Tony George is back, as Hulman & Co. Chairman of the Board

Mari Hulman George and Tony George in 1999. Photo: Getty Images
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Tony George’s new title was made public during Sunday’s Crown Royal presents the Combat Wounded Coalition 400 (for all intents and purposes, the Brickyard 400) before he gave the command to start engines.

That title is Chairman of the Board of Hulman & Co., which is the parent company of INDYCAR and the Indianapolis Motor Speedway.

He replaces Mari Hulman George, his mother, in the role. He’d been voted out of his leadership positions in 2009 before rejoining the board in 2013.

The change actually occurred in March, but wasn’t made public until Sunday – as ESPN.com’s John Oreovicz writes, it actually took a bit of attention off a less than scintillating Brickyard 400 on track.

NBCSN contributor Robin Miller spoke to Mark Miles, president and CEO of Hulman & Co., in a RACER.com post to¬†explain what Tony George’s role will be.

“This has no effect on management, policies or strategies. The board has worked hard the past two years to have a clear strategy and that isn’t changing,” Miles told Miller, who also confirmed Mari Hulman George’s new designation of Chairman Emeritus.

Tony George has remained an ever-present presence in North American open-wheel racing for most of the last 25 years.

His dissatisfaction over the direction CART was going led, eventually, to the creation of the Indy Racing League (now IndyCar) in 1994 before its race debut in 1996. That 1994 year was the same year that the NASCAR Sprint Cup Series (then Winston Cup) ran its first Brickyard 400.

While IndyCar has spent the 20 years since the fractious IRL/CART split recovering (a long-form chronicle of May 26, 1996 is linked here) and is on better ground now than it was several years ago, George’s contributions and enhancements to both IMS and racing safety in general cannot be overlooked.

His work to get the first SAFER barrier installed at IMS would eventually lead that to becoming the industry standard on ovals nationwide.

George was also a team owner with Vision Racing (ran through 2009), and has remained a semi-visible presence with stepson Ed Carpenter Racing since that team first took the grid in 2012.