Report: NASCAR asking for $12-15 million for sponsorship of current N’Wide Series

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With Nationwide Insurance ending its sponsorship of NASCAR’s No. 2 national series following the 2014 season, the sanctioning body is hunting for a new backer that can kick in $12-$15 million for title sponsorship of the category.

Additionally, the Sports Business Journal reports that NASCAR is also telling potential prospects that they also expect a 10-year deal that includes a media commitment of more than $10 million as well as an activation commitment of more than $10 million. Altogether, that puts the annual price tag at more than $30 million.

Post-2014, Nationwide will focus its NASCAR efforts on Sprint Cup while maintaining its status as the series’ official insurance company through 2017. The company sponsored Ricky Stenhouse Jr. in several Cup events this past season.

Per the SBJ, NASCAR plans to approach companies that were in the mix for the NNS’ title sponsorship when it was last available in 2007. Among that group was Subway (a prominent sponsor of Cup driver Carl Edwards and Roush Fenway Racing’s No. 99 team), which was on the verge of striking a deal for the sponsorship but then decided to back out.

The new sponsor’s debut in 2015 would also coincide with a new TV deal that features the NBC Sports Group. The Group will carry the final 19 NNS races of the season, with 15 of those races on NBCSN and the remaining four on NBC.

Formula 1: Ricciardo nurses power unit trouble to win in Monaco

Photo: Getty Images
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Red Bull Racing’s Daniel Ricciardo had dominated the Monaco Grand Prix weekend heading into Sunday, topping every practice session and laying down a lap-record 1:10.810 to secure the pole.

The race itself was also going according to plan for Ricciardo, as he got the jump off Ferrari’s Sebastian Vettel on the start to lead into Sainte Devote.

However, on Lap 28, after the leaders all made their lone pit stops of the race, Ricciardo’s day nearly came unglued when he reported a loss of power on his RB14.

With the Red Bull team monitoring the issue, Vettel was able to close back in on Ricciardo and began stalking him for the lead.

However, Ricciardo brilliantly utilized a combination of late-braking and sustained cornering speed to keep Vettel at bay and secure his first victory at the Monaco Grand Prix.

The victory, Ricciardo’s second of the 2018 Formula 1 season, serves as sweet redemption after a pit stop error cost him a possible victory in 2016, when he settled for second behind Mercedes’ Lewis Hamilton.

Vettel, meanwhile, saw his challenge hampered after a Lap 72 Virtual Safety Car for a crash between Sauber’s Charles Leclerc and Toro Rosso’s Brendon Hartley – Leclerc suffered brake failure on the run up to the Nouvelle Chicane, and collected Hartley in the process.

When the VSC ended, Vettel could not get his Pirellis back up to temperature, and Ricciardo pulled away in the final laps.

While Vettel ended up second, Hamilton rounded out the podium in third, despite struggling with a graining issue on his Pirelli ultrasofts in the second half of the race. Hamilton held off Ferrari’s Kimi Raikkonen, who also fended off Hamilton’s teammate Valtteri Bottas for fourth – the trio finished up third (Hamilton), fourth (Raikkonen), and fifth (Bottas).

Esteban Ocon was sixth for Force India, with Pierre Gasly coming home a strong seventh for Toro Rosso. Nico Hulkenberg ended up eighth for Renault, while Max Verstappen came home ninth after starting last – Verstappen ran long on his first stint before switching to hypersofts on Lap 48. He ran the hypers all the way to the end to finish ninth.

Carlos Sainz Jr. was the final points finisher, coming home tenth for Renault.

Results are below.

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