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F1 launches official eSports competition

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Formula 1 is going virtual in a way it hasn’t previously, with an official F1 eSports competition launched today for competitors using Codemasters’ F1 2017 game (launches on Friday, August 25).

The eSports series will run from September to November, with the first F1 virtual world champion to be crowned the Monday after the Abu Dhabi Grand Prix.

Per the official f1esports.com site, which launched today, qualifying will take place Sept. 4 at the Monza and Suzuka circuits before the semifinal occurs on Sept. 10, and will see 40 drivers race from the Gfinity esports arena in London to cut the field to 20. The two-day final occurs in Abu Dhabi in November.

Users of the Xbox One, PlayStation 4 and PC (steam) platforms are eligible to enter.

This new series represents “an amazing opportunity for our business: strategically and in the way we engage fans,” said Sean Bratches, Managing Director, Commercial Operations of F1, via Reuters.

The esports arena has recently emerged in racing with competitions such as McLaren’s The World’s Fastest Gamer sim racing program, CJ Wilson Racing’s 570 Challenge (with McLaren; team also held a Cayman Cup challenge in 2016) and Formula E’s eraces, which are often part of an ePrix weekend. Formula E held a standalone erace in Las Vegas earlier this year.

Still, this marks a big step for F1 to formally sign off with it in this partnership with Codemasters and Gfinity.