Brawn stresses simplicity, long-term thinking for F1’s future

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Newly-appointed Formula 1 managing director Ross Brawn has stressed the importance of simplicity and avoiding knee-jerk reactions in helping the series to grow and improve the on-track product.

Ex-Ferrari and Benetton technical chief Brawn was unveiled as one of F1’s new managing directors on Monday when Liberty Media completed its acquisition of the sport.

Brawn has been tasked with managing F1’s sporting interests and helping to evolve the series, working alongside the FIA and F1’s new CEO Chase Carey following Bernie Ecclestone’s resignation.

Speaking to BBC Radio 5 Live, Brawn spoke about his plan to make F1 simpler to understand, having observed it from a fan’s perspective since his exit from Mercedes at the end of 2013.

“I think simplicity is a key objective for the future. I watch Formula 1, I have done for the last few years as a spectator and there are times when even I haven’t been sure what’s going on in a race,” Brawn said.

“It’s a great sport. It’s a fabulous combination of drivers, their personalities, their competition, the cars, the whole thing. We just need to look at it and see how we can improve the show.

“I know from experience that Formula 1 tends to be reactive: it has a problem, it reacts and tries to find a solution, but very rarely has the vision of looking forward three to five years and deciding where it wants to be.

“I think we know what fans want, they want entertainment, they want overtaking, they want close racing, they want to be able to understand what’s going on, I think everyone agrees on that.

“It’s finding a path with all the other teams and all the other people involved to achieve that.”

The new Formula 1 season begins on March 26 in Melbourne, Australia.