PNC Bank becomes primary sponsor for Scott Dixon’s car in IndyCar

Photo courtesy Chip Ganassi Racing
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Chip Ganassi needed a sponsor for his star IndyCar driver and refused to compromise the value of Scott Dixon simply to slap any company name on the side of the car.

Little did the team owner know he only had to look in his own hometown for a solution.

PNC Bank on Tuesday announced an increased partnership with Ganassi in which the Pittsburgh-based institution will be the primary sponsor for Dixon. The car was unveiled in Indianapolis.

Ganassi still lives in his hometown of Pittsburgh, went to the same high school as PNC Chairman Bill Demchak and opened his first account with the bank as a teenager.

“Chip has a few years on me, I won’t say how many,” Demchak told The Associated Press. “We’ve known each other 30 years or something.”

That relationship led to an initial partnership between PNC and the Ganassi organization that began in 2014. PNC brought corporate clients to IndyCar races.

“Frankly, we were pleasantly surprised at the reaction we got from clients, the business we got from clients, and the potential for sponsorship,” Demchak said. “When (Dixon) came up as open this year, much to my surprise, it was a pretty easy decision to step up and sponsor the car.”

Terms were not released.

Ganassi used patchwork sponsorship on Dixon’s car last year after Target left IndyCar after nearly 30 years with Ganassi. Target also pulled out of NASCAR to concentrate on soccer at the end of last season.

Ganassi didn’t panic, used three different sponsors on Dixon’s No. 9 car last season, and Dixon won one race, the pole for the Indianapolis 500 and finished third in the championship standings.

“We had plenty of opportunities to give it away, and I have to say that I was not overly joyed with that prospect,” Ganassi said. “We maintained some sort of level of competitiveness throughout the transition and here we are now set for 2018 and forward.”

Dixon is a four-time IndyCar Series champion and will finish his career as one of the best racers in American open-wheel history.

Dixon is coming off a class victory in the Rolex 24 at Daytona, which was the 200th win for the Ganassi organization. Dixon is ranked fourth on IndyCar’s all-time win list with 41, one victory behind Michael Andretti. He trails only A.J. Foyt and Mario and Michael Andretti in career victories.

“I was on the phone with the bank one day and they said `It’s interesting that Dixon’s car is open. It’s an interesting opportunity for someone,”‘ Ganassi said. “It took me by surprise to hear that. I’ve never had any sort of partnership or major sponsor based here in Pittsburgh.”

Ganassi doesn’t want the focus of this new sponsorship package to be on a merger of two Pittsburgh-based companies.

“Our brands are a little larger than Pittsburgh,” Ganassi said. “It’s nice to bring these two brands together, and it’s nice we are both from Pittsburgh, but it’s not the meat of the deal.”

The IndyCar season opens in March and PNC Bank plans on having a strong presence throughout the season. Demchak sees the value in activating at IndyCar events and the potential for both PNC and the Ganassi organization.

“We bring businesses and corporate executives to the races, and the emotion, if you target the right clients, the emotional attachment to Indy is really strong,” Demchak said. “It’s a client event that is not typical. It’s not taking them to the Masters, or a golf tournament. It’s something totally different, and it’s powerful. It appeals to our broad-based consumer client across the country, and with Scott in the car, there’s going to be a lot of television coverage showing our name.”

More AP Auto Racing: https://racing.ap.org/

 

IMSA Petit Le Mans at Road Atlanta: How to watch, start times, schedule, entry list

AUTO: NOV 13 IMSA - Motul Petit Le Mans
David J. Griffin/Icon Sportswire via Getty Images
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Start times, TV schedule: The IMSA WeatherTech SportsCar Championship will conclude the 2022 season this weekend with the Motul Petit Le Mans at Michelin Road Atlanta, which also will mark the end of the line for the DPi class.

The premier Daytona Prototype international category, which started in 2017, will be replaced by the new Grand Touring Prototype (GTP) class with its LMDh cars that will establish a bridge to Le Mans.

For the third time in four years, an Acura will be crowned the champion in DPi as the No. 10 of Wayne Taylor Racing holds a 19-point edge over the No. 60 of Meyer Shank Racing.

Last year, WTR’s No. 10 entered the season finale with a 19-point lead but lost the title to the No. 31 Cadillac of Action Express.

Full-time WTR drivers Filipe Albuquerque and Ricky Taylor (who will be joined by Brendon Hartley in the No. 10 this weekend) have a series-leading four victories this season. The MSR duo of Tom Blomqvist and Oliver Jarvis (who will be joined by Helio Castroneves this weekend) won the Rolex 24 at Daytona and have five runner-up finishes this year.

Championship scenarios in the other four categories:

GTD Pro: Points leaders Matt Campbell and Mathieu Jaminet will clinch the title by starting in their No. 9 Pfaff Motorsports Porsche 911 GT3 R.

–GTD: There are 140 points separating the top four teams with Roman De Angelis and the No. 27 Heart of Racing Aston Martin Vantage GT3 leading by 45 points.

–LMP2: John Farano is first in the driver standings by 33 points over Dwight Merriman and Ryan Dalziel. In the team standings, the No. 52 PR1 Mathiasen Motorsports leads by 19 points over the No. 8 Tower Motorsport (Farano’s team).

–LMP3: No. 54 CORE autosport drivers Jon Bennett and Colin Braun lead by 83 points over the No. 74 Riley Motorsports of Gar Robinson.

Here are the start times, starting lineup, schedule and TV info for the IMSA Petit Le Mans at Road Atlanta (all times are ET):


Petit Le Mans at Road Atlanta start times, schedule, TV info

When: Saturday, 12:10 p.m. ET

Race distance: Ten hours on the 12-turn, 2.54-mile road course

TV: Noon-3 p.m., NBC; 3-10:30 p.m., USA Network. Peacock, the NBC Sports App,and NBCSports.com will have streaming coverage of the event from flag to flag beginning at noon. Leigh Diffey and Dave Burns are the play by play announcers with analysts Calvin Fish, Townsend Bell, James Hinchcliffe and Brian Till. The pit reporters are Kevin Lee, Hannah Newhouse, Dillon Welch and Matt Yocum.

IMSA.com live TV qualifying stream: Friday, 3:35 p.m. ET.

IMSA Radio: All sessions are live on IMSA.com and RadioLeMans.com; SiriusXM live race coverage will begin Saturday at noon (XM 207, Internet/App 992).

Forecast: According to Wunderground.com, it’s expected to be 63 degrees with an 85% chance of rain at the green flag.

Entry list: Click here to see the 48-car field for the IMSA Petit Le Mans at Road Atlanta


Daily schedule IMSA Petit Le Mans

Here’s a rundown of the Petit Le Mans at Michelin Road Atlanta in Braselton, Georgia:

Wednesday, Sept. 28

9:30 a.m.: Mazda MX-5 practice

10:25 a.m.: Porsche Carrera Cup

12:30 p.m.: Prototype Challenge practice

1:15 p.m.: Mazda MX-5 practcice

2 p.m.: Porsche Carrera Cup practice

3:30 p.m.: Michelin Challenge practice

Thursday, Sept. 29

8 a.m.: Prototype Challenge practice

9 a.m.: Porsche Carrera Cup qualifying

9:50 a.m.: IMSA WeatherTech SportsCar Championship practice

11:40 a.m.: Prototype Challenge qualifying

12:10 p.m.: Michelin Challenge practice

1:50 p.m.: Mazda MX-5, Race 1

2:55 p.m.: IMSA WeatherTech SportsCar Championship practice

5 p.m.: Porsche Carrera Cup, Race 1

6 p.m.: Michelin Challenge qualifying

7:30 p.m.: IMSA WeatherTech SportsCar Championship practice

Friday, Sept. 30

8 a.m.: Prototype Challenge race

9:50 a.m.: Mazda MX-5, Race 2

10:55 a.m.: Porsche Carrera Cup, Race 2

1:10 p.m.: IMSA Michelin Pilot Challenge race

3:40 p.m.: IMSA WeatherTech SportsCar Championship qualifying

Saturday, Oct. 1

9:15 a.m.: IMSA WeatherTech SportsCar Championship practice

12:10 p.m.: Petit Le Mans