GoDaddy to sponsor Patrick in ‘Danica Double’ at Daytona, Indy — now all she needs are rides

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By The Associated Press

Danica Patrick is going back to green.

GoDaddy Green, to be exact – a fitting color for her farewell tour.

The company will sponsor Patrick in the upcoming “Danica Double” that will close out her racing career, The Associated Press has learned. Patrick has no ride yet for next month’s Daytona 500 or the Indianapolis 500 in May, but she now has the financial backing to pull it off.

This time around, the original GoDaddy Girl will symbolize the new core mission of the company that helped make her one of the world’s most recognizable athletes.

“There’s this great story: I left IndyCar with GoDaddy on my car, I started NASCAR with GoDaddy on my car, I’m most recognized as the GoDaddy green car and driver, and so to finish up my career that way feels appropriate,” Patrick told the AP from Scottsdale, Arizona.

Her final race will be the Indy 500, an appropriate choice because it was “The Greatest Spectacle in Racing” that rocketed Patrick and GoDaddy into pop culture notoriety.

GoDaddy and Patrick grew up together. The company switched series with her and marketed her as a strong, sexy woman in 13 Super Bowl commercials – a record appearance for celebrities. Now, the company is most interested in Patrick the budding businesswoman who is firmly closing the door on her racing career and rebranding herself as an entrepreneur . She has a book out, an apparel line, a wine label and confirmed to AP this week that she’s dating Green Bay Packers quarterback Aaron Rodgers.

“Our goals are so well-aligned,” Barb Rechterman, the chief marketing officer of GoDaddy, told AP. “She’s passionate, tenacious and creative just like so many of our customers who are also looking to leverage the power of the internet and turn their `side hustle’ into a full-time business. Danica absolutely epitomizes the heart of our GoDaddy customers.”

Prepare to hear a lot about the “side hustle” as GoDaddy climbs aboard the so-far fledgling “Danica Double.”

Patrick announced in November she would end her driving career with the Daytona 500 and Indy 500, but didn’t have a deal completed for either race. Still doesn’t. Yet somehow, Patrick always figures a way to get what she wants. Talks ended with Chip Ganassi Racing about a possible ride, and late last month, Patrick said, she called former GoDaddy founder Bob Parsons and asked about a reunion.

GoDaddy has rebranded since it last teamed with Patrick. The company now touts itself as “the world’s largest cloud platform dedicated to small, independent ventures,” and there’s no better spokeswoman than Patrick, who is in the next chapter of her life and her brand.

GoDaddy pulled out of racing after the 2015 season, and Patrick hasn’t had the same level of funding and marketing support since. Patrick has slowly reshaped her image, first into a Instagram model and is now a full-blown lifestyle guru. She realized – at the age of 35 – she was on her own.

She and GoDaddy aligned for a splashy move into NASCAR, where she was glamorous off the track but only mediocre on it. Through all of this, she was married, divorced, spent five years dating fellow driver and competitor Ricky Stenhouse Jr., and then seemed to find herself through a tailored diet, exercise and a healthy lifestyle.

She is cutting the cord on racing after Indy, and her focus is on a sense of well-being far away from the track.

“Their business is so perfectly paired to what is going on with mine, so when we sat down and met, it was like, `Let’s talk about our business. Let’s talk about the messaging. How does this work?”‘ Patrick said. “And this is undeniably perfect for both of us. Not only is it a huge two races and the biggest two races of the year, but on top of that, you have so much `side hustle’ going on, and all the messaging and our brands, and where we are going is so perfectly paired.”w

GoDaddy can help Patrick move on to whatever it is for racing’s former “It Girl.” The company will help her streamline her online presence. Patrick, for the company, is back as a neon green-and-yellow symbol to all the wannabe entrepreneurs chasing dreams.

She’ll get those rides, too. Patrick said she knows she will because she believes she will.

“That’s just the way the universe works,” she said. “You have to ask for what you want. Things have taken a long time with this, but you just have to go with the flow on these things. The universe is not on your time schedule.”

More AP auto racing: https://racing.ap.org/

Eli Tomac wins Houston Supercross: Hunter Lawrence takes early 250 East lead

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With his 47th career victory and third of the 2023 season in Houston, Eli Tomac closed to within one win of tying Ricky Carmichael for third on the all-time Monster Energy Supercross list.

Tomac rebounded from last week’s crash by earning the holeshot in both his heat and the Main. At the start of the big show, he couldn’t shake Aaron Plessinger in the first four minutes and actually was in the process of losing the lead as a red flag waved for a crash involving Tomac’s teammate Dylan Ferrandis when he overjumped an obstacle and landed on Ken Roczen’s back fender as they raced for eighth.

“That was a tough race,” Tomac told NBC Sports’ Will Christien, referencing his loss to Chase Sexton in the heat. “And honestly, I was just beat down after that heat race and was searching quite a bit and was basically losing speed everywhere. I just rode better, straight up in the Main. I felt better.”

In their heat, Sexton passed Tomac at the two-minute mark and then simply rode away from the field. At the end, he had an almost eight-second gap on Tomac.

“It wasn’t great by any means,” Sexton told Jason Thomas. “I feel like the strengths I had all day, I really lagged in the Main event between the whoop and the sand section. I think I could have walked through it faster. It was still a good ride; it wasn’t great. I expected after the heat race he would be fired up.”

RESULTS: How they finished for the 450 Main in Anaheim 2

Jason Anderson scored his second consecutive pole, but he was not happy to finish third behind the two points’ leaders.

“We should be thankful every time we get to be up here,” Anderson said. “They’re making it tough on me, but all I can do is give my best.”

Tomac had to withstand a red flag and the distant second place finish in his heat to win the Houston Supercross race. In the post-race conference, he indicated that he did not make any changes to the bike and simply rode better.

Aaron Plessinger and Cooper Webb rounded out the top five.

Ferrandis was fitted with a neck brace, but still able to walk to the medical cart. He was still being evaluated by the medical staff as the night came to a close.


In 250s Hunter Lawrence entered the 250 East opener as the consensus favorite to win the championship this year with Christian Craig making the move into 450s and his brother Jett Lawrence in the West division. He answered quickly with a huge lead in Heat 1, but it almost went awry in the Main.

Lawrence got a good start, but he was passed early in the race by two-time MXGP champion (2020, 2022) Tom Vialle, who was making his Supercross debut this week. Vialle passed Lawrence on the first lap. When Lawrence tried to pass him back, Vialle scrubbed speed off a jump and pushed Lawrence wide, over the Tuff Blox.

Championships are made out of Lawrence’s response. He kept his composure and did not overcorrect before methodically working his way to the front.

“We had a little off track excursion. I wasn’t sure how hard across Tom was coming so I thought I’ll just go left, but then saw that was the side of the track. Thankfully I didn’t hit the Tuff Blox and got back on track safely. … Good start; put myself in position.”

Click here for full 250 East Main Results

Making a move from the 450 class to 250s, Max Anstie had immediate success. He finished second in his heat behind Jordon Smith and lined up with a great gate pick. He had to overtake Vialle in the opening laps and lost ground on Lawrence, that cost enough time to keep him from pressing Lawrence. This is Anstie’s first podium in the United States

“Honestly, I’ve dreamed of this for a long time to come up on these steps and man it’s a great feeling. I’ve really enjoyed the day and being on this 250, I feel like an 18-year-old kid. Everyday I’m learning.”

Smith backed up his heat win with a podium finish.

“It feels good to be back up here again,” Smith said. “It’s been a long time; a lot of injuries.”

Haiden Deegan proved the hype surrounding his debut in the 250 class was not unfounded. He finished fourth in his heat to advance to directly into the Main. During the early laps, he was circling the track in a podium position until a minor mistake sent him off the box. In the closing laps, he narrowly made an aggressive pass on Jeremy Martin and narrowly missed the podium with a fourth-place finish.

Martin held on to round out the top five.

Vialle was running in a podium position when went down with a 1:30 left on the clock. He ended his night seventh.

Chance Hymas was also making his 250 debut and scored a top-10 in eighth.

2023 Race Recaps

Anaheim 2: Triple Crown produces new winners Chase Sexton, Levi Kitchen
San Diego: Eli Tomac, Jett Lawrence double down
Anaheim 1: Tomac wins opener for the first time

Houston coverage

Houston by the numbers
Supercross unveils 16th edition of a Ricky Carmichael designed Daytona track
Power Rankings after week 3
Malcom Stewart out for “extended duration” after knee surgery
Haiden Deegan makes Supercross debut in Houston, Justin Cooper to 450s
Talon Hawkins set to relieve injured Jalek Swoll in Houston
Jalek Swoll out for an indefinite period with broken arm
Ken Roczen urgently needed a change
Chris Blose joins Pro Circuit Kawasaki in 250 East opener
Seth Hammaker to miss Houston with wrist injury
Jo Shimoda joins Seth Hammaker, Austin Forkner on injured list