Might Miller Lite sponsorship be brewing for Newgarden?

Photo: IndyCar
3 Comments

Since rejoining the United States racing scene in 2011, Josef Newgarden has established himself as one of its great characters.

Whether he was running around incognito at the streets of Long Beach or Texas Motor Speedway to promote his rookie IndyCar season (while also professing his fandom of Dario Franchitti) or giving a tour of St. Petersburg, Florida ahead of the season-opening Firestone Grand Prix of St. Petersburg, the 26-year-old has consistently illustrated a knack for entertaining fans and maintaining a polished demeanor for sponsors.

Those traits, along with supreme driving talent, made him an obvious fit for Team Penske.

[youtube https://www.youtube.com/watch?v=B3On9cO4qCU?ecver=1&w=560&h=315%5D

Newgarden’s media prowess was on display again on Thursday when he posted a Twitter video promoting the 101 Days to the Indy 500 festivities. In the video, Newgarden is seen next to a small refrigerator packed with Miller Lite and offers to supply the beverage to everyone celebrating the upcoming 101st Indianapolis 500. The video turns humorous when the person filming Josef reminds him that there is not enough Miller Lite to supply everyone who may want to celebrate, prompting him to admit that you may need to purchase your own if you want to join in the festivities.

For roughly 35 seconds, the video appears to be little more than a promotional video again displaying Newgarden’s charismatic personality.

However, it concludes with Newgarden making a peculiar statement. “Make sure you buy some Miller Lite and support the No. 2 car with me driving for Team Penske,” he asserted as the clip ended.

The wording is curious and could imply that Miller Lite might be sponsoring him in some capacity during the 2017 Verizon IndyCar Series season, possibly at the Indianapolis 500. Reddit users picked up on this facet relatively quickly, and a debate ensued.

While there are team owners, such Roger Penske, who run teams in multiple disciplines, it is rare that they’ll use a driver to promote a brand that supports a team in an entirely different discipline, even if that team competes under the same organization.

TALLADEGA, AL – OCTOBER 21: Brad Keselowski, driver of the #2 Miller Lite Ford, drives in the garage area during practice for the NASCAR Sprint Cup Series Hellmann’s 500 at Talladega Superspeedway on October 21, 2016 in Talladega, Alabama. (Photo by Brian Lawdermilk/Getty Images)

Miller has been a staple with Team Penske for decades, most notably with their Monster Energy NASCAR Cup Series team. The brand, now under Anheuser-Busch ownership, has sponsored the No. 2 NASCAR team for more than two decades, beginning in 1991 with Miller Genuine Draft. Miller Lite adorned the entry beginning in 1997, resulted in the famed “Blue Deuce” paint scheme, and maintains a presence to this day, though the color scheme of the car is now predominantly white, resulting in the informal nickname of the “Blanco Deuce.”

However, Miller is no stranger to Penske’s IndyCar program. It was featured prominently in the 1980s on Danny Sullivan’s car, with the combination winning the 1985 Indianapolis 500 and the 1988 PPG Indy Car World Series championship together. Miller branding was also featured on Bobby Rahal’s IndyCar teams cars from 1992 through 2003.

Of note, the No. 2 machine that Newgarden will pilot in the Verizon IndyCar Series has featured a series of rotating sponsors, including Verizon, DeVilbiss, PPG, and Hawk Performance, as well as Roger Penske’s Penske Truck Leasing, and Newgarden carried a Verizon livery at the recent Phoenix test.

Travis Pastrana leads flag-to-flag in Nitro Rallycross as the series returns to America

Pastrana Nitro Rallycross
Barry Chin / Getty Images
0 Comments

Travis Pastrana waited until the final trip around ERX Motor Park to take his Joker Lap – a longer way around the course that all drivers must do at least once in a race – and came out cleanly to win his first Nitro Rallycross race of 2022. With this win, Pastrana is the third driver to visit Victory Lane in the first three rounds of the 2022-23 season.

“This is the closest to a motocross track,” Pastrana told Katie Osborne on Peacock. “Thank you so much for a beautiful facility. It’s been a rough start to the season and I’m so thankful to be back out here. We had a good run in the side-by-side and now for this. This is much needed.”

Another thing needed was the sense of improvement. And Pastrana earned that affirmation each time he completed a lap around the course.

“I get my lap times read out and they said ‘fastest time of the week,’ ‘fastest time of the week’ (each time around) ” Pastrana said. “This is really special. We’re a long way behind in the championship, but welcome to America.”

In a pre-race press conference, Pastrana said that as Nitro Rallycross heads back to America, it was time for an American to win and he made good on his promise. Pastrana took the early lead over Robin Larsson and let the back of his Subaru hang out, taking risks he might not otherwise take if not for his need to win.

How to Watch Nitro Rallycross

Larsson’s second-place finish completed a perfect sweep of the podium in three rounds. In fact, he has not yet finished worse than second after winning the opening round at Lydden Hill in the United Kingdom and finishing second at Strangnas in Sweeden.

Fraser McConnel rounded out the podium for his best result of the season. He finished fourth in each of the first two rounds.

Last year, Pastrana finished second in this race to Scott Speed before narrowly edging his teammate for the championship.

Andreas Bakkerud crashed in prelims, but rebounded to finish just off the block in fourth. Bakkerud won the second round ahead of his teammate Larsson.

Oliver Bennett completed the top five.

Minneapolis is the first of three rounds scheduled in the United States. Next on the schedule is Glen Helen, Calif. on Octo 30 and then Phoenix at Wild Horse Pass on November 12th. Nitro Rallycross will then head to Saudi Arabia in December to continue their 2022-23 season.