NASCAR: Outcry causes GoDaddy to pull Super Bowl ad featuring Danica Patrick, puppy

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Danica Patrick has become a Super Bowl commercial mainstay for web registry company GoDaddy, which sponsors her in the NASCAR Sprint Cup Series.

But Patrick may no longer be involved in this year’s ad blitz after GoDaddy’s decision to yank its planned spot for Sunday’s Super Bowl XLIX following a viewer backlash.

The ad premiered Tuesday morning on NBC’s “Today” show. It involves a puppy who falls off a pickup truck and must make its way back home.

The puppy eventually arrives, but the ad has a twist ending – and Patrick’s involved in it.

Following the ad’s initial airing, a Change.org online petition to remove it was posted. By the end of the day, it had collected more than 42,000 signatures.

To see the full ad as well as a statement from GoDaddy CEO Blake Irving on his company’s decision (which includes apparent confirmation of an alternate ad that will air Sunday), head over to Today.com.

Conor Daly honors friend killed Saturday amid Indianapolis unrest

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IndyCar driver Conor Daly posted a poignant tribute to Chris Beaty, a former Indiana University football player and Indianapolis business owner who was killed Saturday amid protests and rioting in the city.

Daly said he got to know Beaty, who owned an event and marketing promotions company, five years ago when he was organizing Indianapolis 500 afterparties.

Daly annually had been involved in Beaty’s parties since then and said Beaty helped get him home earlier this year when Daly’s blood sugar crashed while at an event.

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“The world lost a tremendous person. RIP Chris Beaty,” wrote Daly, who also tweeted “The violence has to stop.”

According to the Indianapolis Star, Beaty died after suffering multiple gunshot wounds during Saturday night’s unrest in downtown Indianapolis. It’s unclear if the shooting was tied to the protests.

Graham Rahal also posted about his interaction with Beaty.

Daly, Rahal and the rest of the IndyCar Series will return to action Saturday night at Texas Motor Speedway (8 p.m. ET, NBC).