Image courtesy IndyCar

Your heart will start racing with IndyCar’s new “The Future Starts Now” video

Leave a comment

One of the biggest challenges for any motorsport series — whether it’s NASCAR, NHRA, IndyCar, Formula One and so many others — is to find ways to attract new fans.

That’s particularly important when attempting to lure young fans, especially the much-coveted millennials (born after 1981) and teenagers.

As all series prepare for the upcoming 2018 racing season, kudos have to be given to IndyCar for its new “The Future Starts Now” video, which debuted Tuesday at the North American International Auto Show at Detroit.

Even if it’s five degrees below zero where you’re at, one look at this video and you’ll likely not only start warming up a bit, we bet you’ll start getting even more excited for the start of the 2018 Verizon IndyCar Series season, which begins March 11 in St. Petersburg, Florida.

Check out the new video above and watch if it doesn’t get your heart racing real quick:

Marco Andretti confident that fewer tests won’t hurt Andretti Autosport

Photo: IndyCar
Leave a comment

A small point of debate around the 2018 aero kit has been the manufacturer test days that took place through the Fall of 2017 and into the beginning of 2018. Chiefly, the debate has centered around teams who hadn’t participated in those manufacturer test days and if they’re starting the 2018 Verizon IndyCar Series season at a disadvantage as a result.

Team Penske, Ed Carpenter Racing, and A.J. Foyt Racing completed test days for Chevrolet, with Schmidt Peterson Motorsports and Chip Ganassi Racing doing so for Honda.

That left teams like Andretti Autosport out of the mix, with some voicing concerns as a result.

However, in a press conference during testing at ISM Raceway last weekend, Marco Andretti explained that he thinks Andretti Autosport should be able to catch up on development, citing the team’s resources – they’re the only IndyCar team with four full-time cars in their stable – and the fact that everyone is still adapting to the new kit.

“I feel like it’s early enough days that, yes, we can catch up,” Andretti said at ISM Raceway. “When there is anything new, a new car, new aero kit, at-track days are huge. We can sim all these things we want. To really get out there and confirm what we’re learning back at the shop is another thing.”

Ryan Hunter-Reay during testing at ISM Raceway. Photo: IndyCar

Andretti continued, “Yeah, I don’t think we should look at it like we’re behind the eight ball. With a four-car team, that’s where we can use it to our benefit. So far so good.”

Teammate Ryan Hunter-Reay, echoed Andretti’s sentiments, adding that while the situation is not perfect, they will need to adapt to it in order to remain competitive.

“Any time you have a new car, to put it into perspective, we’re on track three days on a road course before we get to (the season open in St. Petersburg). That’s a very short amount of time. It’s obviously not ideal, but we’re just going to lace up our boots and get on with it. That’s all you can do.”

Andretti Autosport will have one more team test, at Sebring International Raceway later on in February, before the season-opening Firestone Grand Prix of St. Petersburg.

Follow@KyleMLavigne