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GoDaddy to sponsor Patrick in ‘Danica Double’ at Daytona, Indy — now all she needs are rides

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By The Associated Press

Danica Patrick is going back to green.

GoDaddy Green, to be exact – a fitting color for her farewell tour.

The company will sponsor Patrick in the upcoming “Danica Double” that will close out her racing career, The Associated Press has learned. Patrick has no ride yet for next month’s Daytona 500 or the Indianapolis 500 in May, but she now has the financial backing to pull it off.

This time around, the original GoDaddy Girl will symbolize the new core mission of the company that helped make her one of the world’s most recognizable athletes.

“There’s this great story: I left IndyCar with GoDaddy on my car, I started NASCAR with GoDaddy on my car, I’m most recognized as the GoDaddy green car and driver, and so to finish up my career that way feels appropriate,” Patrick told the AP from Scottsdale, Arizona.

Her final race will be the Indy 500, an appropriate choice because it was “The Greatest Spectacle in Racing” that rocketed Patrick and GoDaddy into pop culture notoriety.

GoDaddy and Patrick grew up together. The company switched series with her and marketed her as a strong, sexy woman in 13 Super Bowl commercials – a record appearance for celebrities. Now, the company is most interested in Patrick the budding businesswoman who is firmly closing the door on her racing career and rebranding herself as an entrepreneur . She has a book out, an apparel line, a wine label and confirmed to AP this week that she’s dating Green Bay Packers quarterback Aaron Rodgers.

“Our goals are so well-aligned,” Barb Rechterman, the chief marketing officer of GoDaddy, told AP. “She’s passionate, tenacious and creative just like so many of our customers who are also looking to leverage the power of the internet and turn their `side hustle’ into a full-time business. Danica absolutely epitomizes the heart of our GoDaddy customers.”

Prepare to hear a lot about the “side hustle” as GoDaddy climbs aboard the so-far fledgling “Danica Double.”

Patrick announced in November she would end her driving career with the Daytona 500 and Indy 500, but didn’t have a deal completed for either race. Still doesn’t. Yet somehow, Patrick always figures a way to get what she wants. Talks ended with Chip Ganassi Racing about a possible ride, and late last month, Patrick said, she called former GoDaddy founder Bob Parsons and asked about a reunion.

GoDaddy has rebranded since it last teamed with Patrick. The company now touts itself as “the world’s largest cloud platform dedicated to small, independent ventures,” and there’s no better spokeswoman than Patrick, who is in the next chapter of her life and her brand.

GoDaddy pulled out of racing after the 2015 season, and Patrick hasn’t had the same level of funding and marketing support since. Patrick has slowly reshaped her image, first into a Instagram model and is now a full-blown lifestyle guru. She realized – at the age of 35 – she was on her own.

She and GoDaddy aligned for a splashy move into NASCAR, where she was glamorous off the track but only mediocre on it. Through all of this, she was married, divorced, spent five years dating fellow driver and competitor Ricky Stenhouse Jr., and then seemed to find herself through a tailored diet, exercise and a healthy lifestyle.

She is cutting the cord on racing after Indy, and her focus is on a sense of well-being far away from the track.

“Their business is so perfectly paired to what is going on with mine, so when we sat down and met, it was like, `Let’s talk about our business. Let’s talk about the messaging. How does this work?”‘ Patrick said. “And this is undeniably perfect for both of us. Not only is it a huge two races and the biggest two races of the year, but on top of that, you have so much `side hustle’ going on, and all the messaging and our brands, and where we are going is so perfectly paired.”w

GoDaddy can help Patrick move on to whatever it is for racing’s former “It Girl.” The company will help her streamline her online presence. Patrick, for the company, is back as a neon green-and-yellow symbol to all the wannabe entrepreneurs chasing dreams.

She’ll get those rides, too. Patrick said she knows she will because she believes she will.

“That’s just the way the universe works,” she said. “You have to ask for what you want. Things have taken a long time with this, but you just have to go with the flow on these things. The universe is not on your time schedule.”

More AP auto racing: https://racing.ap.org/

INDYCAR: What Drivers Are Saying about Sunday’s KOHLER Grand Prix at Road America

Helio Castroneves leads the field early at last year's IndyCar race at Road America. Photo: IndyCar.
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Here’s What Drivers Are Saying about this Sunday’s KOHLER Grand Prix at Road America in Elkhart Lake, Wisconsin (courtesy IndyCar Media Relations):

JOSEF NEWGARDEN (No. 1 Verizon Team Penske Chevrolet): “I’m not shy on saying that Road America is probably my favorite track. I really love racing there. It’s a fun road course with a lot of great INDYCAR fans, so what’s not to love? These cars with the new aero kit have been super exciting on road courses and this weekend will be no different. The entire No. 1 Verizon Chevy team and I are pumped to get on track there. I thought we were strong at Texas after not living up to our standards at Detroit, but we just ran out of luck. Myself and the entire team are ready to really come back strong to gain more points to continue our hunt for another championship.”

MATHEUS LEIST (No. 4 ABC Supply AJ Foyt Racing Chevrolet): “Road America is a pretty cool track. It is one of my favorite tracks in the world and my favorite track in the U.S. Last year, I had a great weekend there in Indy Lights, winning the first race as well as the pole position. Each time we work together as a team, we are developing the car and getting quicker. I think we might have a great car for this weekend and I’m looking forward to it.”

JAMES HINCHCLIFFE (No. 5 Arrow Electronics SPM Honda): “Road America is one of the coolest tracks in North America. It’s the kind of track that lets you really stretch an Indy car’s legs and really push it. We had a solid test in the Arrow Electronics car there last week, but testing is one thing and racing a whole other, so I’m excited to get there and see what we’ve got.”

ROBERT WICKENS (No. 6 Lucas Oil SPM Honda): “I’m really looking forward to Road America. I think, in the last few races, we’ve shown our potential. We’ve shown that we’re quick. Now we need to try to get back on the podium. Road America is always a fun track, and it’s where I got my first taste of INDYCAR with SPM so I can’t wait to actually race the Lucas Oil car here.”

SCOTT DIXON (No. 9 PNC Bank Chip Ganassi Racing Honda): “Obviously I’m happy with where the team has been running these past few weekends, but we’ve been there the whole season. We just haven’t shown the results for one reason or another. While most had the weekend off, we had the opportunity to compete again at Le Mans, which is a very special deal. So now we’re back, and after a few short days at home, it’s Road America. We had a great car here last year picking up the win for the No. 9 team, and I’m hoping we can do it again this weekend with the PNC Bank car.”

ED JONES (No. 10 First Data Chip Ganassi Racing Honda): “I’m really looking forward to Road America. It’s one of my favorite tracks on the Verizon IndyCar Series schedule. It’s been a great last few races for the team, and it shows we have the speed in the cars we need in order to win and compete at the front. I hope we can keep up the momentum this weekend with the First Data car. It was nice having a weekend off in the schedule, and the team will be refreshed and ready to attack at Road America.”

WILL POWER (No. 12 Verizon Team Penske Chevrolet): “It was awesome to have some time off after the long stretch – especially to spend time with my wife and son on Father’s Day. It was really great for me and the rest of the team. It has been quite a whirlwind for everyone since Indianapolis, so it is nice to have the schedule calm down a bit. Texas was a tough one for myself and the No. 12 Verizon Chevrolet team. It was disappointing but we are ready to bounce back. Road courses are always so much fun and this is definitely one of the most beautiful tracks on the circuit. The fans at Road America are such great INDYCAR fans and I really enjoy meeting them when we’re there. I always look forward to this race and am ready to get back on track there.”

TONY KANAAN (No. 14 ABC Supply AJ Foyt Racing Chevrolet): “I love going to Road America for a number of reasons. It’s a very cool, fast and challenging track. The fan experience is one of the best in America and it’s the closest INDYCAR race to ABC Supply’s headquarters, so I’m expecting to have a lot of support during the weekend.”

GRAHAM RAHAL (No. 15 GEHL Honda): “We tested at Road America and it went well in the end. We didn’t start off the best, but I do think we found a few things that can really help us as we go forward. I am excited for this aero package on a long track like Road America. I think the passing will be great, the cars will look awesome and will be fast! I have spent a ton of time at Road America in my lifetime and just find it to be the best track in this country. I am excited to join my dad and all of my family up there this weekend to enjoy the races just like we always have done growing up! I have always enjoyed the race there and I think that’s why I have had some success. Having said that, a win would mean a ton to me. I would love to get it for my GEHL team this weekend! With GEHL and Manitowoc being so close by, it’s a huge race weekend for us too. I have high hopes for the next eight races. We have had a solid start to the season but no wins. We need wins, we need podiums, and I hope we can make that happen here very soon.”

ZACHARY CLAMAN DE MELO (No. 19 Paysafe Honda): “Road America is one of my favorite tracks on the schedule. I have great memories racing there as it’s where I won my first Indy Lights race last season and it’s a circuit I’ve always done well at. We’ve made some great progress so far this year, but have not yet had the chance to show it with a good result aboard our No. 19 Paysafe car. Hopefully, we can change that this weekend and give the No. 19 Dale Coyne Racing crew the top result that they deserve.”

JORDAN KING (No. 20 Ed Carpenter Racing Fuzzy’s Vodka Chevrolet): “I’ve been on the simulator twice now learning Road America, which was good as I learned what way everything goes. It looks like it might be quite a tough circuit. There are a couple of blind corners that will be difficult and also some elevation changes. Those always add another element of difficulty into the mix as you have to judge your distance by things other than being able to see where you’re going. It will be nice to get back on a road course after a bumpy street course. Overall, I’m looking forward to Road America. It should be a good challenge.”

SPENCER PIGOT (No. 21 Direct Supply Chevrolet): “Road America is always a track I look forward to going to. It’s one of the best venues on our schedule, for sure! I’ve always enjoyed it, ever since I started racing there in Skip Barber, and it’s a great place to drive an Indy car around. It’s the hometown race for our partner Direct Supply and we’re really excited to have them on board. Hopefully, we can get a good finish for them and the whole ECR team.”

SIMON PAGENAUD (No. 22 Menards Team Penske Chevrolet): “We had a nice little break but now I’m fully focused and ready to head to Road America. After having a really great finish at Texas, the entire No. 22 Menards Chevrolet team and I are pumped to go to Road America. It’s one of the most beautiful tracks we get to visit and the racing is also great. I just love road courses. It’s also always great to see so many of our friends from Menards up there, so I’m looking forward to saying hello to a lot of folks. The fans at Road America are some of the best, and I know we’re going to put on a great show there.”

CHARLIE KIMBALL (No. 23 Tresiba Chevrolet): “It’s great to come back fully recharged and ready to get after it at the KOHLER Grand Prix. We had a couple of good results earlier this month, and I’m feeling really confident in how this Carlin team is progressing in its maiden Verizon IndyCar Series season. I’ve always enjoyed Road America, since my days in Formula Ford – from the challenges of the course to the camping and fan support, it’s just a classic event on our schedule. I’ve come away with a couple of top-10s here since INDYCAR’s return to the track, and I have full faith in the No. 23 Tresiba Chevrolet team that we’ll be racing up front on Sunday.”

ZACH VEACH (No. 26 Relay Group 1001 Honda): “Road America is a track that has been good to me in the past. My last time there was in 2016 in an Indy Lights car. We set a track record, won the first race and finished third in Race 2. I’m hoping that speed helps us out in the Indy car this weekend. The last two weekends have been good for us, as far as progress as a rookie. We were super competitive at Detroit and ran in the top three at one point in Texas. Hopefully, we can capitalize on that momentum and have a strong finish at Road America to start the second half of the season off strong.”

ALEXANDER ROSSI (No. 27 NAPA AUTO PARTS Honda): “Road America is one of my favorite road courses in the world. I am very excited to be heading there this week as it is also the one track on the schedule that I have a huge amount of history and track time at. We have always had strong pace in Elkhart Lake, but never really gotten a result, so we will be looking to change that this weekend and hopefully close up the gap to the top of the points.”

RYAN HUNTER-REAY (No. 28 DHL Honda): “Road America has always been one of my favorite tracks on the INDYCAR schedule. The DHL team had a strong race here last year, so I’m looking forward to building on that and the momentum we’ve had as a team through the last several races.”

TAKUMA SATO (No. 30 Mi-Jack / Panasonic Honda): “We tested at Road America last week and I think the test went well. It was a little confusing as there were two specs of tires and the difference of each was more than expected, but we were able to cover multiple setups and found a good direction.  There were not enough teams to directly compare at the test but we made a good progress, so I believe we should be competitive at Road America. I enjoy driving there so much but I don’t have a strong history at the track. I had a good race in 2016, but an electrical problem blew our race. Road America has a couple of ultra-high-speed corners like the carousel, kink and unsighted Billy Mitchell Bend. They are definitely some of the most challenging corners. The track flows so well and has a combination of a tight bend with a long straight followed by big braking areas that makes a great overtaking opportunity, so the racing is always an exciting one there. That’s one of my favorite parts and the fans are so enthusiastic!  Driving this fast track is just huge fun. Road America is a beautiful, great race course.”

ALFONSO CELIS JR. (No. 32 Juncos Racing Chevrolet): “I am very excited for my first Verizon IndyCar Series race this weekend at Road America. We had a great test there last week. I was able to learn a lot about the car and the strong Chevy engine. I am looking forward to getting back in the car on Friday and seeing what we can do this weekend.”

MAX CHILTON (No. 59 Gallagher Chevrolet): “After a much-needed break, I can’t wait to get back to Road America. It’s a track I’ve felt very comfortable with since I started in INDYCAR in 2016 and my results the last two years have shown it with two seventh-place qualifying runs and a top-10 finish last season. The whole Carlin team is really starting to gel and our results just keep improving every race weekend, so I’m hoping we can put together a good run this weekend for the No. 59 Gallagher Chevrolet in Road America and get both cars into the top 10 for both qualifying and the race.”

GABBY CHAVES (No. 88 Harding Group Chevrolet): “Road America is a track I love racing at. I’ve had many race wins in other series there and it is one of my all-time favorite tracks. I’m really looking forward to getting to race there in an Indy car with Harding Racing and hope to have our best result of the year.”

MARCO ANDRETTI (No. 98 U.S. Concrete / Curb Honda): “Road America is one of my favorite road courses to drive. The fans there are great and it helps make for one of the greatest settings of the year. Each year, we have a team cookout with my crew where we can just relax after a busy month and a half and reset ourselves for the rest of the season. It would be great to walk out of this weekend with a podium finish for the U.S. Concrete team and continue our forward momentum.”