F1: More than 60 trophies stolen from Red Bull Racing HQ

By Dec 6, 2014, 11:40 AM EST
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Infiniti Red Bull Racing’s headquarters in Milton Keynes, England was burglarized overnight, with thieves stealing a total of more than 60 trophies won by the team over the years.

Thames Valley police were called to the factory around 1:30 a.m. local time after a group of around six men used a vehicle to smash through the front entrance. Once inside, the group ripped off the trophies while leaving the night staff physically unharmed.

According to a police statement, two cars were involved in the break-in: A silver 4×4 that was used to drive through the entrance and a “further dark colored, black or dark blue Mercedes estate car.” Both cars are believed to have foreign number plates.

Red Bull team principal Christian Horner said the team was “obviously devastated” over the loss of the trophies that took his squad “years and hard work to accumulate.”

“The break-in caused significant damage and was very upsetting for our night officers who were on duty at the time,” Horner continued in his statement. “The offenders took items that not only did not belong to them, but which represented the efforts of a group of dedicated, hard-working individuals.

“Beyond the aggressive nature of this break-in, we are perplexed why anyone would take these trophies. The value to the team is of course extraordinarily high due to the sheer hard work and effort that went into winning each and every one. But their intrinsic value is low; they would be of little benefit to those outside of the team and, in addition to that, many of the trophies on display were replicas.

“The actions of these men mean it’s likely that we will have to make our site less accessible in the future, which will be unfair on the hundreds of fans that travel to visit our factory each year to see our trophies and our Formula One car.

“We would like to appeal to anyone who knows any information on the whereabouts of these trophies or the offenders involved to contact Thames Valley Police.”

Those in the United Kingdom with information that may assist the investigation are urged to contact Milton Keynes Force CID on the Thames Valley Police non-emergency inquiry center number 101. For those calling from overseas, please dial 0044 1865 841148 to contact Thames Valley Police from outside of the UK.

If you don’t want to speak directly to police, you can contact independent charity Crimestoppers anonymously at 0800 555 111 or online at www.crimestoppers-uk.org. No personal details are taken, information is not traced or recorded and you will not go to court.

Ford unveils a new Mustang for 2024 Le Mans in motorsports ‘lifestyle brand’ retooling

Associated PressJun 9, 2023, 7:00 PM EDT
Ford Mustang Le Mans
Ford Performance
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LE MANS, France — Ford has planned a return to the 24 Hours of Le Mans with its iconic Mustang muscle car next year under a massive rebranding of Ford Performance aimed at bringing the automotive manufacturer “into the racing business.”

The Friday unveil of the new Mustang Dark Horse-based race car follows Ford’s announcement in February (and a ballyhooed test at Sebring in March) that it will return to Formula One in 2026 in partnership with reigning world champion Red Bull.

The Mustang will enter the GT3 category next year with at least two cars in both IMSA and the World Endurance Championship, and is hopeful to earn an invitation to next year’s 24 Hours of Le Mans. The IMSA entries will be a factory Ford Performance program run by Multimatic, and a customer program in WEC with Proton Competition.

Ford CEO Jim Farley, also an amateur sports car racer, told The Associated Press the Mustang will be available to compete in various GT3 series across the globe to customer teams. But more important, Farley said, is the overall rebranding of Ford Performance – done by renowned motorsports designer Troy Lee – that is aimed at making Ford a lifestyle brand with a sporting mindset.

“It’s kind of like the company finding its own, and rediscovering its icons, and doubling down on them,” Farley told the AP. “And then this motorsports activity is getting serious about connecting enthusiast customers with those rediscovered icons. It’s a big switch for the company – this is really about building strong, iconic vehicles with enthusiasts at the center of our marketing.”

Ford last competed in sports car racing in 2019 as part of a three-year program with Chip Ganassi Racing. The team scored the class win at Le Mans in 2016 in a targeted performance aimed to celebrate the 50th anniversary of Ford snapping Ferrari’s six-year winning streak.

Ford on Friday displayed a Mustang with a Lee-designed livery that showcased the cleaner, simplified look that will soon be featured on all its racing vehicles. The traditional blue oval with Ford Performance in white lettering underneath will now be branded simply FP.

The new mark will be used across car liveries, merchandise and apparel, display assets, parts and accessories and in advertising.

Farley cited Porsche as an automaker that has successfully figured out how to sell cars to consumers and race cars in various series around the world while creating a culture of brand enthusiasts. He believes Ford’s new direction will help the company sell street cars, race cars, boost interest in driving schools, and create a merchandise line that convinces consumers that a stalwart of American automakers is a hip, cool brand.

“We’re going to build a global motorsports business off road and on road,” Farley told the AP, adding that the design of the Mustang is “unapologetically American.”

He lauded the work of Lee, who is considered the top helmet designer among race car drivers.

“We’re in the first inning of a nine inning game, and going to Le Mans is really important,” Farley said. “But for customer cars, getting the graphics right, designing race cars that win at all different levels, and then designing a racing brand for Ford Performance that gets rebranded and elevated is super important.”

He said he’s kept a close eye on how Porsche and Aston Martin have built their motorsports businesses and said Ford will be better.

“We’re going in the exact same direction. We just want to be better than them, that’s all,” Farley said. “Second is the first loser.”

Farley, an avid amateur racer himself, did not travel to Le Mans for the announcement. The race that begins Saturday features an entry from NASCAR, and Ford is the reigning Cup Series champion with Joey Logano and Team Penske.

The NASCAR “Garage 56” entry is a collaboration between Hendrick Motorsports, Chevrolet and Goodyear, and is being widely celebrated throughout the industry. Farley did feel left out of the party in France – a sentiment NASCAR tried to avoid by inviting many of its partners to attend the race so that it wouldn’t seem like a Chevrolet-only celebration.

“They’re going right and I’m going left – that NASCAR thing is a one-year deal, right? It’s Garage 56 and they can have their NASCAR party, but that’s a one-year party,” Farley said. “We won Le Mans outright four times, we won in the GT class, and we’re coming back with Mustang and it’s not a one-year deal.

“So they can get all excited about Garage 56. I almost see that as a marketing exercise for NASCAR, but for me, that’s a science project,” Farley continued. “I don’t live in a world of science projects. I live in the world of building a vital company that everyone is excited about. To do that, we’re not going to do a Garage 56 – I’ve got to beat Porsche and Aston Martin and Ferrari year after year after year.”

Ford’s announcement comes on the heels of General Motors changing its GT3 strategy next season and ending its factory Corvette program. GM, which unlike Ford competes in the IMSA Grand Touring Prototype division (with its Cadillac brand), will shift fully to a customer model for Corvettes in 2024 (with some factory support in the IMSA GTD Pro category).