With October being breast cancer prevention month, the Circuit of The Americas in partnership with Formula 1’s new owners Liberty Media have turned this weekend’s United States Grand Prix pink in several areas.
Tire partner Pirelli is making its own contribution as well, with its usually purple banded ultrasoft compound tires turning pink this weekend in a one-off.
“Pirelli is completely behind this key initiative, using its tyres to get the impactful message across. It’s a symbol of solidarity and commitment, as well as a powerful reminder of the importance of the cause. So, this weekend, make sure you think pink,” Pirelli said in its pre-race release.