Photo: Volkswagen Andretti Rallycross

Red Bull GRC: Both VW Andretti Beetles go pink for LA

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The pair of Volkswagen Beetle GRCs will turn pink for this weekend’s Red Bull Global Rallycross season finale, Red Bull GRC Los Angeles Presented by Honda.

Either Scott Speed or Tanner Foust will walk away with this year’s Supercars title. A release outlining the initiative is below:

After wrapping up its first Red Bull Global Rallycross Manufacturer’s Championship in Seattle, Volkswagen will add to season-ending celebrations at the series finale in Los Angeles with special liveries for its pair of Beetle GRCs, commemorating the launch of the 2017 Volkswagen #PinkBeetle—a new, limited-edition model of the iconic two-door car. Reigning Red Bull GRC Champion, Scott Speed, will race in the No. 41 #PinkBeetle Beetle GRC, while current points leader, Tanner Foust, will compete in the No. 34 Rockstar Perfectberry™ Beetle GRC in support of The Pink Agenda—a nonprofit dedicated to raising awareness and money for breast cancer research and care among young professionals.

“We’ve had a lot of success with our Beetle GRC this season, so it will be fun to mark the end of the season with a fresh coat of paint,” said Scott Speed. “The #PinkBeetle already has lots of eager fans across the VW community, so I’m looking forward to adding some excitement to the launch of this special car with our 560-horsepower version.”

TannerFoust will trade in his traditional black and yellow look for black and pink in LA, competing in the No. 34 Perfectberry Rockstar Beetle GRC. The pink-themed car will support in raising breast cancer awareness for The Pink Agenda.

“It’s an awesome opportunity to be able to support a great cause like The Pink Agenda through our racing,” said Foust. “The PerfectberryRockstar Beetle GRC will be hard to miss out on the track and I’m looking forward to hopefully put it front and center—at the top of the podium.”

Volkswagen is providing #PinkBeetle fans with the chance to become the first U.S. owner of the limited-edition car, before it hits dealer showrooms in October. The company has teamed with Giuliana Rancic’s FAB-U-WISH initiative and The Pink Agenda to offer auction bidders this exclusive right and the special opportunity to fly to New York to attend The Pink Agenda’s Annual Gala on October 13, 2016 and meet Giuliana Rancic. Proceeds from the auction ending September 22, 2016 and hosted at charitybuzz.com/vwpinkbeetle will support The Pink Agenda’s mission and Giuliana Rancic’s FAB-U-WISH, an initiative that grants wishes to young women undergoing breast cancer treatment, in partnership with The Pink Agenda.

“The timing of the launch of the 2017 #PinkBeetle and our Red Bull Global Rallycross finale couldn’t be better. We’re excited to highlight this unique car by racing the striking color on track,” said Andretti Autosport CEO Michael Andretti. “Andretti Autosport has a strong tradition of raising awareness for cancer research and we’re happy to continue that good work with our partners at Volkswagen and Rockstar.”

GoDaddy to sponsor Patrick in ‘Danica Double’ at Daytona, Indy — now all she needs are rides

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By The Associated Press

Danica Patrick is going back to green.

GoDaddy Green, to be exact – a fitting color for her farewell tour.

The company will sponsor Patrick in the upcoming “Danica Double” that will close out her racing career, The Associated Press has learned. Patrick has no ride yet for next month’s Daytona 500 or the Indianapolis 500 in May, but she now has the financial backing to pull it off.

This time around, the original GoDaddy Girl will symbolize the new core mission of the company that helped make her one of the world’s most recognizable athletes.

“There’s this great story: I left IndyCar with GoDaddy on my car, I started NASCAR with GoDaddy on my car, I’m most recognized as the GoDaddy green car and driver, and so to finish up my career that way feels appropriate,” Patrick told the AP from Scottsdale, Arizona.

Her final race will be the Indy 500, an appropriate choice because it was “The Greatest Spectacle in Racing” that rocketed Patrick and GoDaddy into pop culture notoriety.

GoDaddy and Patrick grew up together. The company switched series with her and marketed her as a strong, sexy woman in 13 Super Bowl commercials – a record appearance for celebrities. Now, the company is most interested in Patrick the budding businesswoman who is firmly closing the door on her racing career and rebranding herself as an entrepreneur . She has a book out, an apparel line, a wine label and confirmed to AP this week that she’s dating Green Bay Packers quarterback Aaron Rodgers.

“Our goals are so well-aligned,” Barb Rechterman, the chief marketing officer of GoDaddy, told AP. “She’s passionate, tenacious and creative just like so many of our customers who are also looking to leverage the power of the internet and turn their `side hustle’ into a full-time business. Danica absolutely epitomizes the heart of our GoDaddy customers.”

Prepare to hear a lot about the “side hustle” as GoDaddy climbs aboard the so-far fledgling “Danica Double.”

Patrick announced in November she would end her driving career with the Daytona 500 and Indy 500, but didn’t have a deal completed for either race. Still doesn’t. Yet somehow, Patrick always figures a way to get what she wants. Talks ended with Chip Ganassi Racing about a possible ride, and late last month, Patrick said, she called former GoDaddy founder Bob Parsons and asked about a reunion.

GoDaddy has rebranded since it last teamed with Patrick. The company now touts itself as “the world’s largest cloud platform dedicated to small, independent ventures,” and there’s no better spokeswoman than Patrick, who is in the next chapter of her life and her brand.

GoDaddy pulled out of racing after the 2015 season, and Patrick hasn’t had the same level of funding and marketing support since. Patrick has slowly reshaped her image, first into a Instagram model and is now a full-blown lifestyle guru. She realized – at the age of 35 – she was on her own.

She and GoDaddy aligned for a splashy move into NASCAR, where she was glamorous off the track but only mediocre on it. Through all of this, she was married, divorced, spent five years dating fellow driver and competitor Ricky Stenhouse Jr., and then seemed to find herself through a tailored diet, exercise and a healthy lifestyle.

She is cutting the cord on racing after Indy, and her focus is on a sense of well-being far away from the track.

“Their business is so perfectly paired to what is going on with mine, so when we sat down and met, it was like, `Let’s talk about our business. Let’s talk about the messaging. How does this work?”‘ Patrick said. “And this is undeniably perfect for both of us. Not only is it a huge two races and the biggest two races of the year, but on top of that, you have so much `side hustle’ going on, and all the messaging and our brands, and where we are going is so perfectly paired.”w

GoDaddy can help Patrick move on to whatever it is for racing’s former “It Girl.” The company will help her streamline her online presence. Patrick, for the company, is back as a neon green-and-yellow symbol to all the wannabe entrepreneurs chasing dreams.

She’ll get those rides, too. Patrick said she knows she will because she believes she will.

“That’s just the way the universe works,” she said. “You have to ask for what you want. Things have taken a long time with this, but you just have to go with the flow on these things. The universe is not on your time schedule.”

More AP auto racing: https://racing.ap.org/