Lewis Hamilton: Growing celebrity profile ‘can only be a good thing’

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Lewis Hamilton believes that his growing celebrity profile away from Formula 1 “can only be a good thing” as he begins to think about his post-racing life.

Three-time world champion Hamilton is one of the most visible drivers to have raced in F1, gracing red carpets all over the world and enjoying a number of other pursuits, including music recording.

The Briton has come under fire at times for his off-track lifestyle, with ex-Renault F1 chief Flavio Briatore telling Hamilton last year that he should focus more on his racing duties.

However, Hamilton is planning for a post-F1 life away from racing, and believes that his growing celebrity status and public awareness will help this.

“I think it can only be a good thing for me,” Hamilton told the official F1 website.

“As long as I deliver and people recognize me as much in the car as on the red carpet then I still have something when I stop racing.

“Pretty much most drivers are recognized in the car, but as soon as they are on the red carpet nobody knows the hell who they are.

“That’s why many end up in the paddock again – and I have plans to do something very different!”

Ken Roczen signs with HEP Progressive Ecstar Suzuki for 2023

Roczen Progressive Ecstar Suzuki
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ANAHEIM, California – Ken Roczen will make the move from HRC Honda to H.E.P. Motorsports with the Progressive Ecstar Suzuki team, ending a long and eventful offseason that saw his split from his longstanding team after he committed to running World Supercross (WSX).

“H.E.P. Motorsports is thrilled to announce that the team has signed Ken Roczen as its premier rider for the 2023 season,” the team announced on Instagram. “Former AMA Motocross champion Roczen will be aboard a Suzuki RM-Z450. Roczen, who won his most recent championship on a Suzuki, will be reunited with the brand and bring his exciting style, determination, and grit back to the RM Army.

“Ken Roczen will compete in the upcoming 2023 Supercross and Motocross Championship series which is set to start on January 7 at Anaheim Stadium in Southern California.”

For Roczen, it is a return to the bike of his youth and on which he had some of his greatest professional success.

“This thing has been going on for weeks and weeks and weeks in the making, but there was so much uncertainty,” Roczen told NBC Sports during Monster Energy Supercross Media Sessions. “It was a very unique situation. I just finally signed two nights ago, so it’s really only legit once the ink hits the paper. It’s been in the works for a long time, but there were just a lot of questions and a lot of input from a lot of other teams too.

“Good things take time, and I’m okay with that. I grew up riding Suzuki. Ot’s like a homecoming. It’s a special feeling”

Roczen won the 2016 Lucas Oil Pro Motocross Championship on a Suzuki before making the move to Honda. That year he won nine of 12 Nationals and finished no worse than second as he easily outpaced Eli Tomac by 86 points. He finished third in his next Pro Motocross outing in 2018 after sitting out the outdoor season in 2017.

“I am beyond excited to reconnect with Suzuki for the 3rd time in my career. We’ve had a lot of success in the past and I’m looking forward to seeing what we can accomplish together in our future.” Roczen said in the Instagram post.