Photo: IndyCar

Might Miller Lite sponsorship be brewing for Newgarden?

3 Comments

Since rejoining the United States racing scene in 2011, Josef Newgarden has established himself as one of its great characters.

Whether he was running around incognito at the streets of Long Beach or Texas Motor Speedway to promote his rookie IndyCar season (while also professing his fandom of Dario Franchitti) or giving a tour of St. Petersburg, Florida ahead of the season-opening Firestone Grand Prix of St. Petersburg, the 26-year-old has consistently illustrated a knack for entertaining fans and maintaining a polished demeanor for sponsors.

Those traits, along with supreme driving talent, made him an obvious fit for Team Penske.

[youtube https://www.youtube.com/watch?v=B3On9cO4qCU?ecver=1&w=560&h=315%5D

Newgarden’s media prowess was on display again on Thursday when he posted a Twitter video promoting the 101 Days to the Indy 500 festivities. In the video, Newgarden is seen next to a small refrigerator packed with Miller Lite and offers to supply the beverage to everyone celebrating the upcoming 101st Indianapolis 500. The video turns humorous when the person filming Josef reminds him that there is not enough Miller Lite to supply everyone who may want to celebrate, prompting him to admit that you may need to purchase your own if you want to join in the festivities.

For roughly 35 seconds, the video appears to be little more than a promotional video again displaying Newgarden’s charismatic personality.

However, it concludes with Newgarden making a peculiar statement. “Make sure you buy some Miller Lite and support the No. 2 car with me driving for Team Penske,” he asserted as the clip ended.

The wording is curious and could imply that Miller Lite might be sponsoring him in some capacity during the 2017 Verizon IndyCar Series season, possibly at the Indianapolis 500. Reddit users picked up on this facet relatively quickly, and a debate ensued.

While there are team owners, such Roger Penske, who run teams in multiple disciplines, it is rare that they’ll use a driver to promote a brand that supports a team in an entirely different discipline, even if that team competes under the same organization.

TALLADEGA, AL – OCTOBER 21: Brad Keselowski, driver of the #2 Miller Lite Ford, drives in the garage area during practice for the NASCAR Sprint Cup Series Hellmann’s 500 at Talladega Superspeedway on October 21, 2016 in Talladega, Alabama. (Photo by Brian Lawdermilk/Getty Images)

Miller has been a staple with Team Penske for decades, most notably with their Monster Energy NASCAR Cup Series team. The brand, now under Anheuser-Busch ownership, has sponsored the No. 2 NASCAR team for more than two decades, beginning in 1991 with Miller Genuine Draft. Miller Lite adorned the entry beginning in 1997, resulted in the famed “Blue Deuce” paint scheme, and maintains a presence to this day, though the color scheme of the car is now predominantly white, resulting in the informal nickname of the “Blanco Deuce.”

However, Miller is no stranger to Penske’s IndyCar program. It was featured prominently in the 1980s on Danny Sullivan’s car, with the combination winning the 1985 Indianapolis 500 and the 1988 PPG Indy Car World Series championship together. Miller branding was also featured on Bobby Rahal’s IndyCar teams cars from 1992 through 2003.

Of note, the No. 2 machine that Newgarden will pilot in the Verizon IndyCar Series has featured a series of rotating sponsors, including Verizon, DeVilbiss, PPG, and Hawk Performance, as well as Roger Penske’s Penske Truck Leasing, and Newgarden carried a Verizon livery at the recent Phoenix test.

IndyCar at IMS Friday: How to watch, start times, live streaming info

IndyCar Indianapolis start times
Jamie Squire/Getty Images
Leave a comment

With three races remaining in the NTT IndyCar Series season, Scott Dixon has a commanding lead and history on his side entering Friday’s opener of the Harvest GP at Indianapolis Motor Speedway.

The five-time series champion leads defending champ Josef Newgarden by 72 points.

Since 2014, the points leader with three races left has won the championship in five of the past six years, including Dixon in ’18.

The Chip Ganassi Racing driver has led the championship standings following every round after opening 2020 with three consecutive victories. Dixon also led the points by 78 points with three races remaining when he won the title in 2008.

Dixon, Newgarden, Pato O’Ward, Colton Herta, Will Power, Graham Rahal and Takuma Sato are championship eligible.

Anyone outside 108 points of the lead after Indy will be eliminated heading into the Oct. 25 season finale at St. Petersburg, Florida.

Here is the IndyCar Harvest GP at the Indianapolis Motor Speedway road course schedule for Friday (all times are ET), including details and start times:


Indianapolis Motor Speedway TV schedule for Friday

IndyCar Harvest GP Race 1: 3:30 p.m., USA Network, NBC Sports Gold and streaming on the NBC Sports App and NBCSports.com); Leigh Diffey is the lead announcer for IndyCar on NBCSN this weekend with analysts Townsend Bell and Paul Tracy.


IndyCar Harvest GP, Race 1 at Indianapolis Motor Speedway start times, information

COMMAND TO START ENGINES: 3:53 p.m.

GREEN FLAG: 4 p.m.

DISTANCE: The race is 85 laps (207.35 miles) around Indianapolis Motor Speedway’s a 2.439-mile, 14-turn road course in Indianapolis.

TIRE ALLOTMENT: Nine sets primary, five sets alternate (A 10th set of primary tires is available to any car fielding a rookie.) Teams must use one set of primary and one set of alternate tires in the race.

PUSH TO PASS: 200 seconds of total time with a maximum time of 20 seconds per activation.

FORECAST: According to Wunderground.com, it’s expected to be 57 degrees with a 0% chance of rain at the green flag.

QUALIFYING: 6:20 p.m. Thursday (NBC Sports Gold)

ENTRY LIST: Click here for the 25 drivers racing this weekend at Indianapolis