Force Indy announces Myles Rowe as their USF2000 driver

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Force Indy, a new team formed this year to promote diversity in IndyCar in all team roles including the driver, announced their first driver will be Myles Rowe.

An Atlanta native, Rowe will debut in the Cooper Tires USF2000 Championship at Barber Motorsports Park in Birmingham, Ala. during the April 15 – 18 weekend.

USF2000 is one of the first rungs on the Road to Indy ladder system, which makes it a good fit for a new team promoting young drivers.

Rowe already brings a great deal of success to Force Indy. Racing since an early age, he has won in the Lucas Oil Formula Car Race Series and the Procup Karting Championship during his first full season of racing at the age of 12.

In 2016, he was awarded two “Search for the Champion” grand prize championships from the Federal-Mogul Motorparts’ iconic Champion brand.

He’s competed in the TAG Junior category in the Superkarts USA, World Karting Association, and the United States Pro Kart Series.

“It’s a blessing for sure,” Rowe said in a release. “I didn’t expect to get started in open wheel in this way. It’s definitely a once in a lifetime opportunity, and I’m very grateful for it.

“I’ve been working hard for this moment; with all of the practice I’ve put in since I was 12 years old. So, when the opportunity came forth it was a relief honestly.”

Force Indy receives support and mentorship through an alliance with Team Penske, one of the most successful teams in auto racing.

Team Principal Rod Reid has years of experience in grassroots racing.

“We vetted many deserving young men and women and chose Myles based on his ability and performance, inside and outside of the cockpit,” said Reid. “He understands Force Indy’s mission of building a diverse team of talented individuals. He’s a great fit for the team.”

From its inception, Force Indy’s goal has been to provide opportunities for ethnically divers drivers and team members.

“I started a race team in 1984, and I have always had a desire to have a team of talented individuals who look like me in the professional ranks of the sport,” Reid said in a press conference at Indianapolis Motor Speedway when the team’s car was unveiled. “I have been in and around the sport for 40 years, and this is just the culmination of years of hard work. I simply cannot wait to see this race team on the track this spring.”

Ford unveils a new Mustang for 2024 Le Mans in motorsports ‘lifestyle brand’ retooling

Ford Mustang Le Mans
Ford Performance
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LE MANS, France — Ford has planned a return to the 24 Hours of Le Mans with its iconic Mustang muscle car next year under a massive rebranding of Ford Performance aimed at bringing the automotive manufacturer “into the racing business.”

The Friday unveil of the new Mustang Dark Horse-based race car follows Ford’s announcement in February (and a ballyhooed test at Sebring in March) that it will return to Formula One in 2026 in partnership with reigning world champion Red Bull.

The Mustang will enter the GT3 category next year with at least two cars in both IMSA and the World Endurance Championship, and is hopeful to earn an invitation to next year’s 24 Hours of Le Mans. The IMSA entries will be a factory Ford Performance program run by Multimatic, and a customer program in WEC with Proton Competition.

Ford CEO Jim Farley, also an amateur sports car racer, told The Associated Press the Mustang will be available to compete in various GT3 series across the globe to customer teams. But more important, Farley said, is the overall rebranding of Ford Performance – done by renowned motorsports designer Troy Lee – that is aimed at making Ford a lifestyle brand with a sporting mindset.

“It’s kind of like the company finding its own, and rediscovering its icons, and doubling down on them,” Farley told the AP. “And then this motorsports activity is getting serious about connecting enthusiast customers with those rediscovered icons. It’s a big switch for the company – this is really about building strong, iconic vehicles with enthusiasts at the center of our marketing.”

Ford last competed in sports car racing in 2019 as part of a three-year program with Chip Ganassi Racing. The team scored the class win at Le Mans in 2016 in a targeted performance aimed to celebrate the 50th anniversary of Ford snapping Ferrari’s six-year winning streak.

Ford on Friday displayed a Mustang with a Lee-designed livery that showcased the cleaner, simplified look that will soon be featured on all its racing vehicles. The traditional blue oval with Ford Performance in white lettering underneath will now be branded simply FP.

The new mark will be used across car liveries, merchandise and apparel, display assets, parts and accessories and in advertising.

Farley cited Porsche as an automaker that has successfully figured out how to sell cars to consumers and race cars in various series around the world while creating a culture of brand enthusiasts. He believes Ford’s new direction will help the company sell street cars, race cars, boost interest in driving schools, and create a merchandise line that convinces consumers that a stalwart of American automakers is a hip, cool brand.

“We’re going to build a global motorsports business off road and on road,” Farley told the AP, adding that the design of the Mustang is “unapologetically American.”

He lauded the work of Lee, who is considered the top helmet designer among race car drivers.

“We’re in the first inning of a nine inning game, and going to Le Mans is really important,” Farley said. “But for customer cars, getting the graphics right, designing race cars that win at all different levels, and then designing a racing brand for Ford Performance that gets rebranded and elevated is super important.”

He said he’s kept a close eye on how Porsche and Aston Martin have built their motorsports businesses and said Ford will be better.

“We’re going in the exact same direction. We just want to be better than them, that’s all,” Farley said. “Second is the first loser.”

Farley, an avid amateur racer himself, did not travel to Le Mans for the announcement. The race that begins Saturday features an entry from NASCAR, and Ford is the reigning Cup Series champion with Joey Logano and Team Penske.

The NASCAR “Garage 56” entry is a collaboration between Hendrick Motorsports, Chevrolet and Goodyear, and is being widely celebrated throughout the industry. Farley did feel left out of the party in France – a sentiment NASCAR tried to avoid by inviting many of its partners to attend the race so that it wouldn’t seem like a Chevrolet-only celebration.

“They’re going right and I’m going left – that NASCAR thing is a one-year deal, right? It’s Garage 56 and they can have their NASCAR party, but that’s a one-year party,” Farley said. “We won Le Mans outright four times, we won in the GT class, and we’re coming back with Mustang and it’s not a one-year deal.

“So they can get all excited about Garage 56. I almost see that as a marketing exercise for NASCAR, but for me, that’s a science project,” Farley continued. “I don’t live in a world of science projects. I live in the world of building a vital company that everyone is excited about. To do that, we’re not going to do a Garage 56 – I’ve got to beat Porsche and Aston Martin and Ferrari year after year after year.”

Ford’s announcement comes on the heels of General Motors changing its GT3 strategy next season and ending its factory Corvette program. GM, which unlike Ford competes in the IMSA Grand Touring Prototype division (with its Cadillac brand), will shift fully to a customer model for Corvettes in 2024 (with some factory support in the IMSA GTD Pro category).