WIX filters continues partnership with SH Rallycross

Leave a comment

SH Rallycross announced today WIX® Filters will be the primary sponsor on the No. 07 SH Racing Ford Fiesta, driven by Nelson Piquet Jr., for three races during the 2015 Red Bull Global Rallycross season.

In addition, WIX will serve as a major associate sponsor with SH Rallycross for the 12-race 2015 Red Bull Global Rallycross season as well as the 2015 X Games. This is the second consecutive season WIX has partnered with SH Rallycross.

“We are very excited to have WIX Filters back with SH Rallycross in 2015,” said Dennis Reinbold, Partner in the SH Rallycross program. “WIX is a tremendously valued contributor to our motorsports activities and critical to the performance of our race cars. With four podium finishes, seven heat wins and an X Games medal in 2014, we’re looking to continue our success together and build upon what we have achieved both on and off the track.”

Piquet’s Ford Fiesta will sport a special WIX Filters livery in the Ft. Lauderdale season opener on May 31, as well as in Detroit on July 25 and the Port of Los Angeles race on September 12.

“We’re thrilled to be partnering with SH Rallycross and Nelson again this season,” said Jennifer Gibson, brand manager for WIX Filters. “Nelson has a great personality and a loyal following of global fans, so it’s a strong partnership for the WIX brand. Coming off such a great 2014, we’re excited to see what he and this team accomplish this year.”

WIX’s racing products include oil, air and fuel filters that have been track tested and proven in all levels of stock car, dirt track, off-road and drag racing. WIX uses motorsports as a grueling testing ground for scenarios involving high temperatures, fluctuations in pressure and rapid breakdown of engine oil.

“WIX Filters has been a leader in its category for 75 years and SH Rallycross is excited to be continuing this relationship in 2015,” said James “Sulli” Sullivan, Principal SH Rallycross. “We are very pleased to have WIX as the primary sponsor on our race car when the season opens May 31 in Ft. Lauderdale.”

Piquet became an X Games Medalist after capturing the bronze in the 2014 X Games Austin, and had podium finishes in the Washington, D.C., Charlotte, and New York events while scoring seven heat wins.

“It’s great to have WIX Filters back with SH Rallycross for the 2015 season,” said Piquet, who placed fourth in the 2014 Red Bull Global Rallycross SuperCars point standings. “We had a solid season last year and we hope to improve those performances with wins in 2015.”

Red Bull Global Rallycross events are contested on tracks between a half-mile and a mile in length, featuring a mixture of dirt, tarmac and other obstacles. Events include qualifying, heat races, a last-chance qualifier and the final, where the winner is determined.

GRC vehicles are able to produce 600 horsepower, accelerate from 0-60 miles per hour in 1.9 seconds, withstand 70-foot jumps and do not include traction control.

SH Rallycross previously announced that The No. 07 car will have primary sponsorship from HYDROXYCUT at seven of twelve Red Bull GRC races this year, as well as the 2015 Austin X GAMES. The team expects to make additional major primary and associate sponsorship announcements in the coming weeks.

Lewis Hamilton receives Daytona 500 invitation from Bubba Wallace

Lewis Hamilton Bubba Wallace
Rudy Carezzevoli/Getty Images
Leave a comment

Lewis Hamilton is a fan of the new NASCAR Cup Series team formed by Denny Hamlin and Michael Jordan to field a car for Bubba Wallace.

Will the six-time Formula One champion also be a fan in person at a NASCAR race in the near future?

Wallace is hoping so.

After Hamilton tweeted his support Tuesday morning about the news of a Hamlin-Jordan-Wallace team making its debut with the 2021 season, Wallace responded with a sly invitation to the Daytona 500.

Much would need to be worked out, starting with how much garage and grandstand access would be afforded for a 2021 season opener that likely would occur during a still ongoing novel coronavirus (COVID-19) pandemic.

But it would seem fitting given that Hamilton and Wallace have been two of the world’s most outspoken Black athletes about the quest for diversity and racial justice. Hamilton recently reaffirmed his commitment to activism after his donning a Breonna Taylor shirt sparked an FIA inquiry.

The idea of Hamilton attending the season opener already had legs, too. The Mercedes AMG Petronas F1 driver has expressed a desire to race the Daytona 500 after he has retired from Formula One.

He was a spectator (with racing legend Mario Andretti) at four-time champion Jeff Gordon’s final Cup race as a full-time in the 2015 season finale at Homestead-Miami Speedway. In 2011, Hamilton swapped cars with three-time champion Tony Stewart at Watkins Glen International.

Having rubbed shoulders with other racing greats so often, it only would be fitting if Hamilton — who is one victory from tying Michael Schumacher’s career record and also could tie the F1 record with a seventh championship this season — spent some time with the greatest basketball player of all time.

Jeff Gordon was flanked by Mario Andretti and Lewis Hamilton before the 2015 Cup season finale at Homestead-Miami Speedway (Jared C. Tilton/NASCAR via Getty Images).