So long, Nationwide Series — Hello, XFINITY Series for NASCAR’s junior league starting in 2015

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To paraphrase action hero Buzz Lightyear, for NASCAR’s junior racing series, it’ll be “To XFINITY … and beyond.”

NASCAR announced a historic agreement Wednesday afternoon, revealing Comcast’s XFINITY TV and high-speed internet service will become the new title rights sponsor for what is currently known as the NASCAR Nationwide Series.

The NASCAR XFINITY Series will replace the Nationwide Series starting in 2015. The company and NASCAR have reached a 10-year joint agreement, which was announced during a Wednesday afternoon press conference at the NASCAR Hall of Fame.

“We’re proud to welcome XFINITY to the NASCAR community as title sponsor of the NASCAR XFINITY Series for the next decade,” said Brian France, NASCAR Chairman & CEO. “NASCAR and XFINITY are each leader brands with much in common. Both are focused on innovation and have products built for speed. Together, we will work to take this series to new heights and elevate one of the most unique and powerful partnerships in all of sports.”

Comcast is the parent company of NBC, which will begin televising NASCAR Sprint Cup and XFINITY races in July 2015.

According to a press release issued by NASCAR, “XFINITY is Comcast’s residential service brand and is the nation’s largest video and high-speed Internet provider. The company has increased Internet speeds for existing customers 13 times in 12 years and recently introduced XFINITY on the X1 Entertainment Operating System. The company also offers XFINITY On Demand, the most robust video on demand platform in the world. Comcast serves business and residential customers in 39 states and Washington, D.C.”

“Technology lives at the heart of NASCAR, just as it does for XFINITY,” said Dave Watson, Executive Vice President and Chief Operating Officer for Comcast Cable. “NASCAR provides an exciting environment in which to showcase our video and Internet products and we look forward to further enhancing the fan experience at home, at the track and on the go for years to come.”

XFINITY becomes only the third sponsor of NASCAR’s so-called development series, which carries the moniker “Where Names Are Made.” The previous two sponsors of the series have been Nationwide Insurance for the past seven seasons, and Anheuser-Busch’s Busch beer brand (26 years) since the series came into existence 33 years ago.

The 10-year duration matches the longest single series entitlement sponsorship pact in NASCAR history, the sanctioning body announced.

Terms of the new agreement were not announced.

Meanwhile, Nationwide Insurance, which in addition to series entitlement sponsor is also the official auto, home, life and business insurance partner of NASCAR, will remain in the sport, but will scale back to become a primary sponsor for Dale Earnhardt Jr.’s No. 88 Sprint Cup team in 2015.

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James Hinchcliffe on Andretti: ‘It’s certainly the place I want to be’

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Since before the start of the 2020 NTT IndyCar Series season, James Hinchcliffe tirelessly has worked to ensure the future would include a full-time return in 2021.

And with an opportunity to run the final three races this season with Andretti Autosport, there seems a surefire (albeit unlikely) path.

“If I go out and win all three,” Hinchcliffe joked with IndyCar on NBC announcer Leigh Diffey in an interview Friday (watch the video above), “it would be hard for them to say no, right?”

Regardless of whether he can go unbeaten at the Indianapolis Motor Speedway road course next weekend or the Oct. 25 season finale at St. Petersburg, Florida (where he earned his first career win in 2013), Hinchcliffe will have the chance to improve his stock with the team that he knows well and now has an opening among its five cars for 2021.

All three of Hinchcliffe’s starts this season — the June 6 season opener at Texas Motor Speedway, July 4 at the IMS road course and the Indianapolis 500 — were with Andretti, where he ran full time in IndyCar from 2012-14.

“Obviously, the plan from January 2020 was already working on ’21 and trying to be in a full-time program,” he said. “I’ve really enjoyed being reunited with Andretti Autosport, and everybody there has been so supportive. It’s been a very fun year for me on track. It’s been kind of a breath of fresh air in a lot of ways.

“It’s certainly the place I want to be moving forward. We’ve been working on that, working on those conversations. Genesys has been an incredible partner in my three races. We’ll be representing Gainbridge primarily, but Genesys will still have a position on our car in the last three.”

Gainbridge is the primary sponsor of the No. 26 Dallara-Honda that was vacated by Zach Veach, who left the team after it was determined he wouldn’t return in 2021. Hinchcliffe can empathize having lost his ride with Arrow McLaren SP after last season with a year left on his deal.

“You never want to earn a ride at the expense of somebody else in the sense that has happened here with Zach,” Hinchcliffe said. “I feel bad that he’s not able to see out the last three races of his season. I’ve got a lot of respect for him off track. He’s been a teammate this year, a colleague for years before that and honestly a friend for years before that. I’ve got a lot of time for him and his family. I understand a little bit of what it’s like in that position and what he’s going through.”

Hinchcliffe is ready to seize the moment, though, starting with the Oct. 2-3 doubleheader race weekend at Indianapolis Motor Speedway. He had been hoping to add the Harvest Indy Grand Prix to his schedule and had been working out for the possibility.

“Then last week I had given up hope (and) was resigned that wasn’t happening,” he said. “I told my trainer, ‘I think we’re done for this year.’ Three days later, this call comes. I’m glad we didn’t make that decision too early. I feel great physically.

“I look at it as a great opportunity to continue to show I’ve still got what it takes and should be there hopefully full time next year on the grid.”

Watch Hinchliffe’s video with Leigh Diffey above or by clicking here.