Bourdais recalls wild 2018 race at Portland

Joe Skibinski / IndyCar
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Portland International Raceway is a track that favors champions.

With 25 previous NTT IndyCar Series events at the facility, the list of winners at P.I.R. is a “who’s who” of American open-wheel racing.

Al Unser Jr, won the first race at Portland in 1984, and would win again in ‘94 and ‘95. Michael Andretti won three straight from 1990-93, and his father Mario won twice in 1985 and 1986. 

All-in-all, 20 of the previous 25 races at Portland were won by drivers who had previously won, or would go on to win an IndyCar championship in their career.

Over the years, Pacific Northwest race fans have been blessed with the opportunity to witness some incredibly talented drivers win at their home track, and Sebastien Bourdais is no exception.

When he first competed at P.I.R. in Champ Car from 2003 through 2007, Bourdais was a serious threat to win every year. In fact, Bourdais finished on the podium in all but one of his first five starts at Portland, with victories in 2004 and 2007.

Obviously, open-wheel racing has changed quite a lot since 2007. Drivers, teams and tracks have all come and gone. But Bourdais still remains a serious contender to chase victories whenever the series visits a natural-terrain road course, and if last year’s return to Portland after an 11-year hiatus is any indication, Bourdais might be in for another great race this weekend. Naturally, he enters the penultimate round of the 2019 season with a lot of enthusiasm.

“The big surprise last year was that we qualified very well,” Bourdais told NBC Sports. “It had been kind of a trend in ‘18 for us that we were very comfortable and competitive with our road course package, and we did it again at Portland, and that was not the most straight forward or easy qualifying session either.”

Indeed, Bourdais’ Saturday in Portland last year was anything but easy. After leading practice 1 on Friday morning, Bourdais took the top spot on the scoring pylon from Graham Rahal with minutes remaining in P3. But he then lost control of his car entering Turn 10 and spun before backing into the tire barrier, causing significant damage to his No. 18 Honda. 

Bourdais pilots “Frankenstein” during qualifying for last year’s Grand Prix of Portland. (Photo: Steve King/IndyCar)

With qualifying just over three hours away, Bourdais’ crew had to quickly scramble to put his car back together. Though Bourdais was intentionally scheduled to run a special purple and white livery that weekend, all of the replacement parts still sported the traditional black and yellow SealMaster colors.

The result was a multi-colored machine which fans referred to as “Frankenstein”, and though not the most visually pleasing machine, Bourdais brought Frankenstein to life in qualifying by making the Firestone Fast Six en route to a fifth place qualifying run. Not too shabby for a car and driver who made contact with a tire barrier a few hours earlier.

“Obviously qualifying fifth after rebuilding the car and still displaying some good speed was very encouraging,” Bourdais said. “I didn’t go into the race with any bad feelings at all. I was actually quite excited.”

But if Bourdais thought his wild weekend was over following qualifying, he would be quickly proven wrong. His No. 18 machine was caught up in the infamous first lap incident in Turn 3 of last year’s race, and suffered front wing damage which resulted in a necessary pit stop.

“I thought we had a legit shot of finishing on the podium,” Bourdais said. “Then the start didn’t go really well and it seemed like all was lost.”

But it wouldn’t be. After exiting the pits, Bourdais returned to the track in the 21st position. However, the team changed their pit strategy and with the help of a few timely cautions, Bourdais slowly made his way back to the front. When the checkered flag flew, Bourdais finished third and found himself in a familiar position: back on the podium at P.I.R.

Bourdais celebrates after finishing third in last year’s Grand Prix of Portland. (Photo: Joe Sibinski/IndyCar)

“It kind of came back to us at the end,” Bourdais said. “It’s just the typical IndyCar attitude you have to have, which is to never give up, because you never know what waits for you around the corner.”

But if the wild weekend on-track was not enough to leave an impression on Bourdais, Portland’s loyal fan base that returned to the track years later certainly did. Bourdais stated that Portland has always been a race he’s looked forward to because of the passion displayed by local fans.

“You’d be surprised by the number of people who would see me at other events and ask ‘when are you guys coming back to Portland?’,” Bourdais said. “When it finally happened, they all showed up, and they showed up in big numbers. It was great. It was like we were never gone.

“It’s just a great area and if it was not that far from Europe I would definitely have no problem with living there.”

Live coverage of the Grand Prix of Portland begins Sunday, September 1 at 3 p.m. ET on NBC.

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Ford unveils a new Mustang for 2024 Le Mans in motorsports ‘lifestyle brand’ retooling

Ford Mustang Le Mans
Ford Performance
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LE MANS, France — Ford has planned a return to the 24 Hours of Le Mans with its iconic Mustang muscle car next year under a massive rebranding of Ford Performance aimed at bringing the automotive manufacturer “into the racing business.”

The Friday unveil of the new Mustang Dark Horse-based race car follows Ford’s announcement in February (and a ballyhooed test at Sebring in March) that it will return to Formula One in 2026 in partnership with reigning world champion Red Bull.

The Mustang will enter the GT3 category next year with at least two cars in both IMSA and the World Endurance Championship, and is hopeful to earn an invitation to next year’s 24 Hours of Le Mans. The IMSA entries will be a factory Ford Performance program run by Multimatic, and a customer program in WEC with Proton Competition.

Ford CEO Jim Farley, also an amateur sports car racer, told The Associated Press the Mustang will be available to compete in various GT3 series across the globe to customer teams. But more important, Farley said, is the overall rebranding of Ford Performance – done by renowned motorsports designer Troy Lee – that is aimed at making Ford a lifestyle brand with a sporting mindset.

“It’s kind of like the company finding its own, and rediscovering its icons, and doubling down on them,” Farley told the AP. “And then this motorsports activity is getting serious about connecting enthusiast customers with those rediscovered icons. It’s a big switch for the company – this is really about building strong, iconic vehicles with enthusiasts at the center of our marketing.”

Ford last competed in sports car racing in 2019 as part of a three-year program with Chip Ganassi Racing. The team scored the class win at Le Mans in 2016 in a targeted performance aimed to celebrate the 50th anniversary of Ford snapping Ferrari’s six-year winning streak.

Ford on Friday displayed a Mustang with a Lee-designed livery that showcased the cleaner, simplified look that will soon be featured on all its racing vehicles. The traditional blue oval with Ford Performance in white lettering underneath will now be branded simply FP.

The new mark will be used across car liveries, merchandise and apparel, display assets, parts and accessories and in advertising.

Farley cited Porsche as an automaker that has successfully figured out how to sell cars to consumers and race cars in various series around the world while creating a culture of brand enthusiasts. He believes Ford’s new direction will help the company sell street cars, race cars, boost interest in driving schools, and create a merchandise line that convinces consumers that a stalwart of American automakers is a hip, cool brand.

“We’re going to build a global motorsports business off road and on road,” Farley told the AP, adding that the design of the Mustang is “unapologetically American.”

He lauded the work of Lee, who is considered the top helmet designer among race car drivers.

“We’re in the first inning of a nine inning game, and going to Le Mans is really important,” Farley said. “But for customer cars, getting the graphics right, designing race cars that win at all different levels, and then designing a racing brand for Ford Performance that gets rebranded and elevated is super important.”

He said he’s kept a close eye on how Porsche and Aston Martin have built their motorsports businesses and said Ford will be better.

“We’re going in the exact same direction. We just want to be better than them, that’s all,” Farley said. “Second is the first loser.”

Farley, an avid amateur racer himself, did not travel to Le Mans for the announcement. The race that begins Saturday features an entry from NASCAR, and Ford is the reigning Cup Series champion with Joey Logano and Team Penske.

The NASCAR “Garage 56” entry is a collaboration between Hendrick Motorsports, Chevrolet and Goodyear, and is being widely celebrated throughout the industry. Farley did feel left out of the party in France – a sentiment NASCAR tried to avoid by inviting many of its partners to attend the race so that it wouldn’t seem like a Chevrolet-only celebration.

“They’re going right and I’m going left – that NASCAR thing is a one-year deal, right? It’s Garage 56 and they can have their NASCAR party, but that’s a one-year party,” Farley said. “We won Le Mans outright four times, we won in the GT class, and we’re coming back with Mustang and it’s not a one-year deal.

“So they can get all excited about Garage 56. I almost see that as a marketing exercise for NASCAR, but for me, that’s a science project,” Farley continued. “I don’t live in a world of science projects. I live in the world of building a vital company that everyone is excited about. To do that, we’re not going to do a Garage 56 – I’ve got to beat Porsche and Aston Martin and Ferrari year after year after year.”

Ford’s announcement comes on the heels of General Motors changing its GT3 strategy next season and ending its factory Corvette program. GM, which unlike Ford competes in the IMSA Grand Touring Prototype division (with its Cadillac brand), will shift fully to a customer model for Corvettes in 2024 (with some factory support in the IMSA GTD Pro category).