(Updated) NHRA: After nearly 20 years away, John Force Racing returns to Chevrolet/GM in 2015

By Jan 15, 2015, 1:33 PM EST
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After months of rumors and speculation about which car manufacturer he’ll represent, 16-time NHRA Funny Car champ John Force has made it official.

Force announced Thursday in a teleconference that after nearly 20 years with Ford as the manufacturer of record on his Funny Car and those of daughter Courtney and son-in-law Robert Hight, John Force Racing has now switched affiliations and will return to Chevrolet, where the winningest driver in drag racing history began his professional career more than 30 years ago.

“We signed the deal right before Christmas,” Force said. “That was the biggest Christmas present I’ve ever gotten.”

Force, his daughter and Hight will drive Chevrolet Camaro Funny Cars in the 24-race 2015 NHRA Mello Yello Drag Racing Series season. Force’s other daughter, Brittany, will also carry Chevy sponsorship on her Top Fuel dragster.

“I get the opportunity to go back to my roots,” Force said. “It’s personal for me. I got my first (NHRA) win with Chevrolet, my first championship with NHRA and six (championships) overall with GM.

“People wanted to know ‘where’s he going with the manufacturer?’ Everybody told me they wanted me to stay with Detroit. GM was where I wanted to land.

“At the end of the day, if you don’t have a manufacturer, you’re in big trouble. … It’s a change and change is good. I’m ready to go drag racing. It’s an exciting time.”

With no other Chevrolet-branded Nitro Funny Cars in the sport, John Force Racing will essentially have the Chevy brand exclusively all to itself.

“That was it,” Force said when asked by MotorSportsTalk. “That was key with my past with GM. We got an exclusive. … We’re just getting started. This whole thing, you don’t do all this change overnight. We’re going to hit the track running.

“We’re going to have our first test at Phoenix next Monday. I have great financial backing with GM. … We have an exclusive and that makes it great. Ain’t nobody that loves drag racing more than I do. I feel like a little kid, I feel like I’m 16 all over again. But in that race car, I’m 21 again and I’m a bad hombre when you put me in a firesuit.”

The agreement between JFR and Chevrolet is a multi-year deal.

“It’s a big day for the sport,” NHRA president Tom Compton said. “Welcome back, GM. We’re really proud to work for you.”

Ford announced near the end of the 2013 season that 2014 would be its last with Force, choosing to allocate resources in another direction in its motorsports program in 2015.

Ford followed Castrol Oil, which had sponsored Force for the last 30 years, in leaving the Force camp at the end of the 2014 season to go in another direction.

“I was in trouble and dancing like a mad man (for funding),” Force said. “We did approach others in the industry, but my heart’s with Detroit. My company is called ‘John Force, American Made.’ It’s where I needed to land. My other partner (Ford) was great, but this is a new relationship.”

Initial reports had John Force Racing potentially signing with Dodge to represent its HellCat R/T Challenger or Charger. There were also reports that Force was also talking with Toyota.

However, Force rival Don Schumacher Racing has four drivers (Ron Capps, Jack Beckman, Tommy Johnson Jr. and defending 2014 Funny Car champ Matt Hagan) that will drive 2015 Dodge Charger R/Ts, but they won’t be the more vaunted HellCat.

The HellCat is the most powerful stock street car built in the U.S., with 707 horsepower under the hood. At the present time, no NHRA Funny Car team has affiliated with the HellCat.

Despite all the rumors and media reports, Force surprised those on the conference call when he said, “I never had a conversation with Dodge.”

Toyota, meanwhile, has Alexis DeJoria, Cruz Pedregon, Chad Head, Del Worsham and Tony Pedregon in its own Funny Car lineup.

“My conversation with Toyota, we had a brief conversation, but nothing in writing or on the table,” Force said. “This is where I wanted to land. I’m back to my roots, back to where I started. This is an easy transition for us.”

Chevrolet won 11 major championships in five different forms of motorsport in 2014 (including Erica Enders-Stevens winning the NHRA Pro Stock championship) and looks to have Force to win a record 17th Funny Car championship in 2015.

“We need John Force Racing, every person in the organization, to focus and win races and championships for us,” said Jim Campbell, Chevrolet Vice President for Performance Vehicles and Motorsports. “We’re excited about getting to the race track, John, and welcome home.”

Follow me on Twitter @JerryBonkowski

Ford unveils a new Mustang for 2024 Le Mans in motorsports ‘lifestyle brand’ retooling

Associated PressJun 9, 2023, 7:00 PM EDT
Ford Mustang Le Mans
Ford Performance
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LE MANS, France — Ford has planned a return to the 24 Hours of Le Mans with its iconic Mustang muscle car next year under a massive rebranding of Ford Performance aimed at bringing the automotive manufacturer “into the racing business.”

The Friday unveil of the new Mustang Dark Horse-based race car follows Ford’s announcement in February (and a ballyhooed test at Sebring in March) that it will return to Formula One in 2026 in partnership with reigning world champion Red Bull.

The Mustang will enter the GT3 category next year with at least two cars in both IMSA and the World Endurance Championship, and is hopeful to earn an invitation to next year’s 24 Hours of Le Mans. The IMSA entries will be a factory Ford Performance program run by Multimatic, and a customer program in WEC with Proton Competition.

Ford CEO Jim Farley, also an amateur sports car racer, told The Associated Press the Mustang will be available to compete in various GT3 series across the globe to customer teams. But more important, Farley said, is the overall rebranding of Ford Performance – done by renowned motorsports designer Troy Lee – that is aimed at making Ford a lifestyle brand with a sporting mindset.

“It’s kind of like the company finding its own, and rediscovering its icons, and doubling down on them,” Farley told the AP. “And then this motorsports activity is getting serious about connecting enthusiast customers with those rediscovered icons. It’s a big switch for the company – this is really about building strong, iconic vehicles with enthusiasts at the center of our marketing.”

Ford last competed in sports car racing in 2019 as part of a three-year program with Chip Ganassi Racing. The team scored the class win at Le Mans in 2016 in a targeted performance aimed to celebrate the 50th anniversary of Ford snapping Ferrari’s six-year winning streak.

Ford on Friday displayed a Mustang with a Lee-designed livery that showcased the cleaner, simplified look that will soon be featured on all its racing vehicles. The traditional blue oval with Ford Performance in white lettering underneath will now be branded simply FP.

The new mark will be used across car liveries, merchandise and apparel, display assets, parts and accessories and in advertising.

Farley cited Porsche as an automaker that has successfully figured out how to sell cars to consumers and race cars in various series around the world while creating a culture of brand enthusiasts. He believes Ford’s new direction will help the company sell street cars, race cars, boost interest in driving schools, and create a merchandise line that convinces consumers that a stalwart of American automakers is a hip, cool brand.

“We’re going to build a global motorsports business off road and on road,” Farley told the AP, adding that the design of the Mustang is “unapologetically American.”

He lauded the work of Lee, who is considered the top helmet designer among race car drivers.

“We’re in the first inning of a nine inning game, and going to Le Mans is really important,” Farley said. “But for customer cars, getting the graphics right, designing race cars that win at all different levels, and then designing a racing brand for Ford Performance that gets rebranded and elevated is super important.”

He said he’s kept a close eye on how Porsche and Aston Martin have built their motorsports businesses and said Ford will be better.

“We’re going in the exact same direction. We just want to be better than them, that’s all,” Farley said. “Second is the first loser.”

Farley, an avid amateur racer himself, did not travel to Le Mans for the announcement. The race that begins Saturday features an entry from NASCAR, and Ford is the reigning Cup Series champion with Joey Logano and Team Penske.

The NASCAR “Garage 56” entry is a collaboration between Hendrick Motorsports, Chevrolet and Goodyear, and is being widely celebrated throughout the industry. Farley did feel left out of the party in France – a sentiment NASCAR tried to avoid by inviting many of its partners to attend the race so that it wouldn’t seem like a Chevrolet-only celebration.

“They’re going right and I’m going left – that NASCAR thing is a one-year deal, right? It’s Garage 56 and they can have their NASCAR party, but that’s a one-year party,” Farley said. “We won Le Mans outright four times, we won in the GT class, and we’re coming back with Mustang and it’s not a one-year deal.

“So they can get all excited about Garage 56. I almost see that as a marketing exercise for NASCAR, but for me, that’s a science project,” Farley continued. “I don’t live in a world of science projects. I live in the world of building a vital company that everyone is excited about. To do that, we’re not going to do a Garage 56 – I’ve got to beat Porsche and Aston Martin and Ferrari year after year after year.”

Ford’s announcement comes on the heels of General Motors changing its GT3 strategy next season and ending its factory Corvette program. GM, which unlike Ford competes in the IMSA Grand Touring Prototype division (with its Cadillac brand), will shift fully to a customer model for Corvettes in 2024 (with some factory support in the IMSA GTD Pro category).