Lewis Hamilton has launched a competition to find a new helmet design ahead of the 2017 Formula 1 season, calling on fans to create a “dope new layout”.
Hamilton’s helmet designs have varied through his F1 career, with the striking yellow livery he became known for during his junior racing career and McLaren days being ditched upon his move to Mercedes in 2013.
The Briton raced with a white, gold and candy red scheme through 2016, but is now on the lookout for a new design after appealing to his fans on Instagram.
“NEW HELMET DESIGN WANTED!” Hamilton posted on Instagram.
“Do you want to design my racing helmet for the upcoming F1 season? I will meet the winner personally at one of the tracks to present them with the prize of a full size signed replica helmet.
“I’m on the lookout for a dope new layout that evolves my current theme and features the candy apple red in my existing design. I’ll be picking the design that I feel is the most stylish, inspiring, iconic and eye-catching.”
Hamilton enters 2017 looking to re-claim the F1 drivers’ championship after losing out to Mercedes teammate Nico Rosberg last year.
Rosberg announced his immediate retirement from racing just five days after clinching the title, freeing up a seat for Valtteri Bottas to join Mercedes and partner Hamilton in 2017.