Hitachi re-ups with Team Penske in IndyCar, as well

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After yesterday’s news that PPG would continue with Team Penske into 2017, so too will another longtime Team Penske partner, Hitachi.

Team Penske announced today that Hitachi will be on board for eight races as primary sponsor for Helio Castroneves’ No. 3 Chevrolet. It’s usually the dominant primary sponsor before Shell Pennzoil gets a couple races.

Hitachi also serves as an associate sponsor for the other three full-season Team Penske drivers, Simon Pagenaud, Will Power and Josef Newgarden.

“Our partnership with Hitachi has evolved into a highly-integrated relationship that extends across multiple business platforms,” said Roger Penske. “Hitachi continues to work in conjunction with Chevrolet on the fuel injection systems in the Chevy Indy cars so they are truly engaged with our on-track performance. Beyond the track, the relationship with Hitachi continues to grow and we are proud of the success we have shared through our joint marketing and promotional initiatives.”

Castroneves added, “Partnering with Hitachi and representing their brand is a true honor. Continuing to have Hitachi on the car is both exciting and motivating. They are so much more than a partner to me. They’ve become part of the family.”

A guide to the Team Penske partner portfolio is below. Hewlett Packard Enterprise, AAA, Shell Pennzoil, DeVilbiss, Hawk Performance and REV Group Inc. also served as primary sponsors on at least one if not more of the Team Penske IndyCars this year and earlier this week, Discount Tire was also announced as an associate sponsor for Penske’s IndyCar program.

  • Verizon (No. 12, Power, full season)
  • Menards (No. 1, Pagenaud, 10 races primary)
  • Hitachi (No. 3, Castroneves, 8 races primary, full-time associate)
  • PPG (Car TBD, 4 races primary, full-time associate)