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Fernando Alonso, Lance Stroll add Formula 1 flavor to Roar Before the Rolex 24

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Given that the Rolex 24 takes place in January, when most other racing series are in their off seasons, it often draws in drivers from a number of championships outside of the IMSA WeatherTech SportsCar Championship. While most one-off drivers come from INDYCAR or NASCAR, and the various series they sanction, other series also are represented, such as the FIA World Endurance Championship.

Yet, one series is consistently unrepresented in terms of its full-time drivers making the trek over for the Rolex: the Formula 1 World Championship. While many drivers on the grid have Formula 1 experience on their resume, rarely do current drivers on the F1 grid make an appearance at the 24-hour endurance race.

However the 2018 iteration sees a change in that vein as a pair of full-time Formula 1 drivers, two-time world champion Fernando Alonso and second-youngest ever podium finisher Lance Stroll, are set to enter the event, Alonso with United Autosports and Stroll with Jackie Chan DC Racing, with both scheduled to be at this weekend’s Roar Before the 24.

In terms of fanfare, Alonso arrives with possibly the most among any of the drivers entered in this year’s Rolex. His entry at the Rolex 24 is a continuation of an American odyssey that began last May when he made a surprise appearance at the Indianapolis 500, kicking off his personal journey to complete the triple crown – victories at the Monaco Grand Prix (of which Alonso has two), the Indianapolis 500, and the 24 Hours of Le Mans.

Although Alonos’s Indy 500 effort ended on lap 179 with an engine failure, he endeared himself to many by simply making an attempt, and he handled every challenge with dignity, humility, and even humor, and he quickly became a fan favorite.

Now making the jump to sports cars, Alonso’s Rolex 24 entry is widely regarded as a tuneup of sorts for a possible venture to this year’s 24 Hours of Le Mans. United Autosports confirmed Alonso’s Rolex entry in October, and the 36-year-old completed his first outing with the team in a November test.

Alonso’s transition has appeared seamless and has undoubtedly helped the fact that the United Autosports team co-owner, Zak Brown, also serves as executive director for the McLaren Technology group, the parent company of McLaren F1 Team, with whom Alonso competes in Formula 1. Brown lauded Alonso’s initial test with United Autosports, calling his effort “awesome.”

Alonso will share the No. 23 Ligier LMP2 Gibson with Phil Hanson and Lando Norris, newly named as the McLaren F1 test and reserve driver.

While Alonso may receive a lot, if not the most media attention of all the drivers, his full-time F1 counterpart Lance Stroll is not to be forgotten. The irony here is that Stroll, who is 17 years younger than Alonso, is actually the more experienced of the two when it comes to the Rolex 24.

Canada’s Lance Stroll will join fellow Formula One driver Fernando Alonso in this weekend’s Roar Before the Rolex 24 (Getty Images).

Stroll previously contested this event in 2016 with Ford Chip Ganassi Racing in a Daytona Prototype. Though his apprenticeship wasn’t exactly smooth sailing that year – he crashed at that year’s Roar test – Stroll did eventually finish fifth overall with co-drivers Alexander Wurz, Brendon Hartley, and Andy Priaulx.

Stroll enters this year’s Rolex 24 with Jackie Chan DC Racing, which operates in a partnership with JOTA Sport. Stroll is slated to partner Felix Rosenqvist, Daniel Juncadella, and Robin Frijns, with all four include on the entry list for the Roar.

Outside of Alonso and Stroll, there are other drivers currently aligned with Formula 1 teams who will appear at the Rolex 24, beginning with this weekend’s Roar. One is the aforementioned Lando Norris, a McLaren junior driver who recently claimed the FIA European Formula 3 championship along with being named McLaren’s test and reserve driver. Norris will share the No. 23 United Autosports entry with Alonso, as previously described.

Additionally, 2017 Williams test and reserve driver Paul Di Resta will also feature at the Rolex 24, in the sister United Autosports No. 32 entry, and is entered at the Roar entry list alongside Will Owen, Hugo de Sadeleer, and Bruno Senna.

Of note, Di Resta is in for a busy January, as he will also be a part of the FIA Formula E rookie test next weekend in Marrakesh before returning to the U.S. for the Rolex 24.

The opening practice for this weekend’s Roar Before the 24 kicks off at 11:00 a.m. EST on Friday.


GoDaddy to sponsor Patrick in ‘Danica Double’ at Daytona, Indy — now all she needs are rides

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By The Associated Press

Danica Patrick is going back to green.

GoDaddy Green, to be exact – a fitting color for her farewell tour.

The company will sponsor Patrick in the upcoming “Danica Double” that will close out her racing career, The Associated Press has learned. Patrick has no ride yet for next month’s Daytona 500 or the Indianapolis 500 in May, but she now has the financial backing to pull it off.

This time around, the original GoDaddy Girl will symbolize the new core mission of the company that helped make her one of the world’s most recognizable athletes.

“There’s this great story: I left IndyCar with GoDaddy on my car, I started NASCAR with GoDaddy on my car, I’m most recognized as the GoDaddy green car and driver, and so to finish up my career that way feels appropriate,” Patrick told the AP from Scottsdale, Arizona.

Her final race will be the Indy 500, an appropriate choice because it was “The Greatest Spectacle in Racing” that rocketed Patrick and GoDaddy into pop culture notoriety.

GoDaddy and Patrick grew up together. The company switched series with her and marketed her as a strong, sexy woman in 13 Super Bowl commercials – a record appearance for celebrities. Now, the company is most interested in Patrick the budding businesswoman who is firmly closing the door on her racing career and rebranding herself as an entrepreneur . She has a book out, an apparel line, a wine label and confirmed to AP this week that she’s dating Green Bay Packers quarterback Aaron Rodgers.

“Our goals are so well-aligned,” Barb Rechterman, the chief marketing officer of GoDaddy, told AP. “She’s passionate, tenacious and creative just like so many of our customers who are also looking to leverage the power of the internet and turn their `side hustle’ into a full-time business. Danica absolutely epitomizes the heart of our GoDaddy customers.”

Prepare to hear a lot about the “side hustle” as GoDaddy climbs aboard the so-far fledgling “Danica Double.”

Patrick announced in November she would end her driving career with the Daytona 500 and Indy 500, but didn’t have a deal completed for either race. Still doesn’t. Yet somehow, Patrick always figures a way to get what she wants. Talks ended with Chip Ganassi Racing about a possible ride, and late last month, Patrick said, she called former GoDaddy founder Bob Parsons and asked about a reunion.

GoDaddy has rebranded since it last teamed with Patrick. The company now touts itself as “the world’s largest cloud platform dedicated to small, independent ventures,” and there’s no better spokeswoman than Patrick, who is in the next chapter of her life and her brand.

GoDaddy pulled out of racing after the 2015 season, and Patrick hasn’t had the same level of funding and marketing support since. Patrick has slowly reshaped her image, first into a Instagram model and is now a full-blown lifestyle guru. She realized – at the age of 35 – she was on her own.

She and GoDaddy aligned for a splashy move into NASCAR, where she was glamorous off the track but only mediocre on it. Through all of this, she was married, divorced, spent five years dating fellow driver and competitor Ricky Stenhouse Jr., and then seemed to find herself through a tailored diet, exercise and a healthy lifestyle.

She is cutting the cord on racing after Indy, and her focus is on a sense of well-being far away from the track.

“Their business is so perfectly paired to what is going on with mine, so when we sat down and met, it was like, `Let’s talk about our business. Let’s talk about the messaging. How does this work?”‘ Patrick said. “And this is undeniably perfect for both of us. Not only is it a huge two races and the biggest two races of the year, but on top of that, you have so much `side hustle’ going on, and all the messaging and our brands, and where we are going is so perfectly paired.”w

GoDaddy can help Patrick move on to whatever it is for racing’s former “It Girl.” The company will help her streamline her online presence. Patrick, for the company, is back as a neon green-and-yellow symbol to all the wannabe entrepreneurs chasing dreams.

She’ll get those rides, too. Patrick said she knows she will because she believes she will.

“That’s just the way the universe works,” she said. “You have to ask for what you want. Things have taken a long time with this, but you just have to go with the flow on these things. The universe is not on your time schedule.”

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