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GoDaddy to sponsor Patrick in ‘Danica Double’ at Daytona, Indy — now all she needs are rides

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By The Associated Press

Danica Patrick is going back to green.

GoDaddy Green, to be exact – a fitting color for her farewell tour.

The company will sponsor Patrick in the upcoming “Danica Double” that will close out her racing career, The Associated Press has learned. Patrick has no ride yet for next month’s Daytona 500 or the Indianapolis 500 in May, but she now has the financial backing to pull it off.

This time around, the original GoDaddy Girl will symbolize the new core mission of the company that helped make her one of the world’s most recognizable athletes.

“There’s this great story: I left IndyCar with GoDaddy on my car, I started NASCAR with GoDaddy on my car, I’m most recognized as the GoDaddy green car and driver, and so to finish up my career that way feels appropriate,” Patrick told the AP from Scottsdale, Arizona.

Her final race will be the Indy 500, an appropriate choice because it was “The Greatest Spectacle in Racing” that rocketed Patrick and GoDaddy into pop culture notoriety.

GoDaddy and Patrick grew up together. The company switched series with her and marketed her as a strong, sexy woman in 13 Super Bowl commercials – a record appearance for celebrities. Now, the company is most interested in Patrick the budding businesswoman who is firmly closing the door on her racing career and rebranding herself as an entrepreneur . She has a book out, an apparel line, a wine label and confirmed to AP this week that she’s dating Green Bay Packers quarterback Aaron Rodgers.

“Our goals are so well-aligned,” Barb Rechterman, the chief marketing officer of GoDaddy, told AP. “She’s passionate, tenacious and creative just like so many of our customers who are also looking to leverage the power of the internet and turn their `side hustle’ into a full-time business. Danica absolutely epitomizes the heart of our GoDaddy customers.”

Prepare to hear a lot about the “side hustle” as GoDaddy climbs aboard the so-far fledgling “Danica Double.”

Patrick announced in November she would end her driving career with the Daytona 500 and Indy 500, but didn’t have a deal completed for either race. Still doesn’t. Yet somehow, Patrick always figures a way to get what she wants. Talks ended with Chip Ganassi Racing about a possible ride, and late last month, Patrick said, she called former GoDaddy founder Bob Parsons and asked about a reunion.

GoDaddy has rebranded since it last teamed with Patrick. The company now touts itself as “the world’s largest cloud platform dedicated to small, independent ventures,” and there’s no better spokeswoman than Patrick, who is in the next chapter of her life and her brand.

GoDaddy pulled out of racing after the 2015 season, and Patrick hasn’t had the same level of funding and marketing support since. Patrick has slowly reshaped her image, first into a Instagram model and is now a full-blown lifestyle guru. She realized – at the age of 35 – she was on her own.

She and GoDaddy aligned for a splashy move into NASCAR, where she was glamorous off the track but only mediocre on it. Through all of this, she was married, divorced, spent five years dating fellow driver and competitor Ricky Stenhouse Jr., and then seemed to find herself through a tailored diet, exercise and a healthy lifestyle.

She is cutting the cord on racing after Indy, and her focus is on a sense of well-being far away from the track.

“Their business is so perfectly paired to what is going on with mine, so when we sat down and met, it was like, `Let’s talk about our business. Let’s talk about the messaging. How does this work?”‘ Patrick said. “And this is undeniably perfect for both of us. Not only is it a huge two races and the biggest two races of the year, but on top of that, you have so much `side hustle’ going on, and all the messaging and our brands, and where we are going is so perfectly paired.”w

GoDaddy can help Patrick move on to whatever it is for racing’s former “It Girl.” The company will help her streamline her online presence. Patrick, for the company, is back as a neon green-and-yellow symbol to all the wannabe entrepreneurs chasing dreams.

She’ll get those rides, too. Patrick said she knows she will because she believes she will.

“That’s just the way the universe works,” she said. “You have to ask for what you want. Things have taken a long time with this, but you just have to go with the flow on these things. The universe is not on your time schedule.”

More AP auto racing: https://racing.ap.org/

IMSA: Sebring Day 2 of two-day test notebook

Photo courtesy of IMSA
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Testing across several IMSA sanctioned series continued at Sebring International Raceway on Tuesday as preparations continue for next month’s events during the weekend of the Mobil 1 12 Hours of Sebring.

Below are highlights from Day 2 of testing around the 3.74-mile road course.

Eurosport Racing Continues Work with Mazda Prototype Challenge Chassis

Teams in the Prototype Challenge Presented by Mazda championship completed their second day of testing on Tuesday. Among them, Eurosport Racing continued their work with the only Mazda Prototype Challenge (MPC) entries in the field, in the hands of drivers Dr. Tim George (in the No. 24 entry) and Jon Brownson (in the No. 34).

“Right now, I’m driving by myself so we’re trying to make the car comfortable enough to last an hour and 45 minutes with just me in the car,” George said of their preparation efforts. “We’re trying to set up the car where it’s quick, yet it and can last, both the car and for me to make sure we don’t tire out, get fatigued and make mistakes.”

The 1 hour 45 minute window that George referenced represents the race times for the 2018 season, up considerably from last year’s sprint format that featured a pair of 45-minute races across a race weekend.

Though that change represents a drastic shift in driving philosophy, it is one that George welcomes.

“The new rules for the endurance races are great, I enjoy it a lot,” said George. “It gives you a chance to think through things differently with strategy. It also gives you a chance if you blow it…in a sprint race if you make a mistake you don’t get a chance to come back.”

Florida Drivers in Continental Tire Challenge Eager for Hometown Race at Sebring

A strong contingent of drivers from Florida are represented in the Continental Tire SportsCar Challenge, and next month’s 12 Hours of Sebring weekend will see them compete on home soil.

“I grew up in Tallahassee and I live in Orlando now, so Sebring has been my home track since day one,” said Paul Holton, driver of the No. 76 Compass Racing McLaren GT4, which finished 14th at the season-opening race at Daytona International Speedway. “I’ve spent a lot of time down here and really enjoy the place. It’s a nice, quaint little town not far from Orlando so it’s a quick, easy drive down for me.”

Fellow Floridian Ramin Abdolvahabi, a native of Palm Beach Gardens, Florida and driver of the No. 09 Automatic Racing Aston Martin Vantage, revealed that, even though Sebring is only two hours from his hometown, this week’s test was his first time at the track in two years.

“I haven’t been here for two years, so coming back is like coming home,” he said. “It’s a fantastic track and it’s one of the iconic tracks in the world so being at Sebring – a small town, my hometown, welcoming – it’s fantastic. I went on the track a couple of times yesterday and it’s just like wearing an old shoe, it just fits and it’s fantastic. Hopefully, the race will go well and the weather will hold, so anyone who’s out there, come and see us!”

Frank Raso Trades in Airplanes for Porsches at Sebring

Several IMSA drivers boast “day jobs” outside of their racing gigs. Among them, Frank Raso’s work falls outside of ordinary jobs like doctor or lawyer. Rather, Raso flies airplanes for a living.

“I’m an airline pilot for a major airline,” said Raso, who tested the No. 10 Topp Racing Porsche 911 GT3 Cup car at Sebring. “I’ve been flying for almost 30 years, and it’s allowed me, with all my time off and things like that to do this and fall back into racing again. I messed with it a little bit when I was younger, but it was, of course, expensive, so I got away from it for a while. I decided I wanted to get back into it in kind of my last couple of years before I get too old.”

Raso explained that the skills he practices while flying planes are more than transferable to his driving duties in a Porsche GT3 Cup car.

“Flying an airliner or flying any airplane, we have checklists, but everything is kind of done in order. It’s almost in a robot fashion type of a thing where you do this, you do this, you do this and you have to make sure you hit all your marks and fly the airplane with precision.

“So, when you get in these Cup cars, with no anti-lock brakes, no traction control, and no driver assist items, you have to make sure you hit your marks, when you’re accelerating, when you’re turning in. You have to be alert. It keeps your wits about you. The car can step out at any time. They’re a very difficult car to drive, but they’re a lot of fun.”
The 54-year-old Raso posted a best finish of fourth, on four separate occasions, in a part-time schedule during the 2017 Porsche GT3 Cup Challenge USA by Yokohama season as a competitor in the Gold Cup class.
Newcomers Get Taste of Porsche GT3 Cup Challenge
A number of new drivers got to sample Porsche GT3 Cup Challenge cars during the two days of testing at Sebring. Among them was amateur racer Scott Welham, who got his first taste of professional racing during the two-day outing at Sebring.
And he had a strong support system backing him up in the Kelly-Moss Road and Race team, the defending Porsche GT3 Cup Challenge champions with driver Jake Eidson.
“Here, you’ve got somebody that actually does coaching, data acquisition, track management – these are all separate people – plant manager, owner, a car-setup guy, you’ve got someone that bills you – which isn’t always a good thing, but you know, you just have that huge, huge support group that enables you to focus on driving,” Welham said of the team’s influence on his development over the two days.
IMSA’s next visit to Sebring will be for the Mobil 1 12 Hours of Sebring on March 17.