Brian France: Daytona 500 win good for Dale Earnhardt Jr., good for NASCAR

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As Dale Earnhardt Jr. goes, so goes NASCAR.

If Junior wins races – and potentially and finally wins a Sprint Cup championship – it would likely be the big shot in the arm NASCAR needs to completely recover from several years of struggling at-track attendance and slumping TV ratings.

NASCAR chairman Brian France alluded to that back in 2009 and it remains as relevant today as it did when France first said that.

“It’s sort of like when the NBA doesn’t have the L.A. Lakers or Boston – a couple of their key historic franchises – in the race, that impacts the league,” France said in an interview back then with the Charlotte Observer. “We’re in the same boat.

“Our No.1 franchise, which happens to be Dale Jr. right now, (when he struggles) that’s going to have some impact on his fan base. It just does. … He has won a lot of races in the past. We could have a resurgence and the world would be a better place.”

In light of Earnhardt’s win in Sunday’s Daytona 500, the second time in 10 years that he’s won the Great American Race, could 2014 be both Earnhardt’s year and NASCAR’s year?

Granted, there’s still 35 races to go – including the 10-race Chase for the Sprint Cup, NASCAR’s marquee event of the season.

But Earnhardt’s win at Daytona has certainly got NASCAR fans, particularly Earnhardt’s large Junior Nation, excited and hopeful.

“Any time his fanbase gets revved up, that’s a good thing,” France said in an interview Wednesday with SportingNews.com. “That’s good for him, and that’s good for us.”

Earnhardt has been so excited since Sunday’s win that after several years of prodding from fans, he finally took to Twitter late Sunday evening and has continued to post a number of entries, particularly from his celebratory media tour that has crossed the country since then.

Needless to say, Earnhardt’s tweets have helped rev up what had been a somewhat dormant Junior Nation in recent years.

France covered a number of topics with SN, but the conversation drifted back to Earnhardt and his big win, his first time in victory lane in 55 races, dating back to 2012, and his third overall victory since the start of the 2007 season.

“The really great thing is how authentic he’s been throughout the week here as he’s doing (on Junior’s promotional media tour),” France said. “That’s great. We’ll have to see (how much of an impact Earnhardt’s win will have over the entire season).”

Earnhardt has been voted by fans as NASCAR’s Most Popular Driver the last 11 years, second most to Bill Elliott’s stout mark of 16 years as the sport’s most popular driver.

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Michael Carter wins Mazda Road to 24 Shootout

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Michael Carter was selected as the winner of the 2018 Mazda Road to 24 Shootout.

Carter was one of four drivers who competed for the honor and a $100,000 scholarship that went along with it. Matthew Dirks, Hannah Grisham and Loni Unser also competed.

With the scholarship, Carter will compete in the 2019 Battery Tender Global Mazda MX-5 Cup.

“What a journey this has been,” said Carter in a press release. “The reason I started racing a Mazda was because of the Mazda Road to 24 Shootout. It was our one single goal all along and to finally accomplish that is surreal. The process begins next week of getting ready for next season, for the series test at Barber, and to put together a good season in the Global MX-5 Cup.”

Carter was invited to the Shootout largely because of his 2018 performance in SCCA. He finished second in the SCCA Hoosier Super Tour Points Championship, won the Spec Miata Challenge and won in Spec Miata at the American Road Race of Champions.

The 18-year-old Carter had his eye on the Road to Mazda early.

“Each year, it is exciting to see the next batch of talent that is in the pipeline,” said John Doonan, Director, Mazda Motorsports. “I heard something from Michael and his father that really hit a chord with me which was that they built a Spec Miata with the sole purpose of going up the Mazda Road to 24 ladder.

That really speaks to the challenger spirit at Mazda, to why we have the Shootout, and to the family that we have at Mazda. Michael is the driver today who walks away with the scholarship, but we had four families come together here who have all gone racing together. For all of us at Mazda, it’s very rewarding to give these families a chance to go racing together. We look forward to watching Michael take the next step in his career in next season’s Global MX-5 Cup.”