BitPay coming to NASCAR, on Justin Boston’s KBM Truck at Daytona

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Last year was the year of the doge. This year might be the year of the bitcoin.

While Josh Wise’s Reddit community-fueled Dogecoin livery last year was both a rallying point for the online community and something that upset the establishment in terms of normal NASCAR team sponsorship, the introduction of BitPay to Justin Boston’s truck at Kyle Busch Motorsports may be for more than just a one-off appearance generated for PR and marketing purposes.

BitPay – the world’s leading bitcoin payment processor which enables businesses to accept bitcoin payments – will serve as primary sponsor for Boston’s No. 54 Toyota Tundra at the season-opening round of the NASCAR Camping World Truck Series season at Daytona in a couple weeks. With BitPay joining one of the top truck teams, it marks a big arrival in NASCAR for the digital currency.

“I couldn’t be more excited about having this opportunity to represent the BitPay brand on and off the track,” Boston said, via a team release. “BitPay is a global leader in bitcoin payment processing and they are at the forefront of shaping how we all spend money in everyday life.”

Added Stephanie Wargo, Vice President of Marketing for BitPay, “NASCAR is watched by millions of people all over the world. Through this exposure and working with Justin and KBM, we hope to help raise awareness about the bitcoin technology and our company’s platform.”

Boston was announced in November to run a full Truck season with KBM for his rookie year. He has one prior Truck start, and also made two NASCAR Xfinity Series starts for Joe Gibbs Racing a year ago.

Tony Kanaan’s “New Reality” in IndyCar

Photo by Stephen King, INDYCAR
Stephen King, INDYCAR
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AUSTIN, Texas – Tony Kanaan is one of the most popular drivers in the NTT IndyCar Series from the fans who love his aggressive racing style and his fearless attitude. His team owner is the most popular man in the history of Indianapolis 500 – the legendary AJ Foyt, the first driver to win the famed race four times in his career.

In 2019, this combination would rather win races than popularity contests.

Kanaan has won 17 races in his career but hasn’t been to Victory Lane since a win at Auto Club Speedway in Fontana, California when he was driving for Chip Ganassi Racing in 2014. He left Ganassi’s team following the 2017 and joined Foyt’s operation last season.

Foyt always admired Kanaan’s attitude and racing style because it reminded him of his own attitude behind the wheel of a race car. But in 2018, the combination struggled. Kanaan led just 20 laps for the season and finished 16thin the IndyCar Series points race.

“A lot of work has been done because obviously, we struggled quite a bit last year,” Kanaan admitted. “That was the challenge when I signed with AJ was to try to make this team better. It is not an easy task, especially with the competition nowadays.

“It’s a lot slower process than I thought it would be.”

Kanaan believes the biggest keys for him is to “keep digging and be patient.” But he’s also in a results-driven business.

The driver called it a long winter, but he has helped lure some of his racing friends to the team to help improve the two-car operation that also includes young Brazilian Matheus Leist.

At 84, Foyt still has control over the operation, but has turned the day-to-day duties over to his son, Larry. Just last week, the team hired Scott Harner as the team’s vice president of operations. Harner was in charge of Kanaan’s car when both were at Chip Ganassi Racing.

“The second year, we are trying to be better,” Kanaan said. “It’s not an excuse, it’s the reality we have. There are a lot of new teams coming along so we have to step up. Otherwise, we aren’t fighting the Big 3 teams, we are fighting everybody.

“We are working on it. I like the way we are heading. AJ has been extremely open to my ideas.”

Kanaan has moved his family from Miami to Indianapolis to be near the race team’s shop. The team also has another race shop in Waller, Texas and that is where Leist’s car is prepared.

Although Kanaan doesn’t believe it’s ideal to have two different racing facilities, he believes being closer to his team will help build a more cohesive unit for this season.

At one time, Kanaan would show up at the track with a car that could win the race. No longer in that situation, he has had to readjust his goals.

“The biggest challenge is to accept that and understand your limits on equipment and on the people that you have,” Kanaan said. “Being on some of the teams that I’ve been on in the past, with four-car teams and engineers and all the resources you can get and the budget; then to come to a team with limited resources, I have to self-check all the time. With that, comes a lot of pressure as well and block out people’s opinions like, ‘Oh, he’s old or he’s washed up or the team is not good.’

“You need to shield that from your guys, because psychologically, that gets to you. You need people to work well, even if you have a car that is going to finish 15th.

“What is our reality? Racing can be lucky, but we try to make goals. We are greedy, we try to improve, but we are trying to be realistic. I have to re-set and understand this is my reality now, and I have to accept it.”

At 44, Kanaan is the oldest driver in the IndyCar. The 2004 IndyCar Series champion won the Indianapolis 500 in 2013 and if his career ended this year, it would be one of the greatest of his era.

But Kanaan isn’t ready to call it an “era.” He has more he wants to accomplish.

“The mistake I have made in my career is counting your days,” Kanaan said. “The best line I ever heard is when I signed with AJ, he told me he drove until he was 58, so why am I talking about getting old?

“In his mind, I still have 14 years to go.”

There remains one race, more than any other, that Kanaan’s boss wants to win. It’s the one that made Foyt famous.

“For my boss, winning the Indianapolis 500 is all he cares,” Kanaan said. “I could not finish a single race this year and if I win the Indy 500, that would be enough for him.

“We are not in a position to win a championship and I accept that. So, we focus on the Indianapolis 500. We had an awesome car last year and were the fastest on the second day.”

Foyt and Kanaan believe success at Indy may be in the numbers.

“AJ is all about numbers and his number was 14,” Kanaan said. “He found out Dallara was making chassis No. 14 at the end of the year. AJ bought that chassis and said that is the one we are going to race at the Indy 500. I’m not allowed to drive that car until Opening Day at the Indianapolis 500.

“That’s how big the boss is about the Indy 500.”