Photo via SportsDash Twitter

Kurt Busch on ‘SportsDash’ to promote driving Wonder Bread car at Talladega (VIDEO)

Leave a comment

This will be the best racing news you read all day: Kurt Busch’s No. 78 Furniture Row Racing Chevrolet will be sponsored by Wonder Bread at Talladega.

The move is to create a buzz around the relaunch of the Wonder brand and comes ready for consumption at the track where Will Ferrell made the Wonder Bread car famous in “Talladega Nights.”

“This motorsports partnership definitely carries a special feeling with two American icons coming together – Wonder Bread and NASCAR – at one of America’s legendary racetracks,” Busch said in a team release. “And the sponsorship also has a nostalgic feel for me since Wonder bread was a household staple while growing up in Las Vegas. Talladega is a track that we can win at and a celebration with the Wonder car in Victory Lane will make this partnership even more special.”

Busch’s solo year with Phoenix Racing in 2012 and a handful of Nationwide Series races this year have featured three of the most iconic NASCAR retro paint schemes brought back to life.

After agreements were made with movie executives to gain approval, and awareness created for Busch’s girlfriend Patricia Driscoll’s Armed Forces Foundation, Busch was able to run the cougar “ME” scheme at Talladega in spring of 2012 paying homage to the other prominent livery in “Talladega Nights.”

With Finch, he also was able to run a Neil Bonnett-inspired throwback scheme and the “Days of Thunder” City Chevrolet paint scheme in the Nationwide ranks.

Busch also appeared on NBCSN’s “SportsDash” on Wednesday – another post will come on that later this afternoon, besides the above video.

Here’s all three other cars Busch drove with these iconic liveries:

source: AP

Neil Bonnett throwback at Talladega - Getty Images

source: Getty Images

Indianapolis Motor Speedway unveils logo for 2019 Indy 500

Getty Images
Leave a comment

The 102nd Running of the Indianapolis Motor Speedway officials are already thinking about next year’s Indy 500.

Speedway officials on Friday unveiled the logo for the 103rd running of the 500 next year, which will be held on Sunday, May 26, 2019.

According to a Speedway media release, “The logo for the 103rd Indianapolis 500 includes bold, dynamic features that will form the core of future logos for ‘The Greatest Spectacle in Racing.’”

 

In addition, the new logo, according to the release, “is athletic, prestigious and confident and includes a rich navy blue that contrasts with gold, the color of the iconic Wing and Wheel logo of the Indianapolis Motor Speedway.

“A row of red bricks race upward and forward, referencing the bricks that formed the track’s surface for decades and remain present today in the famous Yard of Bricks at the start-finish line.”

The logo will serve as part of a new branding system that will feature it as part of future logo designs, as well.

“This new logo system is an exciting step forward for the identity of the Indianapolis 500,” IMS President J. Douglas Boles said. “The 103rd Indianapolis 500 logo, created within this system, salutes the traditions and legacy of the race while looking ahead to its bright future.”

Follow @JerryBonkowski