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Hinchcliffe embraces ambassadorial role to help grow IndyCar

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Those of us who remember the early James Hinchcliffe videos circa 2006 to 2008 – the brat video at Road America, the novelty size check, the spot-on Kimi Raikkonen imitation among others – knew then that the Canadian was never shy of being goofy to help promote not only himself, but his racing series that he competed in at the time. At that point, it was the Champ Car Atlantic series, where he spent three years before moving into Indy Lights for two years in 2009. These were the early days for the “Mayor of Hinchtown,” the head of his own fictional city.

Now though, into his sixth season in the Verizon IndyCar Series, the driver of the No. 5 Arrow Schmidt Peterson Motorsports Honda is busier than ever with other external commitments, but he’s never stopped being an ambassador for the sport.

If anything, he’s continued to grow in that department.

This year alone has been no exception. Hinchcliffe won the pole for the 100th Indianapolis 500 presented by PennGrade Motor Oil, which made for a remarkable story in its own right, and also meant he’d be going through the ringer of the in-between week media tour to help promote the race.

Then there was Hinchcliffe’s role as one of five IndyCar drivers on an appearance of Celebrity Family Feud, along with Helio Castroneves, Tony Kanaan, the surprisingly funny Will Power (those of us in the paddock know his humor, but probably not the national audience at large) and Hinchcliffe’s roommate and good friend Conor Daly.

Today, of course, Hinchcliffe has been named to the cast of the new season of “Dancing with the Stars.” It’s a move that sure, can grow his profile, but by default is also tasked with growing IndyCar’s, knowing how dedicated its smallish but hardcore group of fans are.

“For me personally, it’s a great opportunity to get outside my comfort zone and do something you probably don’t have the opportunity to do again,” he said during a conference call today. “After everything last year, it’s definitely given me a different approach to life and maybe given me a little bit more confidence to try things like this.

“But certainly getting one of our drivers out into some primetime, mainstream media and especially during the off-season, kind of keep IndyCar’s name out there a little bit. Again, we’re all assuming this is me making it past week one, so it’s already a bit of a bold statement. But for sure, it’s definitely got two sides to it.”

Couple all this with his outside business commitments – Hinchcliffe has been a race analyst for Champ Car races in the past, now hosts his own “Mayor on Air” podcast, has his own beer brewed by Flat 12 Bierworks (Hinchtown Hammerdown) is a co-founder of Speed Group, a driver development, management and social media/PR company and he’s a spokesperson for Honda Canada via a personal deal – and sometimes you wonder how the 29-year-old Canadian does it all.

One, he has a good group of people around him.

And two, he takes it seriously in terms of knowing what he needs to do to help promote the sport he’s been so blessed and fortunate to be a part of.

“It’s a combination of things,” he said. “From a young age, I was counseled that this is the world, this is the motorsports world that we live in, and I’ve always just prepared myself for that, and so I’ve not shied away from extra commitments.

“I’m a very driven person on track and off, whether it’s my racing or promoting the sport or outside business ventures I’m involved in. I like staying busy. I like staying active in that sense. This is a big part of our sport and is a huge help.

“This kind of thing, sure, it benefits me personally but it also benefits the sport, and I’ve always said from day one that anything that I can do outside of a race car to help grow the sport of IndyCar racing is something you can sign me up for because I’ve got such a passion for this sport.”

Hinchcliffe is in his sixth IndyCar season, but only fifth full-time after his injuries sustained last May at Indianapolis sidelined him for the rest of the year.

But like Castroneves – Hinchcliffe’s now “DWTS” compatriot and predecessor – his goal is to keep driving first and then tackle the rest of the to-do items later.

And looking at Castroneves provides him a window to do just that. The Brazilian is 41, but is in his 17th straight season with Team Penske, 19th overall since debuting as a rookie in CART driving for Tony Bettenhausen in 1998. Yet he’s still at the top of his game and in the top-five in points; Hinchcliffe is not too far behind him in eighth.

“I plan on being around it for a long time as a driver, for a long time after that, as well, and I just love the fact that we’ve got the opportunity to do this kind of stuff,” Hinchcliffe said.

“You just try and help spread the word and show people that IndyCar racing is an incredible form of sport.”

On a lighter note, Hinchcliffe’s training and dancing schedule will mean that he’ll spend quite a bit of time away from his home in Indianapolis. Daly, his good friend, is also his roommate.

Hinchcliffe joked that that part of the preparation is underway.

“I have a tremendous concern. I’ve already set up a network of people that will be coming to check on him and the house in my absence,” he deadpanned, in classic “Hinch” form.

Scott McLaughlin will make IndyCar debut for Team Penske at St. Pete

Scott McLaughlin IndyCar debut
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Two-time defending Supercars champion Scott McLaughlin will make his NTT IndyCar Series debut with Team Penske in the Oct. 25 season finale at St. Petersburg, Florida.

McLaughlin, 27, drove for Penske in preseason IndyCar testing at Circuit of the Americas, Sebring International Raceway (in a rookie evaluation) and Texas Motor Speedway, and he was announced Feb. 5 as making his debut with the team at the Indianapolis Motor Speedway road course before the novel coronavirus (COVID-19) pandemic delayed the start of the season.

Travel restrictions also made it difficult for the New Zealand native to leave Australia, where he leads the points for DJR Team Penske in the Virgin Australia Supercars series with three races remaining. He set a Supercars record last season with 18 victories.

The Supercars season will conclude Oct. 18 with the prestigious 24 Hours of Bathurst. McLaughlin then will head directly to the States to drive the No. 3 Dallara-Chevrolet at St. Pete as a teammate of Will Power, Josef Newgarden and Simon Pagenaud.

“This is something I haven’t stopped thinking about, but I wanted to ensure my focus was on winning our third-straight Supercars championship for DJR Team Penske and all our partners in Australia,” McLaughlin, who also has won at Barber and Indianapolis while unofficially finishing first in the IndyCar iRacing Challenge, said in a release. “We are still laser-focused on that and have three more rounds to get it done, but I’m equally as excited to finally get the chance and make my IndyCar debut.”

McLaughlin, whose wife, Karly, is from New York, said he has discussed racing in America with car owner Roger Penske since he was hired by the team for the 2017 season.

“I’ve always said I’d love to have a crack at something else,” McLaughlin told reporters in February during the preseason test at Austin, Texas. “My goal was always to win the championship in Bathurst and Australia. I ticked those boxes, and then opportunities arise over time. The conversation between me and Roger was pretty short. ‘Would you be interested in IndyCar?’ I’d literally drive a wheelbarrow with a Team Penske sticker on it. I’d race anything that comes with the opportunity.

“I’ve always intended I’d love to get America one day potentially if I’ve done my goals in Australia. I’ve always said whether it’s now or 30 years down the track, I’d love to finish up (in America). I’ve promised Karly that we would come back here eventually. She’s not pushing me by any means, but I’ve always had a passion for American motorsport and certainly would love the opportunity.”

McLaughlin also has indicated a desire to try racing in NASCAR for Team Penske. He discussed his comfort with stock cars during a 2017 episode of the NASCAR on NBC Podcast (click on the link below to hear it).

Here’s the release from Team Penske:

MOORESVILLE, N.C. (September 17, 2020) – Team Penske announced today that Scott McLaughlin, the current Virgin Australia Supercars Championship points leader, is scheduled to make his long-awaited NTT INDYCAR SERIES debut in the series’ 2020 season finale on the Streets of St. Petersburg on Sunday, October 25.

The two-time and defending Supercars Champion for DJR Team Penske (DJRTP) was set to compete in his first NTT INDYCAR SERIES race earlier this year on the Indianapolis Motor Speedway road course before the COVID-19 global pandemic forced several delays and postponements on racing schedules, along with international travel restrictions. Before the pandemic shutdown, McLaughlin participated in the INDYCAR SERIES preseason open test at Circuit of the Americas (COTA) in Austin, Texas, where he ran consistently well and posted the third-fastest time of the test session. The 27-year-old native of New Zealand also competed in separate tests at the Sebring International Raceway road course and the 1.5-mile Texas Motor Speedway oval.

“This is something I haven’t stopped thinking about, but I wanted to ensure my focus was on winning our third-straight Supercars championship for DJR Team Penske and all our partners in Australia,” said McLaughlin. “We are still laser-focused on that and have three more rounds to get it done, but I’m equally as excited to finally get the chance and make my INDYCAR debut. I’ve been doing everything I can to keep up with the series this year, from watching as many races as I can on TV to even talking to the drivers and some of the engineers back at the Team Penske shop. I never knew if I would be able to get behind the wheel of one of these cars this year due to all the COVID-19 restrictions, but I wanted to be ready if it became an opportunity.”

McLaughlin currently leads the Supercars point standings with just three rounds of competition remaining on the 2020 schedule. McLaughlin has produced a series-best 10 wins and 10 poles and holds a 143-point lead over Jamie Whincup entering this weekend’s race at The Bend. Over the course of his Supercars career, McLaughlin has won an impressive 53 races and 71 poles, while helping DJRTP claim team championships in 2017 and 2019 and winning the driver’s title in each of the last two seasons. He also earned his first win in the legendary Bathurst 1000 race in 2019 with co-driver Alex Premat. Though he is in just his fourth season competing for Team Penske, McLaughlin already ranks third on the organization’s all-time wins list, trailing only Brad Keselowski and Mark Donohue.

Earlier this year, McLaughlin made his “virtual” INDYCAR debut, competing in the series’ iRacing Challenge and winning two races among the full field of current NTT INDYCAR SERIES drivers that were competing against each other while traditional racing was put on hold.

“Our plan has always been for Scott to run a race in the INDYCAR SERIES this season, but we never wanted to take the focus away from the main goal, which is winning another Supercars Championship,” said Team Penske President Tim Cindric. “COVID-19 certainly altered those plans early on, but with the way the schedules have lined up at the end of this season, St. Pete became an available option and we remain committed to getting him some INDYCAR seat time. We know Scott is ready for this challenge and this should add even more excitement to the 2020 season finale in St. Petersburg.”

McLaughlin will pilot the No. 3 Shell V-Power Nitro+ Dallara/Chevrolet at the Firestone Grand Prix of St. Petersburg, which was postponed from its original date in March and will now take place on Sunday, October 25. The race on the 1.8-mile street circuit will be seen live at 2:30 p.m. ET on NBC, with radio coverage on the Pennzoil INDYCAR Radio Network and SIRIUS XM.