Some drivers see red when they’re behind the wheel of a 300-mph Funny Car.
But NHRA Funny Car driver Alexis DeJoria is seeing pink in the month of October – and she’s proud of it.
DeJoria, who owns Alexis DeJoria Racing and drives the Tequila Patron Toyota for Kalitta Racing, is using the color pink to call attention to breast cancer awareness month in October.
DeJoria has partnered with Baylor Healthcare Systems to offer free mammograms to race fans attending this weekend’s AAA Fall Nationals at Texas Motorplex (Friday and Saturday) in Ennis, Texas.
She’ll reprise that role, partnering with Nevada Health Centers for the Toyota Nationals at The Strip in Las Vegas Oct. 30-31.
According to a media release, ‘”Mammovans’ (mobile mammography units) will be parked in the nitro pits of the racetracks, and free mammograms will be available on-site during both weekends to female ticketholders over the age of 40, regardless of whether or not they have health insurance.”
Those who seek to be screened do not need an appointment or referral. If you have health insurance, bring your insurance information to the race. Test results will be sent via mail approximately ten days after the event.
This year’s initiative continues a program DeJoria began three years ago when she launched the “Free Mammograms for the Fans” program.
Also, DeJoria will drive a hot pink race car in both events.
“I really want to thank the Patrón Spirits Company and Toyota for their support, as well as Kalitta Motorsports, everyone who bought items on our eBay fundraising page, purchased our pink Fight Like a Girl bracelets and made donations,” said DeJoria. “It all goes toward this very wonderful life-saving cause and we would not be able to provide this service to our fans without their support.”
Added Ed Laukes, vice president of marketing, performance and guest experience for Toyota Motor Sales USA, “If we are able to save the life of so much as one mother, daughter, sister, wife or friend, it will be well worth our additional investment in our partners at DeJoria (Alexis DeJoria Racing). It truly is rewarding to be able to assist one of our race teams on a program that is so meaningful to so many people.”