FIA president Jean Todt believes that it would be impossible to ban alcohol sponsorship in Formula 1 after facing calls for a revision of the sport’s policy on the exposure of associated brands.
A report by the European Alcohol Policy Alliance published last week revealed that fans watching F1 were exposed to an alcohol brand at an average of every five seconds, and called for a clampdown on sponsorship.
Speaking at the International Transport Forum in Germany, Todt explained how a widespread ban of alcohol sponsorship would not be possible in F1, and that although the sport does hold a strict anti-drink-drive policy, it was up to individual nations to take a stand.
“The use of advertising for alcohol is not linked to the FIA, it is linked to each singular country,” Todt said.
“I’m completely against and advocating against drinking and driving, but each country needs to make his own job.
“You cannot ban alcohol, it is not possible, but you can educate people not to drink and drive. So we are working very closely on that because we know it is an essential topic to be addressed.”
Alcohol brands have become rife in F1 following the ban on tobacco sponsorship back in 2008, with the likes of Smirnoff, Kingfisher, Martini and Johnnie Walker all enjoying considerable exposure.
Some countries do enforce strict policies for their grands prix, though, prompting the teams to remove their alcohol sponsorship for events in Abu Dhabi and Bahrain.
Both the FIA and Formula One Management do promote road safety and anti-drink-drive policies in the paddock and in their broadcasts, whilst F1 supremo Bernie Ecclestone personally acts as the face of a “Bernie says ‘think before you drive'” campaign.
Media and fan attention focused on a controversial run-in between Haiden Deegan and his Monster Energy Yamaha Star Racing teammate Jordon Smith during Round 10 of the Monster Energy Supercross race at Detroit, after which the 250 East points’ Hunter Lawrence defends the young rider in the postrace news conference.
Deegan took the early lead in Heat 1 of the round, but the mood swiftly changed when he became embroiled in a spirited battle with teammate Smith.
On Lap 3, Smith caught Deegan with a fast pass through the whoops. Smith briefly held the lead heading into a bowl turn but Deegan had the inside line and threw a block pass. In the next few turns, the action heated up until Smith eventually ran into the back of Deegan’s Yamaha and crashed.
One of the highlights of the battle seemed to include a moment when Deegan waited on Smith in order to throw a second block pass, adding fuel to the controversy.
After his initial crash, Smith fell to seventh on the next lap. He would crash twice more during the event, ultimately finishing four laps off the pace in 20th.
The topic was inevitably part of the postrace news conference.
Smith had more trouble in the Last Chance Qualifier. He stalled his bike in heavy traffic, worked his way into a battle for fourth with the checkers in sight, but crashed a few yards shy of the finish line and was credited with seventh. Smith earned zero points and fell to sixth in the standings.
Jordon Smith failed to make the Detroit Supercross Main and fell to sixth in the points. – Feld Motor Sports
“I think he’s like fifth in points,” Deegan said. “He’s a little out of it. Beside that it was good, I don’t know. I wasn’t really paying attention.”
Deegan jokingly deflected an earlier question with the response that he wasn’t paying attention during the incident.
“He’s my teammate, but he’s a veteran, he’s been in this sport for a while,” Deegan said. “I was up there just battling. I want to win as much as everybody else. It doesn’t matter if it’s a heat race or a main; I just want to win. I was just trying to push that.”
As Deegan and Smith battled, Jeremy Martin took the lead. Deegan finished second in the heat and backed up his performance with a solid third-place showing in the main, which was his second podium finish in a short six-race career. Deegan’s first podium was earned at Daytona, just two rounds ago.
But as Deegan struggled to find something meaningful to say, unsurprisingly for a 17-year-old rider who was not scheduled to run the full 250 schedule this year, it was the championship leader Lawrence who came to his defense.
A block pass by Haiden Deegan led to a series of events that eventually led to Jordon Smith failing to make the Main. – Feld Motor Sports
“I just want to point something out, which kind of amazes me,” Lawrence said during the conference. “So many of the people on social media, where everyone puts their expertise in, are saying the racing back in the ’80s, the early 90s, when me were men. They’re always talking about how gnarly it was and then anytime a block pass or something happens now, everyone cries about it.
“That’s just a little bit interesting. Pick one. You want the gnarly block passes from 10 years ago and then you get it, everyone makes a big song and dance about it.”
Pressed further, Lawrence defended not only the pass but the decision-making process that gets employed lap after lap in a Supercross race.
“It’s easy to point the finger,” Lawrence said. “We’re out there making decisions in a split millisecond. People have all month to pay their phone bill and they still can’t do that on time.
“We’re making decisions at such a fast reaction [time with] adrenaline. … I’m not just saying it for me or Haiden. I speak for all the guys. No one is perfect and we’re under a microscope out there. The media is really quick to point a finger when someone makes a mistake.”
The media is required to hold athletes accountable for their actions. They are also required to tell the complete story.