Photo: Sahara Force India

Force India livery turns pink with BWT signing

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There’s a lot of interesting color up-and-down the Formula 1 grid for 2017, with another late addition added to from Sahara Force India now going pink.

The Vijay Mallya-led team has signed a partnership agreement with European water technology specialists, BWT, which will see the car that had been launched under a primarily gray, orange and green livery to one that’s now pink, magenta and silver.

It’s BWT’s first F1 involvement and drivers Sergio Perez and Esteban Ocon are also set to have pink on their helmets to run with the VJM10 chassis.

“The arrival of BWT in Formula One is huge news and represents one of the most significant partnerships in our ten year history,” Mallya said. “It’s a sign of how far we have come as a team with our strong results and completes a solid commercial performance over the winter.

“For 2017 our cars will sport a vibrant new color scheme with a smart matte finish. Changing the color of our cars is an indication of the strength of this new partnership and a real statement of intent from BWT as they begin their relationship with the sport of Formula One.”

BWT CEO Andreas Weißenbacher, added: “The collaboration with Sahara Force India is an important part of our brand-globalisation strategy and will dynamically increase awareness of our brand around the world. We share with Formula 1 – the premier league of motor sport – the passion we show every day in trying to achieve the best possible standards for our elixir of life, H2O, enabling us to meet the demanding requirements for quality, health, safety and hygiene and drive the development of new technologies.”

Video highlights from Stage 12 of Dakar Rally, 2 stages remain

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Thursday’s Stage 12 of the 40th Dakar Rally not only closed the overall standings gap in at least two classes (cars and trucks), two other classes (bikes and quads) failed to get going due to weather conditions.

The full video highlights of Stage 12 will air on NBCSN on Friday at 7 pm ET, but here are some of the highlights from Thursday’s action:

CARS

2018 Dakar Rally: Nasser Al-Attiyah wins Stage 12 of cars

BIKES

 Stage 12 cancelled due to weather conditions

 

TRUCKS

Ton van Genugten edged out Martin Kolomy in Stage of, while Federico Villagra and Eduard Nikolaev both faced an uphill battle to finish fourth and third respectively.

QUADS

Even though the Quads were also impacted by weather issues on Thursday, Ignacio Casale, the 2014 Dakar winner, continues to make his case for a second overall victory in the quads.