You couldn’t escape that sound if you watched NASCAR broadcasts last year: “Oh, you’re an idiot and I’m gonna kill you!”
That was from Jeff Gordon and Pepsi’s “Test Drive” film, in which the four-time Sprint Cup champion – disguised as a milquetoast customer that’s supposedly in the market for a new car – takes a salesman for a chaotic joyride (said salesman yelled the line above to Gordon during said joyride).
The prank spot was a viral smash, with the full-length version having since earned more than 40 million views on YouTube.
You’d figure Gordon and his loyal sponsor would want to replicate that success, right? And so, they’ve released “Test Drive 2.”
This time, Gordon is disguised as an ex-con cab driver. The prank’s target: Jalopnik writer Travis Okulski, who was among those that questioned the authenticity of the original “Test Drive.”
“I’m so excited to join Andretti United Extreme E,” Munnings said in a release. ““I was really intrigued when I first heard about Extreme E, I just knew I had to be involved. The male / female racing partnership is a fantastic and exciting new concept. The season has incredible locations and the racing will be very exciting. It will be a new challenge for the teams and drivers, and I’m so thrilled to be working with such a strong team.
“The championship is a really innovative concept, it’s combining motorsport and science and will produce an important legacy in each race location. Bringing the platform that motorsport has in line with the awareness that the planet needs right now is awesome and a really important message.”
Said Hansen: “Going into the Extreme E will be a new chapter in my career, one that I am extremely excited about. It is something brand new, not only for me, but the whole of motorsport. The format is something
we’ve never seen before. I’m also delighted to be able to carry the message of something bigger – talking about the environment and doing something good for the world – that’s something that really drives me. It’s going to be a big adventure in life to see these locations and I’m going to do my best in carrying this responsibility and hopefully making people aware of the challenges we have in the world, together with our passion for racing.”