NASCAR notes: Penske, Hendrick add automotive sponsors

By Feb 13, 2014, 10:00 AM EST
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Team Penske and Hendrick Motorsports have added new sponsors to their file for the 2014 NASCAR Sprint Cup Series season.

Penske first. The organization has brought AutoTrader.com as a season-long associate and primary sponsor at the July 13 race at New Hampshire Motor Speedway for Joey Logano’s No. 22 Ford Fusion. Penske’s automotive organization and in recent years, the NASCAR team, has grown the business relationship.

“We are thrilled to welcome AutoTrader.com to Team Penske and into our NASCAR racing program,” Roger Penske said in a team release.  “AutoTrader.com is one of the most popular online solutions for buying and selling new and used vehicles. Over the last several years we have developed an outstanding partnership with them through Penske Automotive Group, our automotive dealership business. We believe that this racing relationship will help build additional value for the AutoTrader.com brand.”

Meanwhile at Hendrick, Dale Earnhardt Jr.’s No. 88 Chevy SS will have Kelley Blue Book, the vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry, also on board as a season-long associate and primary for one race. In this case, it will be at Sonoma on June 22. Kelley is an AutoTrader subsidiary.

“Kelley Blue Book’s sponsorship in NASCAR is the next step in communicating our brand strength and recognition as a vehicle valuation pioneer and leader for new-car shopping and research,” Steve Lind, vice president of operations for Kelley Blue Book, said in the Hendrick release. “By supporting successful race car driver Dale Earnhardt Jr. and Hendrick Motorsports, coupled with NASCAR’s brand equity, we will reach even more consumers with our message—providing helpful, transparent information on KBB.com to help car shoppers make the best decision possible.”

And here’s the livery:

IndyCar Power Rankings: Pato O’Ward moves to the top entering Texas Motor Speedway

By Mar 29, 2023, 6:00 AM EDT
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The NBC Sports IndyCar power rankings naturally were as jumbled as the action on the streets of St. Petersburg after a chaotic opener to the 2023 season.

Pato O’Ward, who finished second because of an engine blip that cost him the lead with a few laps remaining, moves into the top spot ahead of St. Pete winner Marcus Ericsson and Alexander Rossi, who finished fourth in his Arrow McLaren debut. Scott Dixon and St. Pete pole-sitter Romain Grosjean (who led 31 laps) rounded out the top five.

St. Pete pole-sitter Romain Grosjean (who started first at St. Pete after capturing his second career pole position) Callum Ilott (a career-best fifth) and Graham Rahal entered the power rankings entering the season’s second race.

Three drivers fell out of the preseason top 10 after the Firestone Grand Prix of St. Petersburg – including previously top-ranked Josef Newgarden, who finished 17th after qualifying 14th.

Heading into Sunday’s race at Texas Motor Speedway, here’s NBC Sports’ assessment of the current top 10 drivers through the first of 17 races this year (with previous preseason rankings in parenthesis):

NBC Sports’ IndyCar Power Rankings

1. Pato O’Ward (5) – If not for the dreaded “plenum event” in the No. 5 Chevrolet, the Arrow McLaren driver is opening the season with a victory capping a strong race weekend.

2. Marcus Ericsson (7) – He might be the most opportunistic driver in IndyCar, but that’s because the 2022 Indy 500 winner has become one of the series’ fastest and most consistent stars.

3. Alexander Rossi (10) – He overcame a frustrating Friday and mediocre qualifying to open his Arrow McLaren career with the sort of hard-earned top five missing in his last years at Andretti.

4. Scott Dixon (3) – Put aside his opening-lap skirmish with former teammate Felix Rosenqvist, and it was a typically stealthily good result for the six-time champion.

5. Romain Grosjean (NR) – The St. Petersburg pole-sitter consistently was fastest on the streets of St. Petersburg over the course of the race weekend, which he couldn’t say once last year.

6. Scott McLaughlin (6) – Easily the best of the Team Penske drivers before his crash with Grosjean, McLaughlin drove like a legitimate 2023 championship contender.

7. Callum Ilott (NR) – A quietly impressive top five for the confident Brit in Juncos Hollinger Racing’s first race as a two-car team. Texas will be a big oval litmus test.

8. Graham Rahal (NR) – Sixth at St. Pete, Rahal still has the goods on street courses, and Rahal Letterman Lanigan remains headed in the right direction.

9. Alex Palou (4) – He seemed a step behind Ericsson and Dixon in the race after just missing the Fast Six in qualifying, but this was a solid start for Palou.

10. Will Power (2) – An uncharacteristic mistake that crashed Colton Herta put a blemish on the type of steady weekend that helped him win the 2022 title.

Falling out (last week): Josef Newgarden (1), Colton Herta (8), Christian Lundgaard (9)