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Aston Martin to become Red Bull Racing’s title sponsor

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The link-up between Aston Martin and Red Bull Racing has now gone to the next level, with Aston Martin confirming Monday it will be Red Bull Racing’s title sponsor from 2018. The team will be called Aston Martin Red Bull starting next season.

Key within the release was also the suggestion that Aston Martin will “evaluate the opportunity to be involved in the team’s power unit from 2021 after being asked by the FIA to join discussions on future engines for F1.”

Red Bull Racing’s engine situation is unclear after 2018, with Renault – badged as TAG Heuer – in the last planned year of its deal next season. Honda has entered the Red Bull racing umbrella thanks to its new deal with Scuderia Toro Rosso from 2018, and rumors of Porsche’s return to Formula 1 from 2021 have also swirled in recent weeks.

Rather funnily this means in 2018 that Red Bull Racing will have a car manufacturer be title sponsor for the energy drink company, with a watch manufacturer serving as the badged name of its power unit.

“Title partnership is the next logical step for our Innovation Partnership with Red Bull Racing. We are enjoying the global brand awareness that a revitalized Formula One provides,” said Aston Martin President and CEO, Andy Palmer.

“The power unit discussions are of interest to us but only if the circumstances are right. We are not about to enter an engine war with no restrictions in cost or dynamometer hours but we believe that if the FIA can create the right environment we would be interested in getting involved.”

Christian Horner, Red Bull Racing team principal, added: “Our Innovation Partnership with Aston Martin has been a pioneering project from day one. Having conceived and created the remarkably successful Valkyrie together in 2016, we extended our relationship this year and are now delighted to further strengthen the Partnership and see the team competing as Aston Martin Red Bull Racing in 2018. In addition, more than 100 Aston Martin staff will service the new Advanced Performance Centre on our campus here in Milton Keynes and it will allow us to collaborate further with Aston Martin on special, equally innovative, new projects.”

The Aston Martin Valkyrie, the hypercar produced by the two parties, has been their major product sign of investment together thus far. Per Aston Martin the car has sold out on launch, and will make its road debut in 2018 before being delivered to customers in 2019.

Personnel wise, the two parties have worked together to create the Advanced Performance Centre, which will create more than 100 new jobs and continue to build the relationship between F1 and road car technology.

F1 2017 driver review: Kevin Magnussen

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Kevin Magnussen

Team: Haas
Car No.: 20
Races: 20
Wins: 0
Podiums: 0
Best Finish: P7 (Azerbaijan)
Pole Positions: 0
Fastest Laps: 0
Points: 19
Championship Position: 14th

Kevin Magnussen’s move to Haas proved to be a win-win situation for both parties through 2017 as they banished the struggles of the previous Formula 1 season.

For Magnussen, the move came after a difficult one-season stint with Renault who despite offering him a way back into F1 after a year on the sidelines were unable to produce a car allowing the Dane to fight far up the order.

Haas had not expected to be able to be that much further ahead, but Magnussen nevertheless immediately offered an uplift in performance after replacing Esteban Gutierrez, who failed to score a single point through 2016.

Magnussen picked up Haas’ first points of the season with a solid drive in China, and was able to capitalize on the bonkers Baku race to take P7, which would ultimately be his best result of the season.

Consistency was a real issue for Haas throughout the year as it continued to have teething problems most new teams encounter, and while Magnussen was more able to drive around the problems than teammate Romain Grosjean, he lacked the ultimate pace of his teammate.

That said, Magnussen’s season highlight came in Mexico, a track Haas expected to be its worst of the season. The ex-McLaren driver qualified on the last row but produced a stunning display to finish eighth, soaking up pressure from Fernando Alonso and Lewis Hamilton late on.

The signs are positive moving forward. Next year should be Haas’ best yet thanks to the stability in the regulations, presenting a good opportunity for Magnussen to prove his star quality.

Season High: Taking P8 in Mexico when Haas expected to be slowest.

Season Low: Lagging home P15 at Spa as Grosjean hit the points.