Faraday Future becomes Long Beach ePrix title sponsor

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Electric vehicle company Faraday Future has been named as the title sponsor for the upcoming Formula E race in Long Beach, California.

Faraday Future works to develop electric vehicle solutions, and is planning to lunch its first EV in 2017. The FFZERO1 concept car is set to travel to Long Beach and be on display in the fan e-village.

“Beyond offering thrilling competition and breakneck entertainment, Formula E also acts as an open invitation test bed for the latest sustainable technology,” a release from Faraday Future reads.

“This championship race will be the sixth stop on ePrix’s 2015/2016 tour and the only American race this season. We are honored to be involved with this visionary FIA championship series.”

Nick Sampson, SVP of R&D and engineering at Faraday Future was delighted to announce the title sponsorship and to become involved with Formula E.

“I’m excited to experience this new frontier of automotive competition. Some have this misconception that electric vehicles are somehow “boring” – I think Formula E does a great deal to dispel that theory,” Sampson said.

“These vehicles not only rival their traditional counterparts; they will soon surpass them. Electric vehicles like FFZERO1 operate more dynamically – for example, we have a motor for each wheel, each controlled individually, optimizing power outputs for more deliberate handling and greater performance.

“This allows drivers to customize the way their platform operates to truly unleash its potential under their individual driving techniques.

“These vehicles are far from boring – on the contrary, they harness far more possibilities than anything we’ve seen before.”

The Faraday Future Long Beach ePrix takes place on April 2.