IndyCar lands communications company NTT as title sponsor

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IndyCar announced a multi-year title sponsorship deal Tuesday with NTT, a global information technology and communications company based in Japan.

The series will be called the NTT IndyCar Series. NTT Data, a subsidiary of parent company Nippon Telegraph and Telephone Corp., already sponsors a car for Chip Ganassi Racing and received enough exposure from that deal to warrant a larger piece of the open-wheel racing series. The season’s first race is March 10 in St. Petersburg, Florida.

The partnership revealed at the North American International Auto Show in Detroit also makes NTT the official technology partner of the IndyCar Series, Indianapolis Motor Speedway, the Indianapolis 500 and NASCAR’s Brickyard 400.

“IndyCar has grown in terms of all of our fan metrics and is a valuable global brand that NTT recognizes,” Mark Miles, president and CEO of IndyCar and IMS parent company Hulman & Company, told The Associated Press. “We feel great about it because they are a corporate giant in global communications and their strategy is to begin to expose the NTT parent brand, which in Japan is a company much like a merger between AT&T and Verizon.”

NTT replaces Verizon, which was title sponsor of the series from 2014 until it ended its partnership last season. IndyCar had nearly two years to replace Verizon, but the NTT deal came together rapidly at the end of last season.

The company approached IndyCar executives before the September season finale asking if it was too late to discuss the entitlement package, and IndyCar immediately opened talks. The broader deal was completed in roughly three months and sealed with a November trip to Tokyo in which IndyCar officials and Indianapolis 500 winner Takuma Sato made a winning pitch to NTT.

“This is a huge chance for us to let people know who NTT is,” said Tsunehisa Okuno, executive vice president and head of global business for NTT. “Everyone knows about IndyCar and there is room for growth in the European market and the Japanese market. NTT is a global company and North America is a very important market for the brand. We think we could offer something exciting with NTT and Indy by using the NTT technology.”

NTT has already been developing a new mobile application for the series that will replace the Verizon app, which limited live content to Verizon subscribers. NTT also will use its proprietary platform to support the series and venues in delivering analytical insights.

“In an average two-hour race, IndyCar timing and scoring pulls in more than 50 million data ratings off the cars,” Miles said. “It’s fertile ground if we can turn it into digestible compelling content to the fans.”

Bob Pryor, the CEO of NTT Data Services, said the partnership with the Ganassi team helped the company recognize the potential in IndyCar.

“We’ve seen how NTT technology and innovation can help drivers and teams, and we believe it can also advance the sport and fan engagement,” Pryor said. “Also, the depth of the relationships we were able to expand with our clients, other sponsors, and the automotive industry as well as the brand awareness we were able to build, has and continues to be significant.”

NTT began as a Japanese telephone company that has grown into a $106 billion tech services giant with U.S. operations based in Plano, Texas. NTT Communications is a technology partner of McLaren Formula One.

IndyCar’s 2019 schedule includes 17 races, all of them in the United States except for a stop in Toronto.

Miles is trying to add two international events to the schedule that would run in February, and IndyCar has already visited Australia about a potential race. NTT supports IndyCar’s vision on expansion.

“There’s been an IndyCar race in Japan and we would love more IndyCar racing in Japan,” Okuno said. “If we could make it happen, it is a very good showcase to let Japanese clients know what we are doing in bigger markets.”

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World of Outlaws release 2023 Sprint Car Series schedule

2023 Outlaws Sprint schedule
World of Outlaws
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The 2023 World of Outlaws Sprint Car Series schedule features 87 races, almost identical to the last year’s number, to be contested at 36 venues across 19 states. With cancelations for mostly weather, they closed out this year’s calendar on November 5 with 69 events in the books. Carson Macedo won a series high 11 races.

In 2022, David Gravel chased Brad Sweet into the three-race finale on the Dirt Track at Charlotte Motor Speedway in one of the most hotly contested championships in Outlaws history. Sweet emerged victorious for the fourth straight year.

For the 19th consecutive season, the Outlaws Sprints will begin their season at Volusia Speedway Park for the DIRTcar Nationals from Feb. 9-11 and will return March 5-6 for another two-day show before hitting the road with a three-track swing into Pennsylvania to take on the Posse.

MORE: 2023 World of Outlaws Late Model Schedule

“Every year we continue to build the best schedule we can for drivers and fans across the country,” said World of Outlaws CEO Brian Carter is a series release. “I’m excited for the journey we’ve put together, which includes the biggest races in Sprint Car racing, our new Spring Swing through Pennsylvania, the thrill of combining the World of Outlaws and ‘Bike Week’ and so much more.”

Some tracks returning from hiatus and one brand new course include 81 Speedway in Park City, Kans. in April and again in October, Tri-City Speedway in Pontoon City, Ill. in April, Ogilvie (Minn.) Raceway in June and BAPS Motor Speedway in York Haven, Penn.

BAPS hosts its first race in more than 30 years when the track was known as Susquehanna Speedway. This midweek show will give the local Pennsylvania Posse 14 attempts to beat the traveling Outlaws.

Ogilvie Speedway is completely new to the series and makes it the 224th different venue they will have challenged.

MORE: Brad Sweet protects his place in history

Notably missing from the calendar are Vado (N.M.) Speedway Park, Cotton Bowl Speedway in Paige, Texas, Bakersfield (Calif.) Speedway and the Bristol Motor Speedway Dirt Track.

In addition to the new spring Pennsylvania Swing, the second date at Volusia Speedway will coincide with Daytona Beach’s Bike Week and bring new eyes to the sport.

Knoxville Raceway adds another multi-night show to the calendar in April, giving this track eight sanctioned events in 2023.

And of course, there are plenty of mainstays and high dollar events, such as the Memorial Day Spectacular at Lawrenceburg (Ind.) Speedway, the 35th running of the Brad Doty Classic in July and the Labor Day Spectacular at Gray’s Harbor in Elma, Wash.

Several big paydays are on the line in 2023 including the 40th annual Kings Royal at Eldora Speedway in Rossburg, Ohio paying $175,000 to the winner, the Huset’s High Bank Nationals’ $250,000-to-win finale and the grandaddy of them all, the 62nd Knoxville Nationals with a total purse exceeding $1 million.

2023 Outlaws Sprint Schedule

Thursday-Saturday, Feb. 9-11 – Volusia Speedway Park (Barberville, FL)

Sunday-Monday, March 5-6 – Volusia Speedway Park (Barberville, FL)
Friday-Saturday, March 10-11 – Port Royal Speedway (Port Royal, PA)
Friday, March 17 – Williams Grove Speedway (Mechanicsburg, PA)
Saturday, March 18 – Lincoln Speedway (Abbottstown, PA)
Friday, March 24 – Talladega Short Track (Eastaboga, AL)
Saturday, March 25 – Magnolia Motor Speedway (Columbus, MS)
Friday, March 31-Saturday, April 1 – Devil’s Bowl Speedway (Mesquite, TX)

Friday, April 7 – US-36 Raceway (Osborn, MO)
Saturday, April 8 – 81 Speedway (Park City, KS)
Friday-Saturday, April 14-15 – Federated Auto Parts Raceway at I-55 (Pevely, MO)
Friday-Saturday, April 21-22 – Knoxville Raceway (Knoxville, IA)
Friday, April 28 – Tri-City Speedway (Granite City, IL)
Saturday, April 29 – Tri-State Speedway (Haubstadt, IN)

Friday-Saturday, May 5-6 – Eldora Speedway (Rossburg, OH)
Wednesday, May 10 – Lincoln Speedway (Abbottstown, PA)
Friday-Saturday, May 12-13 – Williams Grove Speedway (Mechanicsburg, PA)
Friday, May 19 – Attica Raceway Park (Attica, OH)
Saturday, May 20 – Sharon Speedway (Hartford, OH)
Friday-Saturday, May 26-27 – Atomic Speedway (Chillicothe, OH)
Monday, May 29 – Lawrenceburg Speedway (Lawrenceburg, IN)

Friday, June 2 – River Cities Speedway (Grand Forks, ND)
Saturday, June 3 – Ogilvie Raceway (Ogilvie, MN)
Friday-Saturday, June 9-10 – Knoxville Raceway (Knoxville, IA)
Friday-Saturday, June 16-17 – Beaver Dam Raceway (Beaver Dam, WI)
Wednesday-Saturday, June 21-24 – Huset’s Speedway (Brandon, SD)
Friday, June 30-Saturday, July 1 – Cedar Lake Speedway (New Richmond, WI)

Friday, July 7 – 34 Raceway (West Burlington, IA)
Saturday, July 8 – Wilmot Raceway (Wilmot, WI)
Tuesday, July 11 – Attica Raceway Park (Attica, OH)
Friday-Saturday, July 14-15 – Eldora Speedway (Rossburg, OH)
Wednesday, July 19 – BAPS Motor Speedway (York Haven, PA)
Friday-Saturday, July 21-22 – Williams Grove Speedway (Mechanicsburg, PA)
Saturday-Sunday, July 29-30 – Weedsport Speedway (Weedsport, NY)

Friday-Saturday, Aug. 4-5 – Federated Auto Parts Raceway at I-55 (Pevely, MO)
Wednesday-Saturday, Aug. 9-12 – Knoxville Raceway (Knoxville, IA)
Thursday-Saturday, Aug. 17-19 – Jackson Motorplex (Jackson, MN)
Friday, Aug. 25 – River Cities Speedway (Grand Forks, ND)
Saturday, Aug. 26 – Red River Valley Speedway (West Fargo, ND)
Thursday, Aug. 31-Saturday, September 2 – Skagit Speedway (Alger, WA)

Monday, Sept. 4 – Grays Harbor Raceway (Elma, WA)
Thursday-Saturday, Sept. 7-9 – Silver Dollar Speedway (Chico, CA)
Friday, Sept. 15 – Keller Auto Speedway (Hanford, CA)
Saturday, Sept. 16 – Placerville Speedway (Placerville, CA)
Friday, Sept. 22 – Eldora Speedway (Rossburg, OH)
Saturday, Sept. 23 – Sharon Speedway (Hartford, OH)
Friday-Saturday, Sept. 29-30 – Williams Grove Speedway (Mechanicsburg, PA)

Friday-Saturday, Oct. 6-7 – Port Royal Speedway (Port Royal, PA)
Friday, Oct. 13 – 81 Speedway (Park City, KS)
Saturday, Oct. 14 – Lakeside Speedway (Kansas City, KS)
Friday-Saturday, Oct. 20-21 – TBA

Wednesday-Saturday, Nov. 1-4 – The Dirt Track at Charlotte (Concord, NC)