likely helped matters a bit. And retaining Jeremy Milless as his engineer continued to pay dividends; you can’t teach chemistry and it’s apparent these two have it.

It spoke volumes that in qualifying, Newgarden was the single fastest driver outside of the Penske and Ganassi camps all season. An average starting position of 8.4 was not only a career best, but best in the field behind six combined drivers from the two established “super teams.” Only at Detroit, where he had a nightmare weekend and at Texas, where Carpenter admitted the team missed the setup, did he start outside the top 12.

Yet it was in the races where again, he shone brightest. The Barber win was as dominant as it was overdue and deserved. The Toronto win – if a bit lucky due to when the cautions and pit stop cycle fell – was also well executed. Then the drives on the ovals at Milwaukee, Iowa and Pocono were excellent.

Far too often though, still, pit stops proved Newgarden’s undoing. Mid-Ohio was a sore spot again, and Sonoma in particular was the nadir. The other tough results races, notably at the Grand Prix of Indianapolis and at Fontana, came through mistakes not of his own doing. Really only Detroit was a weekend he’d like to have back.

But he led the most laps in the field, he finally broke through to win, and firmly lived up to the hype and potential that’s been building for years. If you’ve been paying attention more than just this year though, Newgarden’s 2015 season will have come as no surprise.