Bill Simpson’s SG Helmets take racing expertise to football helmets

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With his life and career dedicated to safety enhancements, the legend that is Bill Simpson didn’t need to shift from motorsports into creating a safer football helmet.

But because the concussion threat is impacting the next generation of football players, it’s a cause Simpson felt he needed to commit to based on his 40-plus years of motorsports safety innovation.

SG Helmets, or Simpson Ganassi, has come to life over the last several years as Simpson’s research into the new industry has began.

The research began following a chance meeting between Simpson and then-Indianapolis Colts offensive line coach Tom Moore.

“I’d watched people got taken out on stretchers; that aspect largely went away from automobile races a long time ago,” Simpson told MotorSportsTalk in an interview last week.

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Photo courtesy SG Helmets

“As I looked into it, I’d see these kids out there that couldn’t hold their heads up. It made me look into this whole deal. After I did some tests, we saw we could make huge improvements and bring (racing technology) to the athletic field.”

Simpson spent roughly 1.5 years on research and development and a further 1.5 on field tests, with what he deemed to find “perfect results.” Testing was conducted by Purdue University researchers, which found these helmets to be at least 50 to 100 percent better at attenuating forces reaching the head than any other helmet they studied.

The key to the SG Helmets is their weight, or rather, lack thereof at as little as 2 pounds per.

Created and built with a carbon fiber and Kevlar composite, the SG Helmets are half the weight but offer twice the level of protection. They’re stronger, lighter and more absorbent than polycarbonate shells.

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Photo courtesy SG Helmets

A number of high schools in Central Indiana have already begun utilizing these helmets, as have some NFL players. Ex-Colts and Green Bay Packers C Jeff Saturday switched and reported no further headaches, a unique experience after a 15-plus year career.

Center Grove High School in Greenwood, Ind. switched from 2012 to 2013. In 2012, the team reported 24 concussions; after the switch in 2013, the whole team had only 2 minor ones. Numerous parents have offered thanks for the new technology.

The Ganassi element of SG – Chip Ganassi is a minor partner in the company – stems from his own horrifying accident in a CART open-wheel race at Michigan in 1984, and the helmet technology utilized then that saved the legendary team owner from serious injury.

“I was at Ann Arbor hospital then with Chip’s dad (Floyd), and the neurosurgeon wanted to know what that (helmet) was,” Simpson recalled. “Without that helmet, he wouldn’t have come to hospital; he would have gone to a mortuary. The guardrail hit him in the helmet.”

Dr. Steve Olvey, who has spent his entire career on the front lines of racing and authored “Rapid Response” several years ago, praised Simpson’s work and transition to these helmets.

“What Bill Simpson has done is put 40 years of safety innovation in manufacturing motor sports helmets into the most modern and innovative football helmet made today,” Olvey said, via the SG Helmets website.

Comparing G-loading in football to auto racing is something of an apples-to-oranges comparison. But impacts in a racing accident could run anywhere from 75 to 80 G’s (that amount times a driver’s body weight) in 5-6 milliseconds.

There isn’t a real number yet for concussions, but there is an estimation of 90 to 95 G’s on football impacts over 6 milliseconds.

Simpson, who thinks this technology could eventually revolutionize the helmet industry, said the target for the next generation is key.

“I want to go after the 5-year-olds, so they don’t have a head injury that’s not repairable,” he said. “The horror stories you hear now are scary. Guys in their 40s who have their lives upside-down, with anger and stress, simply from repeated concussions.”

On Sunday at Auto Club Speedway in Fontana, Calif., Simpson was awarded The Justice Brothers-Shav Glick Award for his contributions to motorsports in California. Glick was a legendary automotive journalist for the Los Angeles Times, who passed away in 2007. The award is below, as Simpson accepts with Ed Justice, Jr.

Said Simpson, “I could think of a lot of people who have done a lot more in this sport; I’m doing just my job.”

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Photo courtesy SG Helmets

2023 SuperMotocross Power Rankings after Motocross season opener: Jett Lawrence rockets to the top

SuperMotocross Rankings season opener
Align Media
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As the SuperMotocross season heads outdoors, the NBC Power Rankings change significantly with results from the Motocross opener at Fox Raceway in Pala, California. The Power Rankings assign a numeric value to each individual moto (90 points maximum) as well as the overall standings (100 points) and averages that number over the past 45 days. Included in the Power Rankings are results from the final five Supercross rounds, which fit into that 45-day timeframe.

Dylan Ferrandis finished on the podium in his first race back after experience a concussion in Supercross Round 4 at Houston. – Align Media

It didn’t take long for Jett Lawrence to rocket to the top of the SuperMotocross rankings – only about 74 minutes in fact. Lawrence dominated his first moto and beat his teammate Chase Sexton, the 2023 Monster Energy Supercross champion, to the line by 10 seconds. He had to fight a little harder for the second moto win as Sexton stalked him throughout the race and ended up less than a second behind.

Beginning this week, we have added the SuperMotocross points’ ranking beside the rider’s name and in one fell swoop, Lawrence went from being unranked in the 450 class to 26th. To qualify for the inaugural SuperMotocross’ guaranteed 20 positions that automatically make the gate for the three-race championship series, Lawrence needs to be inside the top 20 in combined Supercross and Motocross points. The bubble is currently held by Justin Starling and Lawrence needs to make up 44 points to overtake him.

Sexton’s second-place finish in the overall standings at Fox Raceway marked his ninth consecutive top-five finish. After the race, Sexton compared the battle he had with Lawrence to the one he experienced with Eli Tomac in last year’s Pro Motocross championship. These two riders had a significant advantage over the field in Pala, but there is still a lot of racing to be completed.

MORE: Jett Lawrence wastes no time, wins first 450 race

After missing 13 rounds to a concussion, Dylan Ferrandis told NBC Sports that he was not going to do anything risky in the season opener at Fox Raceway. If he dialed back his effort at all, one would be hard-pressed to notice. He finished third in both motos and was third in the overall standings. Ferrandis began the weekend just outside the top 20 in combined SuperMotocross points and climbed to 19th. In the next few weeks, he will get a little more breathing room over the cutline and then challenge for wins.

Adam Cianciarulo’s three-race streak of top-five finishes ended with a sixth-place overall at Fox Raceway, but that was enough to advance him one position in the NBC SuperMotocross Power Rankings and land him eighth in the combined points standings. His individual motos were moderate, but Cianciarulo is still battling the effects of injury and a nagging loss of strength in his wrist.

Aaron Plessinger returned from injury in the Supercross season finale to finish second at Salt Lake City. He added another top-five to his season total and now has six of those in the 13 rounds he’s made. With Ken Roczen and Eli Tomac not currently racing in Motocross, Plessinger has an opportunity to rise to the third seeding in short order.

450 Rankings

This
Week
Driver (SMX rank) Power
Avg.
Last
Week
Diff.
1. Jett Lawrence (26) 93.33 NA
2. Chase Sexton (1) 92.36 1 -1
3. Dylan Ferrandis (19) 89.00 NA
4. Adam Cianciarulo (8) 82.89 5 1
5. Aaron Plessinger (5) 81.20 9 4
6. Justin Hill (9)
Not racing MX
79.75 8 2
7. Ken Roczen (4)
injured | Not racing MX
79.13 3 -4
8. Jose Butron (30) 75.67 NA
9. Lorenzo Locurcio (29) 75.00 NA
10. Eli Tomac (2)
injured
74.50 2 -8
11. Dean Wilson (10)
Not racing MX
72.88 7 -4
12. Cooper Webb (3) 71.17 6 -6
13. Jerry Robin (32) 70.33 NA
14. Justin Barcia (6)
injured
70.00 4 -10
15. Kyle Chisholm (15) 65.36 11 -4
16. Dante Oliveira (36) 65.00 NA
17. Shane McElrath (11)
Not racing MX
63.63 12 -5
18. Ryan Surratt (38) 63.33 NA
19. Josh Hill (13)
Not racing MX
62.38 13 -6
20. Justin Starling (20)
Not racing MX
62.13 19 -1

Motocross 450 Points


A bad start to Moto 1 at Fox Raceway was not enough to deter Hunter Lawrence. Neither was the fact that he was riding with sore ribs after experiencing a practice crash earlier in the week. He was a distant 10th to start the first race and for most of the 30 minutes, it seemed he would finish off the podium. Lawrence did not win the 250 East Supercross championship by giving in to hopelessness or pain, however.

Lawrence picked off one rider and then another until he found the battle for the top five in front of him at the halfway point. Once the field started to lap riders, Lawrence used the opportunity to continue forward through the grid. He passed third-place Jo Shimoda with two laps remaining and challenged Maximus Vohland for second on the final trip around Fox Raceway, but had to settle for the final spot on the podium. Lawrence dominated Moto 2 and claimed the overall victory in Pala.

Justin Cooper made his first start of the season at Fox Raceway and earned enough NBC Power Average points to climb to second. Partly this was due to consistently strong runs in both motos and a 5-4 that gave him the fifth position overall, but he is also not weighed down with moderate Supercross results. It will take a week or two to see where his strength lands him on the grid.

Motocross 250 Points

In only his third Pro Motocross National, Haiden Deegan scored a second-place finish in the overall standings. – Align Media

RJ Hampshire may feel he has something to prove after finishing second to Jett Lawrence in the 250 SX West division. He certainly rode like that was the case in Moto 1 and easily outpaced the field on his way to victory lane. In Moto 2, he crashed twice on Lap 1 and dropped back to 39th. It took half of the race to get inside the top 20 and salvage points. By the end of the race, he was 11th and while that was enough to get him on the overall podium, it cost him points in the NBC SuperMotocross Power Rankings.

Haiden Deegan surprised the field in Houston in his 250 Supercross debut by finishing fifth. At the time, he said his strong result was because there were no expectations. He echoed that statement after the Motocross season opener. His second-place finish in the overall standings was enough to project him five positions up the SuperMotocross Rankings. In 11 rounds in the combined series, Deegan has earned seven top-fives and a worst finish of eighth.

Jo Shimoda did not make his first Supercross race of 2023 until late in the season. He finished fourth on the hybrid track of Atlanta, which had some similar elements to Fox Raceway. His fourth-place finish in Moto 1 of the Motocross opener made it seem likely he would score an overall podium, but a sixth in the second race cost him points in the NBC Power Rankings in a field that promises to be extremely tight.

250 Rankings

This
Week
Driver (SMX rank) Power
Avg.
Last
Week
Diff.
1. Hunter Lawrence (1) 89.56 2 1
2. Justin Cooper (42) 84.67 NA
3. RJ Hampshire (3) 83.67 3 0
3. Haiden Deegan (4) 83.67 8 5
5. Jo Shimoda (16) 82.33 7 2
6. Guillem Farres (46) 79.33 NA
7. Levi Kitchen (6) 79.11 5 -2
8. Max Anstie (5) 77.83 12 4
9. Max Vohland (8) 77.50 14 5
10. Enzo Lopes (10) 76.00 11 1
11. Mitchell Oldenburg (13) 74.25 16 5
12. Carson Mumford (19) 71.22 17 5
13. Jordon Smith (7) 70.56 9 -4
14. Ryder DiFrancesco (48) 70.33 NA
15. Chris Blose (12) 67.00 13 -2
16. Chance Hymas (27) 66.00 19 3
17. Tom Vialle (9) 65.78 18 1
18. Jett Reynolds (55) 63.33 NA
19. Michael Mosiman (28) 62.33 20 1
20. Garrett Marchbanks (64) 59.00 NA

* The NBC Power Rankings assign 100 points to a Main event winner in Supercross and overall winner in Motocross. It awards 90 points for each Moto, Heat and Triple Crown win. The points decrement by a percentage equal to the number of riders in the field until the last place rider in each event receives five points. The Power Ranking is the average of these percentage points over the past 45 days.

POWER RANKINGS AFTER SX FINALE AT SALT LAKE CITY: Chase Sexton ends with win
POWER RANKINGS AFTER WEEK 15 AT NASHVILLE: Eli Tomac back on top
POWER RANKINGS AFTER WEEK 14 AT NEW JERSEY: The top 20 settle in
POWER RANKINGS AFTER WEEK 13 AT ATLANTA: Justin Barcia leapfrogs the Big 3
POWER RANKINGS AFTER WEEK 12 AT GLENDALE: Eli Tomac gains momentum
POWER RANKINGS AFTER WEEK 11 AT SEATTLE: Cooper Webb, Eli Tomac overtake Chase Sexton
POWER RANKINGS AFTER WEEK 10 AT DETROIT: Chase Sexton narrowly leads Webb
POWER RANKINGS AFTER WEEK 8 AT DAYTONA: Chase Sexton unseats Eli Tomac
POWER RANKINGS AFTER WEEK 7 AT ARLINGTON: Jason Anderson narrowly trails Eli Tomac
POWER RANKINGS AFTER WEEK 6 AT OAKLAND: Perfect night keeps Eli Tomac first
POWER RANKINGS AFTER WEEK 5 AT TAMPA: Chase Sexton, Cooper Webb close in
POWER RANKINGS AFTER WEEK 4 AT HOUSTON: Eli Tomac rebounds from A2 crash, retakes lead
POWER RANKINGS AFTER WEEK 3 AT ANAHEIM 2: Consistency makes Ken Roczen king
POWER RANKINGS AFTER WEEK 2 AT SAN DIEGO: Ken Roczen moves up, Chase Sexton falls
POWER RANKINGS AFTER WEEK 1 AT ANAHEIM 1: Eli Tomac, Jett Lawrence gain an early advantage